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Yahoo! Goes To Print
PreacherTom writes "In response to the 'peanut-butter' memo and a major drop in stock prices since January, Yahoo! is taking things in a new direction: local. Yesterday, they announced a partnership with 176 newspapers in an attempt to expand into local advertising. As part of the deal, newspapers will give their classified advertisers the option of also posting employment ads on Yahoo's HotJobs network. The newspapers stand to benefit by exposing customers to Yahoo's audience of 130 million unique monthly visitors while Yahoo gains a relationship with local advertisers. Revenue will then be shared."
"In response to the 'peanut-butter' memo and a major drop in stock prices since January, Yahoo! is taking things in a new direction: local. Yesterday, they announced a partnership with 176 newspapers in an attempt to expand into local advertising"
Shouldn't that read "in spite of the 'peanut-butter' memo"? Clearly spreading things even thinner with a move into the print medium isn't going to help focus down on what they are doing.
postscript - my capatcha is "spastic" - don't know about the US, but here in the UK that is a word that is seen as pretty derogatory.
...Wikipedia in bound volume format. 26 volumes updated daily at the newsstand for only 50 cents a day! Fine print: To keep the costs down please recycle the volumes daily by bringing them to the local Wikipedia print shop. Remember if everyone plays it's almost free!!!!
-"...bad old ideas look confusingly fresh when they are packaged as technology" - Jaron Lanier (Digital Maoism on Edge.o
Yahoo! in print?
How 'bout a stint
Along the roads
As drivers squint?
Burma Shave
Get thee glass eyes, and, like a scurvy politician, seem to see things thou dost not.--King Lear