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iPod Has Nothing To Fear From Slow-Starting Zune
narramissic writes, "Looks like Apple's iPod has nothing to fear from Zune this holiday season. In a research note published Tuesday, PiperJaffray senior research analyst Gene Munster writes that 'during its launch week on Nov. 16, Zune held the seventh spot on online retailer Amazon.com's top 10 best-selling MP3 players list, and it fell from that spot to 13 on the list only five days after launch, on Nov. 20.' Even worse, only 8% of retailers surveyed by PiperJaffray recommend the Zune to customers, while 75% recommend Apple's iPod." The article notes Apple's 5-year headstart in the portable player market and Microsoft's stated intention to invest heavily in the Zune over the next several years.
Did anybody seriously expect the Zune to gain a lot of market share?
Unfortunately the Zune seems to offer very little, and the feature that it should be known for takes a LONG time to implement. Sharing a song with another zune is as easy as the path the pinball takes on the sesame street number song.
It takes like a minute to share (squirt) a zune song
http://www.youtube.com/watch?v=jpHzQYKDlWU [youtube.com]
The thing I was wondering is this. I do not mind the squirting feature, it seems neat and probably could have been implemented in a more intuitive way (IE have a squirt button instead of traversing 3 menus and a submenu) but the idea itself is "ok." Though I do have a problem with "squirting" a song in reference to a player that looks like it was molded in shit.
So they have some possibilities for cool features! They have wireless... why do they not leverage it in more interesting ways.
As you can see in the video they can see other zune players, in fact it seems incredibly intuitive.
Now lets say that it is true wifi and could probably support 5 or 6 streams coming out of it... why do they not have some kind of "Zune broadcast" feature were people can look at zunes, see what they are broadcasting or who they are listening too, and let people tap into the music that way... maybe even have some sort of re-broadcast peer to peer feature were each zune re-broadcasts what it is playing if someone wants to listen to the same song...
This way if you knew a lot of zune friends you could have them sample the song before you squirt it into their zune... though even talking about the zune and squirting makes me kind of uncomfortable.
Also, since it has wifi, why do they not provide a program that lets your computer do the same thing... IE submit to someones current audio stream.
This is even "better" than bringing an ipod to a club and having them plug it in, you just bring your zune in, start your stream and the DJ could link into it. OR you could go to your house, have your computer plugged into a nice sound system, and have it plug into what your zune is playing, this would allow you to use the zune as sort of a music remote control were you have a nice interface in your hand.
Or it could be used the other way around, the computer could transmit music and the zune could log in and see the music being transmitted... Microsoft even has Media center edition which would be perfect for this kind of thing, or it could be a plug in to their current media player. This way people could come over, log their zunes into your computer network and listen to music rocking down the line.
Maybe internet radio, walk into a wifi cafe, set up your zune, and listen to radio streaming from a remote radio station that is on-line, NPR for example (though you might want to find one to your tastes ofc).
How about wireless synchronization with podcasts? Walk into a wifi area and hit "sync" and have it sync with all the podcasts you are behind on and then tell you which ones you haven't listened to yet.
Maybe they could work with an online video provider similar to youtube and hook up a method to stream user videos to the zune in an easy fashion, something that would nearly be a killer app for anything.
Imagine a youtube branded mediaplayer with wireless access (maybe even work with phone companies for EVDO support) were someone could log into youtube and download youtube videos right to their phone.
I mean, the possibilities are ENDLESS and OBVIOUS. You merely have to think "man what would I love to do with a wireless capable player that can be locked into a major brand and legally buy music for" etc... and it seems Microsoft chose one interesting feature to focus on and implement poorly (squirting) and then made it so that the player broke every compatibility rule that you can think of, and made a SONY mistake were it changes format and requires that you re-purchase to play.
In the end you have to ask yourself "WTF"
and note, all of this is without the criticism of making blood contracts with record companies etc... it is saying "here are the things you made me hope you would provide, then you provided... this"
If you don't vote, you don't matter, so don't waste your time telling me your opinion
I had every intention of flaming you, but you are right. These sales figures show that it took over a year for iPod to really take off.
an ill wind that blows no good
What about it? It lost 4 billion dollars and finished a tiny bit ahead of the Gamecube in market share.
"When I first heard Daydream Nation it quite frankly scared the living shit out of me." -- Matthew Stearns
Don't kid yourself. It might have sold better in the FOSS-supporting Windows market, but that's not a huge market. The Zune would have been helped by having PlaysForSure compatibility, and Linux/Mac compatibility. Ogg is going to be at best 1% of the market, and it's going to be the 1% least likely to buy anything Microsoft.
In the simplest terms, the Zune will not be receiving the best response from the merchants who might be pushing it during this holiday season.
a) These merchants all have 100's of iPod Accessories. The nature of this is that if you sell a 299 dollar IPod, it will also create the sale of some other device, perhaps a speaker system or a nice little protective wallet, or some addon. Even if they would work fine with the Zune, the packaging all says 'iPod'.
b) No impulse upgrade available. Someone comes in for a 30 gig iPod and may be talked up to a 60. The shuffle buyer ends up with a Nano. Maybe the Nano buyer ends up with a video iPod.
c) The Zune is a new product from Microsoft. To most vendors that implies support issues. The worst thing for them would be to have to deal with returns. Microsoft waiting till this close to Christmas is probably to try to get enough of these into the market before the inevitable bug/virus/hardware issue comes up. They would prefer to fix it after Christmas to see big numbers.
d) Grandma buys the Zune for her kid because a salesperson said 'its like the iPod but better!' and the kid returns the Zune for store credit to get their iPod.
Basicly the profit margin can NOT be high enough to sell this at this stage. The question is WHEN.
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I will not propose any suggestions of how they could improve things. Clearly the fact that they have a wifi and fm radio in the box and an upgradeable firmware/software means they could improve these gradually. But the fact that they came so strongly with DRM that even makes my recording of my sister's karaoke performance self destruct ala mission impossible, does not bode well to the idea of a flexible portable mobile media center.
The fact is that Microsoft should be big enough player to dictate to the RIAA how things are going to be rather than the other way around. Even Apple, substantially smaller, bullied them effectively.
I haven't tried the Zune, but i also didn't buy an iPod until the Nano came out, and since I can fit my Nano in my shirt pocket and forget it is there, I don't see any comparison to Microsoft's offering.
Sure, the Ipod is easy to use, but it is also boring. It's a white box, how innovative is that? And they act like they have made fire.Since when has fire been any more exciting? For starters, it's an incredibly dated technology. It doesn't do anything for me that I can't accomplish with a flashlight or space heater. I mean, sure, it's hot and red (red hot even?) but how innovative is that? And my cavemen neighbors act like they have made sliced bread.
Sigs are for suckers.
What about it? It lost 4 billion dollars and finished a tiny bit ahead of the Gamecube in market share.
Yeah, MS seems to have perfected the business model of losing billions of dollars and coming in a very distant second.
The Zune's got the Sansa in its sights!