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China Readies Royalty-Free DVD Format

An anonymous reader writes with an InfoWorld article on China's new attempt to introduce a royalty-free format to rival the DVD. The article is not sanguine on China's chances of getting the EVD format used outside of its own borders (they tried once before in 2003). The submitter is more optimistic, asking: "Is this the future and the effective end of DRM — to be taken and co-opted by nation-states?" From the article: "The DVD player makers plan to switch to EVD (enhanced versatile disk) in an attempt to avoid paying patent royalties on the DVD format, according to published reports. The world's largest producers of DVD players, Chinese electronics companies would use the format instead of standards such as MPEG-4. Last week, 20 top manufacturers including Haier announced their plans to switch from DVD to EVD entirely by 2008, according to a report in China Economic News."

13 of 183 comments (clear)

  1. Make it backward compaitble, and I'm there! by From+A+Far+Away+Land · · Score: 3, Interesting

    Could the Chinese government wind up providing the solution to DRM, through the production of a DRM machine? Now that they control the manufacturing process, it's not hard to imagine them controlling the design process as well, and implementing whatever they darn well please. No doubt the USA would make importation of EVD illegal, but hopefully Canadians would be able to get their hands on them, and create a non-black market for technology people really want.

  2. People's *VDs by Doc+Ruby · · Score: 4, Insightful

    Even China's "avant garde" attack on formats which don't fill China's mafia government Treasury is behind the vanguard of the Internet. The way to do half of what China is trying is to just release the DRM-free EVD format on the Web. Codec plugins, players, and encoded content (all open source so we can tell the Chinese haven't included any trojans). Even dual DVD/EVD-R HW, so we can backup our DVDs to EVDs, with PC connections so we can move our content across the Net. EVD would quickly dilute DVD, especially if cheap Chinese HW preferred EVD for features like sharing.

    The other half, which that strategy wouldn't do, is lock us into some Chinese format instead of DVD. We might not pay Chinese crony corps royalties this generation, but there's no way to stop them from using some lockin on the next gen, like when they increase density for HD-EVD, or some other creepy strategy they learned from the current Euramerican masters of the game. Releasing the format as a data format in open source rather than a HW format (ie. discs only) means that their attempt to upsell would be just another fork, which the rest of the world could ignore in favor of anyone's alternative upgrades.

    I think DVD Jon should start giving code to some real "maverick" Chinese manufacturers right away.

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  3. Sounds good but China is worrying by WiiVault · · Score: 3, Interesting

    This EVD concept sounds cool at I like the fact that it is royalty free. At the same time I'm weary of anything proposed by such a huge human rights abuser. I also wonder if the loss of chinease DVD market will affect our cheap 20$ Wal-Mart DVD players?

  4. It's the content, stupid! by Tyler+Eaves · · Score: 3, Informative

    People, by and large, do not care about the DRM or region coding on DVDs. It doesn't effect them. The DRM on DVD's is quite mild compared to much of what is floating around. Unless the major studios and distributors supported this (not likely) this will never gain anything even resembling market success.

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    TODO: Something witty here...
    1. Re:It's the content, stupid! by Jeff+DeMaagd · · Score: 3, Informative

      In Europe, a significant number of DVD players are hacked to allow playing US DVDs. US DVDs are imported because the EU versions are too often inferior quality or delayed from the US release.

      I wanted to get an EVD (or was it HVD?) player back when they tried it, but there were less than ten discs in Chinese that I could find online, and I could not find any information on subtitling. At any rate, the JVC D-VHS format was more successful than EVD/HVD.

  5. Black Market by Mark_MF-WN · · Score: 4, Insightful

    That's one of the nice things about Canada -- we can freely buy a lot of the things that Americans can't due to retarded embargoes. We have cuban cigars at the store where I work. They're expensive, since they have to be flown in, but we have them.

    You know, for a country that spends so much time braying about its love of capitalism, Americans sure do their best to prevent any capitalism from happening. Cubans want to buy and sell their products in American markts? Sorry, no can do. Foreigners want to buy computer chips? Obviously they all just want to make nukes (forget for a moment that the computations are the easiest part of the entire processs, with or without computers...). China makes quality video players that aren't deliberately crippled? That's GOT to be banned -- using a product that you paid money for is supposed to unpleasant. Now China wants to make a quality video player that has even stronger DRM than domestic video players, and isn't encumbered by patent royalties; that's somehow evil as well. Seriously, who are the REAL communists here?

    It's sad that "socialist", "liberal" Canada embraces capitalism and free trade so much more fully than Americans, who've been duped into thinking that a "free market" means that you get to choose which state-mandated church you attend while the government works overtime to inhibit competition and international trade.

    1. Re:Black Market by theshowmecanuck · · Score: 4, Interesting
      It's sad that "socialist", "liberal" Canada embraces capitalism and free trade so much more fully than Americans.

      [sarcasm]That's right... that's why I can't buy satellite signals from Direct TV complete with HBO[/sarcasm] (both of which outshine any Canadian offering). The Canadian government won't let Canadians buy American TV services directly and there is an outright ban on HBO (they don't want to put pressure on Canadian companies and TV stations to force them to finally offer a good products for a good price).

