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Making Time With the Watchmakers
PreacherTom writes "In the age of watches that have more computational power than Apollo 11's computer, one would think that the watchmaker has gone the way of the cobbler, the blacksmith and the Dodo. Quite the contrary. With the rise in interest for mechanical watches (especially luxury models), Rolex has sponsored a new school to train horologists in the arcane art. From the article: 'We were facing a situation today where we needed to foster a new generation of watchmakers,' says Charles Berthiaume, the senior vice-president for technical operations at Rolex and the Technicum's president 'Thirty to 40 years ago, there was a watchmaker at every jewelry store. That's not the case today,' he notes. Included are some remarkable examples of their training, dedication, and intricate patience as they take technology in an entirely different direction."
to watch.
PreacherTom is an astroturfer for BusinessWeek magazine. Look at the URL in this recent Slashdot story and notice the campaign_id string. Now look at his user page. Scroll down to the submissions section. Notice how almost every one is a link to a BusinessWeek.com article containing the campaign_id string. Now look at the search results for "campaign_id preachertom". He's been pulling this shit on slashdot, digg, Fark, MetaFilter, and who knows where else. Check out this MetaTalk thread for the initial discovery.
Spread the word, perhaps?
This guy is steering you to BusinessWeek magazine and has been doing so for quite a while.
Like "reliability"? Count me in!
Fuck Slashdot
'We were facing a situation today where we needed to foster a new generation of watchmakers,' says Charles Berthiaume, the senior vice-president for technical operations at Rolex
Well, just make sure they don't develop telekinesis and go on a power-hungry killing spree.
Push Button, Receive Bacon
"The release of atom power has changed everything except our way of thinking...the solution to this problem lies in the heart of mankind. If only I had known, I should have become a watchmaker."
- Albert Einstein
there was a watch repair booth at the grocery store and an old man (as I remember him) sat there all day with his loupe repairing watches. My mom would drop me at his booth and I would just stand there, fascinated.
I thought that was so freaking cool, to work on such tiny things like watches.
I had a Mickey Mouse watch that broke and I got to watch him repair it.
I was inspired by him (and other repairmen) to take stuff apart and see "what makes it tick"..
Another thing that was common when I was a kid, there were handymen repair shops where you took just about anything that was broken and the nice man would fix it. Toasters, vacuum cleaners, TV's, radios, whatever.
That's what I wanted to do when I grew up, be a handyman, to just fix broken stuff.
Now I'm older, have arthritis in my hands, my eyes aren't so good anymore, there's just no way I could do this sort of work anymore. That sucks because that's what I love to do more than anything, fix things, work on stuff..
My favorite TV show is "How it's Made"
I am fairly young (35) when I was growing up my Grandfater (a watchmaker by training) a boilerwelder by trade (it paid MUCH better) taught me how to clean and repair a watch from a young age.
When I was 15 I lived with him to help on the farm since my Great Grandmother moved in with him. I asked for him to take me as an apprectice as a watchmaker (hey I lived there why not and I was good with guns, clocks, etc) besides my bedrrom was the "Watch Room"
He said he wouldnt mind at all and thought I could make short work of it but he warned me he saw no future in it, as all the watches were going electronic and I could probably never make a living at it.
Investing 8 hrs a day for 2+ years and not having it be a viable profession made my mind up , I decided not to
Last year I was in L.A. I REAL WatchMAKER (not watch repair man, hack, etc, but WATCH MAKER, who can from nothing but raw metal make a watch from scratch command UPWARDS of 250,000 a Year.
DOH ! I have my Grandfather last watch he wore every day, a Seiko, he loved it, it never needed cleaned, and kept perfect time.
The article is about as dead on as it gets......I wish I wish I wish......
A WATCHMaker , who can from nothing but raw materials completley fabricate a watch brings about 250,000 a year to start....... A repair man makes the 40-50 k range.
Considering they still keep accepting stories from Roland Piquepaille, another known shill, it's doubtful the editors will do anything about this guy.
I do. I began recently, after being watch-hostile for over 25 years. I was one and at first wore it because it was a gift, with intention to get rid of it ASAP, but I found out that it's good, comfortable, precise and doesn't fail like the $3 watches I kept having bad experiences with ('fix it for me please!') and I found it WAY more comfortable to peek at my wrist than to dig in my pocket for the phone or bend over the computer to see the system tray, or peer into dark dashboard of the car, or turn back to see the clock on the wall behind and so on. A wrist-watch is really more comfortable - under one condition, that is its quality is sufficient that it doesn't become a nuisance.
Now I'm pondering some 'integration' again - pick a watch with some other handy functionalities. Any suggestions?
Anagram("United States of America") == "Dine out, taste a Mac, fries"
Slashdotters may not, but watches are one of the only forms of jewelry allowed for upper-class and upper-middle-class men. Necklaces and earrings are still considered gaudy, and rings are restricted to a wedding band and perhaps a class ring/military ring.
The sorts of guys who wear suits as fashion statements are very likely to wear a watch as well. It's not so much about knowing what time it is as about wearing something pretty (and expensive) on your wrist. Your tie and your watch are the most expressive things you're allowed to wear.
Hey, I don't make the rules. I just talk about 'em. Me, I stopped wearing a watch years before I acquired a cell phone, and I don't wear any jewelry at all.
but the idea of having a miniature machine-shop in my apartment appeals to me on some level.
