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Hell.com Domain Name Up For Sale

Carl Bialik from WSJ writes "Internet domain name Hell.com is going up for sale, with bids of over $1 million expected, the Wall Street Journal reports. From the article: 'Sex.com sold for about $12 million earlier this year and Diamond.com changed hands for $7.5 million. The big-money domain-name sales echo an earlier boom, when Business.com fetched $7.5 million in 1999. Today's live auction of 300 names, by Seevast Corp.'s Moniker unit, includes more than a handful it predicts will generate bids of more than $1 million, including Iran.com, Auction.com and Elections.com. Now someone who buys Hell.com "has the opportunity to redefine what hell means, at least on the Internet," says Monte Cahn, Moniker chief executive.'"

34 of 188 comments (clear)

  1. i remember when.... by zxnos · · Score: 3, Insightful

    ...hell.com used to be the weirdest site. strange stuff there and fun to search around. now it is a bit dull. ....what is going to happen to all of those who purchased lifetime @hell.com emails?

    --
    always mosh clockwise
    1. Re:i remember when.... by Marc2k · · Score: 5, Funny

      Purchasing a lifetime @hell.com address seems like a poor life choice to me..

      --
      --- What
    2. Re:i remember when.... by bucktug · · Score: 2, Interesting

      Outside of the browser full screen stuff that I haven't seen in forever. Very cool stuff. Hell.com circra 1999 has some of the best shockwave stuff and the navigation made zero sence to me... But the three or four hours I spent on it were the most confusing of my life.

      --
      I had a flame... but she had a fire.
    3. Re:i remember when.... by jeschust · · Score: 4, Funny

      A lifetime at hell? Psh, I could score that for free.

    4. Re:i remember when.... by rainman_bc · · Score: 2, Funny

      Purchasing a lifetime @hell.com address seems like a poor life choice to me..

      Considering that where all the slutty women go - might not be THAT bad of a life choice ;)

      --
      09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0
    5. Re:i remember when.... by 8ball629 · · Score: 5, Funny

      Yeah, just get married ;).

    6. Re:i remember when.... by jahudabudy · · Score: 5, Funny

      Hell - where the pints all have holes in the bottom, and the women don't!

      --
      ...sometimes, in order to hurt someone very badly, you have to tell that person terrible lies. - PA
    7. Re:i remember when.... by shaneh0 · · Score: 5, Insightful

      That's not free!

  2. Diamond.com could have easily gone for more by Tweekster · · Score: 5, Insightful

    They should have put up a page about the horrors of diamonds and how they are obtained.

    DeBeers would have quickly wrote a MUCH larger check.

    --
    The phrase "more better" is acceptable English. suck it grammar Nazis
    1. Re:Diamond.com could have easily gone for more by Moby+Cock · · Score: 4, Funny

      They should have put up a page about the horrors of diamonds and how they are obtained

      That store in the mall isn't so bad. Why so angry?

    2. Re:Diamond.com could have easily gone for more by morgan_greywolf · · Score: 5, Funny

      So...the people that buy hell.com should buy diamond.com and point it to themselves.

      Then DeBeers would have hell to pay!

      *drum fill*

      Thanks, I'm here all week!

  3. Of course... by Stanistani · · Score: 4, Funny

    Hell as defined on the Internet:
    An all-Flash site.

    1. Re:Of course... by micromoog · · Score: 2, Funny
      I hate to confess it, but I actually visit an all flash site daily! And yes it sucks. But I have a polar heart rate monitor that uploads to the web, and the only way to access the data is through their all flash site.

      You support an all-flash site merely for some heart-monitor something or other? Do Web standards mean nothing to you?!

  4. Betting on the winner by DemonWeeping · · Score: 2, Funny

    Ten bucks says it's Golden Palace. They'll do anything for publicity.

