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iPhone, Apple TV Headline MacWorld Keynote

Steve Jobs kept his audience rapt at the MacWorld keynote today. He rehashed the announcement of the iTV, now called Apple TV, and announced the iPhone, a revolutionary phone/ipod/wrist-computer that had MacWorld attendees sitting on the edge of their seats. Retailing for $499 (4 gig)/$599 (8 gig), it has to be seen to be believed. It uses a touch screen with a new form of input control, runs OSX and many standard applications, and connects to the internet via WiFi. It has a camera, functions as a movie player, a music player, and can send emails and photos in the middle of a phone call. From the Engadget coverage: "'[OSX] let us create desktop class applications and networking, not the crippled stuff you find on most phones, these are real desktop applications.' He's quoting Alan Kay - 'People who are really serious about software should make their own hardware.' 'So we're bringing breakthrough software to a mobile device for the first time.'" Seriously, go check this out. They're going to print money with this thing.

6 of 1,619 comments (clear)

  1. The name by moofdaddy · · Score: 5, Interesting

    CNBC is reporting that apple was in negotiations with CISCO over the name into last night. They're supposed to sign all the paper work today, but its still unclear who will own it and how much apple will pay.

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  2. Re:Contracts by geoffspear · · Score: 5, Interesting

    It might not be so much an issue of Apple "letting in" the other wireless companies as the carriers not wanting a phone like this. I can assure you that nothing I've seen from Verizon Wireless makes me believe they'd ever be willing to sell a phone that's able to sync with a PC in any way. They'd sooner go bankrupt than let one of their customers rip MP3s from a CD and put them on their phone instead of paying Verizon $2 per track to download a crappy copy that can't be played on other devices. Your carrier may vary.

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  3. Oooh My... by Greyfox · · Score: 5, Interesting
    I believe that's a nerdrection I feel coming on...

    If the phone can run SIP software (And it looks like it's just OSX so it should be able to) then you could switch over to a "One handset to rule them all" setup. At home or anywhere else where there's wifi you can connect to an Asterisk server over sip. Otherwise default to cell. The problem then becomes how to terminate your Asterisk box into the PSTN. You could get a VOIP provider (Telasip works with asterisk and you can ask them to unlock your account so that you can change your caller ID.) Or you could terminate it into the PSTN with a digium card or a SIP gateway. In either case you can provide one phone number to your customers and have asterisk fail over to the cell if your main line doesn't pick up. If you use telasip for such endeavors you can spoof your customer's caller ID to the cell network so you even know who's calling.

    Once you take control of your network endpoint in this manner the sky is pretty much the limit. Blacklist phone numbers, let your callers play hunt-the-wumpas, have a corporate-class voice responder, make free calls over enum or Dundi... pretty much anything you can think of can be done when you have that much control of your end of the phone network.

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  4. Price and Network Locking by Thumper_SVX · · Score: 5, Interesting

    Well, first of all I like the device. I think it looks like exactly what I need to replace my aging MPX220... but probably not until next year.

    Why? Well, first of all there's the issue of locking. OK, so I use Cingular... but I'll be damned if I'm going to sign another contract with them to get this phone for $599. That's not because I'm balking at the price... I don't like to be locked to a provider. The last 4 cellphones I've purchased were all unlocked GSM phones. I pay more for them, but I get to use them wherever and whenever I want. That way when I fly to England (which I'll be doing again this year) I can pick up a Virgin Mobile SIM at the airport (or more often in London... they're cheaper there) and just pay as I go with a UK phone number for the duration of my trip. Plus then I have my regular contacts, calendar and stuff with me (not to mention my eBooks).

    I'm no on a contract with Cingular, but I stick with them today because they provide me decent coverage, decent service and don't really seem to care what kind of phone I attach to their network.

    Now, to those who ARE balking at the price with a 2-year contract... well this is a smartphone. As such, compare it to smartphones, not to the standard handsets. Even devices such as the SLVR don't compare despite their limited music-playing capability because the Apple phone is going to be a smartphone in the same way that the current PDA phones are. It just runs OSX instead of Windows CE or Palm. The price is about in-the-range that you'd expect to pay. For an unlocked phone, expect around $200-$250 more.

    Now will I pay $850 for the phone I want? Probably. I paid about $500 for my MPX220 and I've had it for two years so far. 3 years out of that investment I think is reasonable... given inflation over the last couple of years I think I can justify $850 for my next three-year investment in a decent cellphone. The fact that it'll replace my MPX220 and iPod Nano at the same time, as well as give me an OSX based system is just the icing on the cake for me.

  5. ssh, x-windows by blofeld42 · · Score: 5, Interesting

    It should be easy to get an ssh terminal running on this thing. In fact, I think you could get X running on it.

    An obvious home run. Crackberrys are history. Every admin is going to be leashed to one of these things.

  6. Computers? by fyngyrz · · Score: 5, Interesting

    I'm sure the iPhone is going to be a lovely product for phone users; me, I'm not too hot on cellphones (or any kind of phone, for that matter. I never did like being interrupted.) I do have an iPod, but I don't use the Apple store (because I prefer not to buy DRM'd materials. I just buy CDs and put tracks into the iPod from there.) So my main connection with Apple is their computers.

    I noticed that (aside from the fact that the iPhone runs OSX) there really weren't any "computer" announcements today. Intel announced quad-core CPUs yesterday, and the rumor mill was mumbling about a dual-chip (hence 8-core) Mac desktop; likewise, the mini could use some attention in the graphics area, and the macbook pro still needs (and still has room for) a full keyboard and numeric pad, not to mention a second button on the trackpad.

    The iTV / Apple TV... well, aside from the fact that you won't be able to get one for a little while yet, I'm not sure what it'd do for me that I can't already do. Apparently, the marketing went right over my head. Anyone have a summary of why this is an interesting product in a world of tivos, dvrs, frontrow, hi-def dvd and xbox and ps3 and so on? Aside from giving Apple a vector to sell DRM'd movies?

    While I'm sure expanding into phones will be a great moneymaker for Apple, I can't help feeling disappointed. Just my .02

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