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Zune Sales Not So Bad After All

Posted by samzenpus on from the on-second-thought dept.

pyrbrand writes "Despite the iFanboy jabber that Zune sales were horrific, CNN has a story to the contrary. Turns out Zune was the #2 Digital Audio player in its first week of sales. Not a bad start for the challenger to the iPod throne. As others have pointed out the Amazon sales rank may have been thrown off by Zune sales being divided between the three colors."

6 of 366 comments (clear)

  1. Re:divided sales by soft_guy · · Score: 4, Informative

    Aren't the sales for ipods also divided between all the various models and colors?
     
      Yes - every SKU that is different is a different product. So, for example, the red nano is one product. The black nano is another product. The black and white 30GB video iPod are two products. And so on.

    --
    Avoid Missing Ball for High Score
  2. Re:divided sales by earnest+murderer · · Score: 5, Informative

    Indeed.

    In fact, when I posted this comment there were 10 iPod moddels in the overall top 25 (not just electronics) and no Zune. Certainly this changes regularly, but come on... There are even 2 other players in that first page list. The black Zune doesn't even show up until the third page (63). You have to look up the others directly...
    Brown 285, and White 484

    http://slashdot.org/comments.pl?sid=209024&op=Repl y&threshold=3&commentsort=0&mode=thread&pid=170441 34

    The real story here is that someone is buying the brown one. ;P

    But seriously, maybe it's selling well, but only if you count the first day sales (and not too many more days) does it compete with an iPod.

    --
    Platform advocacy is like choosing a favorite severely developmentally disabled child.
  3. It didn't by SuperKendall · · Score: 4, Informative

    After the first week boost, the Zune feel rapidly while the Sandisk stayed where it was - right in the middle of the iPods in the top fifteen or so MP3 players.

    --
    "There is more worth loving than we have strength to love." - Brian Jay Stanley
  4. Hypocrite by NineNine · · Score: 4, Informative

    You won't comment on this "totally unbiased" article, but you have no problem commenting on another "totally unbiased" article called "How iPods Took Over the World", huh? Why is that?

  5. Re:I don't know why people want it to fail so badl by admactanium · · Score: 4, Informative
    Yes, I agree. The equivalent iPod is now $50 cheaper thanks to the Zune. I also think that indicates that Apple considers the Zune to be a far greater threat than their fanboys will admit, or Apple would not need to drop the price to remain competitive.
    that would be an interesting point if it weren't completely wrong. apple dropped the price of the ipods before microsoft even announced the price structure for the zune. in fact, microsoft had to delay the announcement of the zune's price so they could have an internal meeting to decide how to react to the price drop of the equivalent ipod. the 30Gb iPod has been $249 for about a month and a half and the zune was just released last week.
  6. Reports be damned by eWarz · · Score: 4, Informative

    My day job has me working retail, and I'll have to say that the iPods are running circles around the zune. We've sold 1 zune since the first shipment came in and we've already gone through about 40 ipods. I DON'T think Apple has anything to worry about.