Don't tell the government this, because you are obviously a terrorist.
Seven puppies were harmed during the making of this post.
watches are one of the only forms of jewelry allowed for upper-class and upper-middle-class men. Necklaces and earrings are still considered gaudy, and rings are restricted to a wedding band and perhaps a class ring/military ring.
:)
May I introduce you to our range of nipple, penis and scrotum rings? I mean, who would know?
Seven puppies were harmed during the making of this post.
watches are one of the only forms of jewelry allowed for upper-class and upper-middle-class men.
Don't forget the men who wear those very expensive trophy wives on their arms.
When information is power, privacy is freedom.
What you wear says a lot about who you are.
And wearing a Rolex is the only thing I can think of that trumps driving a Jaguar for saying "I'm very rich and very stupid".
...you can tick that joke off the list. It has clocked too many miles as it is, though I must hand it to you for chiming in with it, though to judge from the number of replies, it didn't wind up too many people. Mind you, with effort, we might yet get this thread to go round and round.
It's a small world and it smells funny; I'd buy another if it wasn't for the money; Take back what I paid (SoM)
Why? I'd much rather work on nice stuff, even if I personally couldn't afford it, rather than work with cheap stuff.
Think about it, would you rather work in a shop turning out finely crafted watches you couldn't afford, or be on an assembly line cranking out plastic watches for Wal-Mart buyers?
I regularly write software that I can't afford, but I enjoy it, and it's a nice living.
What would really suck is working to create a product that you need but can't afford.
This issue is a bit more complicated than you think.
Agreed. Roland has a tremendously weird name, and a fairly lame website, but he often submits interesting stories, and he apparently spends a lot of time doing it. I don't why we should care that a story is from him as long as it's interesting...
We live, as we dream -- alone....
He's dyslexic, so found schooling especially hard. However, he's excellent with mechanical things, so studied to be a horologist.
There is such a demand for horologists at the moment it's crazy. Not just for watches, mind, but also for mechanical clocks.
Too many kids are soft courses at uni (art/media etc etc) that we're being left with a dearth of people who have useful skills..
I was faced last week with the choice of either having my Rolex repaired, or throwing something with a replacement cost of $8,000 in the trash. Since owning one is considered to be a sign of stupidity to this crowd, I chose the stupid path - I ran for Congress. No, I decided to have it repaired.
Once upon a time, in a land far, far away (Japan), I decided to check the Rolex website for information. It turns out that Rolex is light years ahead of most global companies. They are already embracing a new paradigm: Web 4.0.
Web 4.0 you say? Yes, indeed.
Web 4.0 is retro. The master site for Rolex has no email addresses. None. No email for the headquarters or any office in all their offices flung far throughout the world. No email for you today. It's pure genius. It took me back to my work-a-day world of the 1980s. We used to have businesses back then that managed to survive (and even thrive) without "IT guys." We used to talk on the phone, send letters, send telex or even use those new fancy FAX machines. We could just give the new guy a desk, a phone and some pens.
Think about it for a minute. Which is more frustrating: not being able to fire off an email, or not getting a reply to your email? Or, heaven forbid, a nonsense non-answer or automated "empathy mail like, "We are sincerely interested in your customer service experience and are commited to providing you blah blah blah blah..."
Nip that customer frustration in the bud instead of prolonging the agony of no, or nonsense answers, since you're only going to tell the customer to get lost anyway. The first thing it does for a comapny is eliminate the angst of having to read customer complaints. Who needs that first thing in the morning? It weeds all but the most determined whiners and complainers.
It also eliminates all the IT guys running around without ties having meetings in strange "geekspeak" going frantic about needing the latest version of ComExpRo 9000 version 23.01 beta ($24,000 license fee) and a new Sparkmaster Database Servoserver ($72,000) with 128 Megagoobers of chrome plated exhausts. Or something like that.
No internet. No email. No spam. No security problems. No spyware. No upgrades. No Vista!
And no maps to the office in Tokyo on the web site. If you can afford a Rolex, you shouldn't be sending emails or need maps anyway. Get your secretary to call and get directions. Bingo. If you don't have a secretary, get a casio. No, you should have enough smarts to figure out how to call and get directions.
Off I went to the Tokyo office. It just so happens that I was there about 8 years ago, so I vaguely remembered where it was. It was just a short walk from Tokyo station. Since I'm a guy (internal flawless GPS system installed), I asked my girlfriend to "confirm" my GPS at the station with a random person.
"Oh, the Rolex building? Sure, it's blah, blah, blah..."
It turns out that everyone in Tokyo has been to the Rolex service center since everyone bought several back during the bubble and they all need servicing eventually. I found it easily. I walked directly to the counter after being offered a friendly smile by one of the many friendly-looking counter ladies, only to be handed a plastic tag with a number. I turned around to see about a dozen Rolexers lounging around in leather chairs waiting for their number to be called. All reading Rolex catalogs and Rolex magazines (some were even post Y2K - Rolex had no Y2K problem...). They check your watch as you wait, then present you with an estimate to repair it.
When my number was called, I presented my cold, dead watch to the woman. She was holding it when she asked my if it had stopped. I said something to the effect, "Yes... see?"
She then asked me when it stopped.
Now, this is Japan and all interactions between strangers/customers/gods is formal and exceedingly polite. I formally and politely smiled as I pointed to the watch face and read off the time and date. Grin. Wink.