      You see we're all about a competitive market up here. Same reason we're only now starting to see cell phone number portability being implemented at phone companies, and why I have to wait up to 8 months for an MRI even though the one at the local hospital isn't being used more than 8 or 10 hours a day because they can't afford to pay the staff to run it... while not allowing private companies to use the machines who are willing to PAY to for the privilege of giving their customers faster access. BTW, the government frowns and disallows companies from buying their own machines and offering these services. One of the reasons the only health care system in the G8 that we are above is the U.S. health care system... which is on the bottom. Don't brag about shit if it is not all as true as you make it out to be.

      That said, I agree that Canada is WAY more capitalistic than almost every American thinks. Just because we have a failing single insurer health care system and believe in paying for safe injection houses instead of water filtration plants (Vancouver's 2 weeks of boil water advisory because a rainstorm screwed up the water system for 2 MILLION people) doesn't mean we don't like capitalism. It just means we don't want to sell American products to Canadians because that would make us uncomfortable when we were America bashing. Meanwhile, we would rather have a 60 billion dollar trade deficit with China who will sell us anything and won't buy a damn thing from us except lumber and oil (if we would sell it... which the liberals here would be OK with because they have no problem with the trade deficit or China's human rights abuses since they are trying so/too hard to be understanding of their values while forgetting our own). Yeah yeah and a few other token things they buy... 60 Billion dollar trade deficit. People here don't want to get on China's bad side because we don't want to lose out on that big potential market. But so far all it has us is 60 billion dollars deeper in debt every year... and that is just from Canada. Time for some equalization. Starting to rant against idiotic notions that trade with China is all good... must stop now.

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      -- I ignore anonymous replies to my comments and postings.
  6. Open source EVD codec? by jelle · · Score: 3, Interesting

    My main question is, is there an open source EVD codec available anywhere? A 'Royalty free codec' with the goal of fast widespread adaptation should be accompanied by such a thing, shouldn't it?

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    1. Re:Open source EVD codec? by evilviper · · Score: 3, Informative
      My main question is, is there an open source EVD codec available anywhere? A 'Royalty free codec' with the goal of fast widespread adaptation

      The AVS codec has been available in ffmpeg/libavcodec (and so, any program that uses libavcodec) for quite a while now.

      It is NOT, however, royalty free. They intend to keep the fees lower than other codecs, but that's all.

      For royalty-free video, you have a few to choose from:

      Dirac/Snow: Very impressive codecs at the range of bitrates (slightly better than even h.264), but even more CPU-intensive, and both (sadly) perpetually unfinished.

      MPEG-1: actually does quite well with modern encoders like libavcodec... At lower bits/pixel rates (eg. 720x480 @600k) , it often looks better than MPEG-4/Divx. At higher bitrates, MPEG-4 slowly starts looking a little bit better than MPEG-1, but it's still rather competitive. It's only near DVD bitrates that better MPEG-4 encoders look obviously better (sharper details) than MPEG-1 (where MPEG-2 will likely outperform MPEG-4, anyhow).

      VP3/Theora: Blocky, distorted mess, in most expert opinions (IMHO, that's slightly harsh). Does okay at very low resolution (320x240) and tiny bitrates (~300k), but not impressively well even then.

      MJPEG/NUV: High-speed, but needs extremely high bitrates to be watchable at all. Competitive, perhaps, with MPEG-2 at DVD bitrates.

      Royalty-free audio codecs:

      MPC/MP+/Musepack: Very good quality, and very fast. Lowest selectable bitrate ~60kbps. Not yet designed to fit in a A/V container with video (not packetized) but can be done in non-standard, non-compatible ways.

      Vorbis: CPU-intensive. Mostly good quality, but completely blows-up on certain sounds. Uncommonly supported. Fits in very few containers (Ogg and MKV).

      MP2: Supported everywhere. Anything that can play MP3 can play MP2 as well. Pretty good at 128kbps and above. Surpasses MP3 quality when approaching 192kbps.

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      Slashdot gets worse every day... Pipedot: News for nerds, without the corporate slant
  7. EVD vs HD/Blu-ray DVD? by NekoYasha · · Score: 4, Informative

    The EVD "hype" has been here (in China, that is) for like, ages.

    It is interesting that though the Chinese media has a lot of news about EVD's being better than DVD and being a national pride (as present international standards are mostly made by western countries and companies, China desperately needs its own standards to be more powerful in the intl market), there are seldom any mention about how exactly is EVD better than other formats, i.e. the technical specs. Moreover since EVD is less known outside China (and maybe inside China too - the computer magazines here talks about Vista and Blu-ray and HD but seldom EVD) compared to western Hi-Def formats, I am made curious: how is EVD, and can it do 1080p?

    A quick search dug out a quite official-looking site for EVD: (Chinese only... apparently they have an English version, but the database is down. Note I'm not making any assurance that this is indeed the official site).