  5. Top Level Domain Names Don't Matter by twifosp · · Score: 3, Interesting
    In the age of search engines like google, what good do top level domain names really do? If you want to know about hell, you don't type in hell.com you go to google and type in hell. If you want to buy diamonds, you don't go to diamond.com, you search for local dealers, prices,and quality buying guides.


    Why pay 1 million dollars for hell.com when you could spend a fraction of that researching proper google indexing or hiring someone to do it for you.


    Sure there is a share of goth kids who sit around and rue their surroundings who get on the internet and type hell.com and killme.com and ihatemybrother.com but whatever... who cares about emo?

    1. Re:Top Level Domain Names Don't Matter by Barondude · · Score: 4, Insightful

      Owning the domain name that matches your search keyword ranks you higher in search engines. That is why domain names still matter

      --
      "That's the sort of blinkered, philistine pig ignorance I've come to expect from you non-creative garbage."-Monty Python
    2. Re:Top Level Domain Names Don't Matter by robdavy · · Score: 2, Informative

      If you're marketing offline, you do (and always will) need a good domain name.

      People do still market websites offine you know..

  6. To the winner by Azathfeld · · Score: 5, Funny

    Good luck with the domain squatting suit against Lucifer himself.

    I mean, who do you think has all the lawyers?

  7. means.... by Himring · · Score: 2, Insightful

    has the opportunity to redefine what hell means, at least on the Internet

    women?

    --
    "All great things are simple & expressed in a single word: freedom, justice, honor, duty, mercy, hope." --Churchill
  8. Poor life choice? by NotQuiteReal · · Score: 4, Funny

    At least they only bought the lifetime version. The eternity subscription is a bitch.

    --
    This issue is a bit more complicated than you think.
  9. The true horrors of diamond making.. by Channard · · Score: 3, Funny
    Because the truth is that diamonds are produced by the most horrible of means. Rows and rows of superheroes who have been forgotten by the public are chained up in squalid conditions and forced to eat coal, which is pooped out as diamonds and then sold on the open market. Some of them occasionally escape, but even those who do can never look at an open-hearth fire again. Didn't you ever wonder what happened to Power Girl until her recent DC revival?

    As for Hell.com, there's at least one little town that could make use of the domain.

    1. Re:The true horrors of diamond making.. by Channard · · Score: 3, Funny

      Yeah, but at least the ones in Michigan and Norway have a chance of freezing over.

  10. Cease and Desist by Speare · · Score: 2, Funny

    As the owner of the world-famous leading branded HELLO.COM site, which is a world leader in friendly touchy-feely family photograph sharing, I must inform you that we find your site, "HELL.COM" is illegally infringing on our established trademark. Your site bears a confusingly-similar mark which could tarnish our reputation and dilute our market standing in the public mindshare.

    You are hereby ordered to relinquish your domain registration and terminate all marketing which bears the infringing HELL.COM mark, or any other mark which closely or confusingly encroaches on our intellectual property.

    As a token of good faith, we will reimburse you $15/year to cover your registration fee, and give you a coupon redeemable for FIVE JOYBUX at our HELLO.COM social site.

    --
    [ .sig file not found ]
  11. Re:so what's thier ip address? by bigattichouse · · Score: 5, Funny

    Silly.. hell is a class C with 255 layers:

    6.6.6.0 is the gateway to hell.

    --
    meh
  12. If I bought hell.com... by Bryansix · · Score: 2, Funny

    I would put up a website mocking AOL.

  13. Re:so what's thier ip address? by Ford+Prefect · · Score: 4, Interesting

    216.216.216.216 would be a more sensible hellish IP address - 6*6*6 and all that.

    More appropriately, it actually appears to exist - it's owned by a 'New Edge Networks' based in Vancouver, WA, USA. The machine of the beast has an ISP!

    --
    Tedious Bloggy Stuff - hooray?
  14. The asking price is... by sethstorm · · Score: 2, Interesting

    ...one's soul?

    --
    Twitter supports and protects racists - by smearing their critics with the "Hate Speech" label.
    1. Re:The asking price is... by Guncrazy · · Score: 2, Insightful

      One's soul? Sure, it sounds like a high price to pay. But the moment you become willing to sell it, it loses all its value.

