The War Is Over, and Linux Has Won
xtaski writes "Dana Blankenhorn bluntly states a reality that many have known: 'The war is over and Linux won'. With Oracle and Microsoft putting Linux in the spotlight and positioning themselves to grow with Linux. 'A new report shows that 83% of companies expect to support new workloads on Linux against 23% for Windows. ... Over two-thirds of the respondents said they will increase their use of Linux in the next year, and almost no one said the opposite.'"
The battle is over and Linux has won it. The desktop is the major war.
At best, Linux has won an opening skirmish. For most people, the internet is what runs on their desktop ( or laptop ). They have no more concern about the particulars of the server that their router connects to than they do about the particulars of the powerplant that their power cord connects to. They neither know nor care about server software
At worst, it is like the Japanese general ( admiral? ) who is alleged to have said after Pearl Harbor: "I fear we have awakened a sleeping giant." MS is obviously taking Linux seriously now, but most people still don't know what it is. Expect MS to engage in serious Linux FUD.
Anyway, congratulations to all the Linux coders.
First off, "war" is a stupid metaphor for OS marketshare.
Secondly, there are multiple market segments.
#1. The server segment. Linux looks to have this market locked up.
#2. The corporate/government desktop market. Pay attention to how Munich progresses. This is the next big market for Linux.
#3. The home (non-gamer) market. This isn't going to happen until you can buy Linux pre-loaded from the major OEM's. And that's not going to happen until Linux has the marketshare with the corporations/governments.
#4. Finally, the gamer market. This depends almost entirely upon the support of the hardware OEM's and game ISV's. If the newest video card doesn't come with Linux drivers, the gamers will buy the video card and run the OS that does have drivers. Look for this market to be the very, very last one that Linux will gain marketshare in.
Don't worry about whether Linux is taking over the gamer machines yet. Focus on getting Linux into corporation/government desktops. That will get the OEM's to start pre-loading it which will set the stage for the home user migration.
I'll take it one step further. Linux needs to meet certain 'benchmarks' in order to succeed in the markets you mentioned. Specifically:
#1 Server segment - Linux needs to interoperate with Microsoft before it can fully tackle the enterprise administration server market. Active Directory and Outlook are the 2 major players for Microsoft here, Linux needs to be compatible or companies will not fully make the switch. As you said, the desktop comes after the server market, so in order for the server market to succeed, all of those corporate desktops need to work with linux servers.
#2 Corporate/government desktop market - It will be a huge help if Munich succeeds. Applications are the key here, specifically office applications. Open Office is great, but it still has a long way to go in some areas before I would feel comfortable doing away with MSOffice entirely. A working Powerpoint replacement is a must, as is a fully featured Excel replacement. Writer is relatively solid for most uses. Open formats will be a key contributer to advances in office applications.
#3 The home (non-gamer) market - The only reason this will not happen before the corporate/government market is because the OEMs have much to gain by ignoring linux and a lot to lose by embracing it as long as MS has enough market dominance to throw their weight around. A solid web-browser, a decent office application, and a usable movie/music player are all that is truly needed by this market - and they all already exist. The only thing stopping is the OEMs not pre-loading linux in favor of MS.
#4 the gamer market - You hit the nail on the head on this one. Drivers Drivers Drivers. If #3 succeeds, game makers will naturally focus more on their linux customers, but only if they have compatible hardware.
Unfortunately most of us slashdotters want to jump straight to #3-4. That simply isn't going to happen until microsoft's influence is already weakened from some other area such as corporate or government use of linux.
This is due to the collapse of unix and novell on the server marketplace. It's a well documented phenomenon. As the market for unix and netware collapse people either move to linux or windows. Studies show that the vast majority of migrations move to linux but a certain percentage moves to windows. This is why linux on the server is growing faster then windows on the server and both are growing. Once all that migration is done they will have to fight over new customers.
Linux is winning this war, and will continue to win it.
evil is as evil does
#1. The server segment. Linux looks to have this market locked up.
Oh, how I wish this were true.... But it's not.
Every day, dozens of servers are deployed running Microsoft Exchange. These servers spread through data centers like a plague, leaving behind Active Directories and MS SQL Server databases. Users start using the non-interoperable features of the windows server and it causes DHCP, DNS, and eventually FTP and Web servers to go to windows 'because it's easier'. Somewhere in there a CIO, who only knows about software with a multi-million dollar marketing budget, figures out that it is cheaper to buy a bulk license than to buy individual Microsoft licenses. His trade magazine said he would get audited if he didn't anyway. Then the administrators are forced to use the products for every task to maximize ROI, while the CIO walks around the office spouting inaccuracies about Linux, like it's "famous inability to handle timezones" and other such trash, in order to seem smart. Before you know, while there may be a couple of Linux boxes in the company, for the first time ever Windows Server is dominating every rack in these companies datacenters where there user to be commercial UNIX. Linux's main role? Providing a stable kernel for the virtual machines that allow Microsoft multiple license fees for a single piece of hardware.
You just can't compete with that marketing budget. Not when people with no technical knowledge make the purchasing decisions. Not only is Microsoft encouraging you to buy their own products, but the thousands of other tech companies that bring in billions of dollars of revenue each year by selling products that make Microsoft's broken bloated trash usable are encouraging you to buy Microsoft so that you'll need their software to fix them. In 5 years, Microsoft will have the same stranglehold on the server market that they have on the desktop today. Ironically, they may blow the desktop market with Vista.