    From several articles on the site we can see that the EVD standard uses DVD discs (format D5 and D9) as media - wow, I didn't know that, no wonder never have I heard the data capacity of EVD -, supports 720p and 1080i (not as much as the western Hi-Def formats), and utilizes MPEG2 and ExAC (custom audio coding standard) as compression algorithms. And there is, indeed, a copy protection scheme.

    The site also metioned about a even lesser-known NVD and a Taiwan standard, FVD .

    When I first heard that they've made a format called EVD, I thought that "it's just 'DVD++'". Today I know that E officially stands for Enhanced. But to me, it's just DVD++.

  8. Re:Cheap hardware? by jaymzru · · Score: 3, Informative

    I hope this is a joke. China is one of he worst offenders against humanity on earth.

  9. watch next week by Anonymous Coward · · Score: 3, Interesting

    The high level economic talks with the US and china which are going on right now are down the shitter, bad. I know this news from the past couple days barely registers with the "gaming" crowd here, but the adults who watch things can verify what I am alleging, at least the signs are there. There is NO happy news coming out of those talks now, none, because china has everyone by the short and curlies now-something they didn't 20 years ago but DO now. china is sitting on over a trillion bucks which *they don't freekin want anymore* because they don't trust it anymore. Everyday they sit on it it drops in value, a huge amount, and no one outside a few fed governors knows how much realistically. And to top it off the dimocraps are making huge noises in public about slapping huge tariffs on everything from china in the new year (20 years too damn late to make any sort of difference at all now because they already shipped the factories and machine tools out. Do people understand that yet? Gone, out the door, buh bye!Idiots.) The buck is gonna tank next week, start a much bigger fall, as china divests into precious metals and tangibles like energy supplies, weapons, food, raw materials-anything they can get their hands on to get rid of that stuff. The wall street pirate shills and the Fed will go secret double overtime printing up more IOUs and propping up the phony stock market with worthless paper purchases, like they have been doing, post all sorts of feel good soothing sounding articles. Morons. Did you catch the latest all the really big guys are bailing out of the market? Only putting back one dollar for every 63 they are pulling out? CLUE TIME.

    Me, dumping more Fed notes (mostly the rest of my stash) into PMs as soon as I can monday when my broker opens. Probably gonna restock the pantry and score some more ammo too, just because. I have seen humans in emergency OH SHIT THIS SUCKS situations, the veneer of civilization is quite thin. Quite. I may try to lock in a price tomorrow, watching the news tonight late for some more clues. I bet the canuckistanian dinar tanks along with the fednote, just a smidgen slower because you guys asre sitting on a lot of nice raw materials. Play it smart, canada will be a powerhouse into the next century. go for the fast profit now and you'll go broke and be serfs for your new overlords, the ones who speak english as a second language, and no I don't mean the quebeccers.

    Bottom line-Worrying about stupid hollywood movie players is such a *minor* concern right now. It's right up there with wondering who the next "TV Champ" is in big time wrestling. People are going to really need to get their priorities straight as this crash unfolds. If people need to get shipments of electronics or other manufactured items in to keep their businesses running they better do it real soon now.

  10. Free Market by Mark_MF-WN · · Score: 3, Insightful

    I think you're confusing free markets with capitalism. Capitalism is all about monopolies, corruption, and destroying the competition. The entire idea is to take everything you can at any cost. Free markets are a different beast, and are a bit closer to what western nations (and even supposedly "communist" nations, these days) strive for. Capitalism is what we used to do back in the days of wondrous events like potato famines and great depressions.

    Going to mexico to buy things that are banned in America? Isn't that evidence that things are fucked? And it's not just cigars; we also import resources (nickel and cobalt, apparently) from Cuba, we can travel there on vacation (which a remarkable number of people I know have done), etc. We actually TRADE with Cuba, in a serious sense. America, meanwhile, posts security guards in the American zones of airports to make sure that Americans aren't trying to board flights to Cuba from other countries. Nice control-freak government you've got there. You should be proud that your ancestors died so that your government can decide where you go on vacation. I'm sure they would think that taking a British cannon round to the face was totally worthwhile to guarantee that their descendants would someday be sent to jail for duplicating a DVD (despite it being explicitly permitted in the constitution) or sharing (which the bible explicitly encourages, if you happen to think that the bible warrants anything other than scornful curiosity) artistic works.

    There's a list as long as your arm of tariffs imposed by the US to protect American workers from having to actually compete with the rest of the world. A remarkable number of products can't be exported at all, or only to a handful of friendly nations. Many types of software are completely banned in the US (it's interesting how most Linux distros have a "non-US" repository for software that Americans believe will destroy their economy and completely unhinge people's morality).

    Canada has some serious issues regarding free markets; but we're nowhere near as schizoid about it as Americans. At the very least we don't run around screaming about the evils of communism, trumpeting ourselves as the saviours of capitalism, and then prohibit people from engaging in basic reasonable forms of trade. The fact that America violates the free trade agreements that the US itself agitated for ... pretty much says it all.