  15. Seems like a waste of money to me. by Peregr1n · · Score: 3, Insightful

    I have to say, I have no idea who owns Business.com, Diamond.com and Sex.com or what they do with them (although with the latter example I have a fairly good idea). But if I was looking for diamonds, diamond.com wouldn't be my first port of call - I'd be more likely to search, or go to a known brand name retailer online.

    So unless somebody wants to brand their own business hell.com and spend mega-bucks promoting it, it all seems a bit pointless. After all, eBay does fine without being called auction.com; Google does fine without being called search.com. In fact, it could be argued, they do BETTER - decent, unique brand names stick in consumer's minds far better than relying on a recycled word.

    I'm sure hell.com will sell for a fair bit - but it will only be effective as a one-off marketing ploy (hey! Look! So-and-so casino has bought hell.com), no long term value in it.

  16. Redefinition by illegalcortex · · Score: 2, Funny

    Hell is other domains.

  17. Can't Afford It by ehaggis · · Score: 4, Funny

    I may have to settle for heck.com.

    --
    One ring to bind them - should probably have more fiber and less rings in their diet.
  18. Shocked! Alarmed! I will write an angry letter! by BeeBeard · · Score: 5, Funny

    I innocently went to the sex.com web site mentioned in the article and I was SHOCKED at what I found. I am almost embarrassed to tell you this, but I will because I know that you too will share my outrage: There were...scantily clad women prominently featured EVERYWHERE on the web site! Every time I clicked a link, more images of barely clothed females, cavorting around could be seen on my computer screen!

    You read correctly. Apparently, the Inter Net is being appropriated by these rascals and is being used to transmit filthy images of unclothed women!

    After making this alarming discovery, I spent the next 4 1/2 hours double-checking my findings by clicking the "Black", "Fetish", "Anal", and "Black Anal Fetish" links on the left portion of the computer screen. I found it necessary to do this repeatedly and vigorously until I finally grew tired, and I anticipate needing to continue on with the double-checking tomorrow.

    I estimate that this double-checking process could take upwards of the next 7 months, after which I intend to write an angry letter to the Web Masters of Slash.dot.com and the Wall Street Journal. However, most of my angry missives will be directed to the people behind this horrible, deviant web site, and I will demand that they direct me to other, similar web sites so that I may carry on my investigation.

    Yours in Christ,

    Beebeard

  19. Re:Hell on Earth 2006 by neildiamond · · Score: 2, Funny

    I'd settle for an Accord cake.

  20. Re:so what's thier ip address? by Anonymous Coward · · Score: 3, Funny

    It appears the US Army is one step ahead of you:

    # whois -h whois.arin.net 6.6.6.0

    OrgName: DoD Network Information Center
    OrgID: DNIC
    Address: 3990 E. Broad Street
    City: Columbus
    StateProv: OH
    PostalCode: 43218
    Country: US

    NetRange: 6.0.0.0 - 6.255.255.255
    CIDR: 6.0.0.0/8
    NetName: YUMA-NET
    NetHandle: NET-6-0-0-0-1
    Parent:
    NetType: Direct Allocation
    NameServer: NS01.ARMY.MIL
    NameServer: NS02.ARMY.MIL
    NameServer: NS03.ARMY.MIL
    Comment: Army Information Systems Center
    Comment: U.S. Army Yuma Proving Ground
    Comment: Building 2105
    Comment: Yuma, AZ 85365-9110 US
    RegDate:
    Updated: 2002-10-07

    OrgTechHandle: MIL-HSTMST-ARIN
    OrgTechName: Network DoD
    OrgTechPhone: +1-800-365-3642
    OrgTechEmail: HOSTMASTER@nic.mil

    # ARIN WHOIS database, last updated 2006-10-26 19:10
    # Enter ? for additional hints on searching ARIN's WHOIS database.