The Return of the Fairness Doctrine?
Slithe writes "Last week at the National Conference for Media Reform, Ohio congressman Dennis Kucinich (a long-shot candidate for the Democratic presidential nomination) stated that the Fairness Doctrine may be reinstated. Kucinich will be heading up a new House subcommittee that will focus on issues around the FCC. The Fairness Doctrine was an FCC regulation that required broadcast media to present controversial issues in an honest, equal, and balanced manner. The FCC repealed it in 1987 — Democrats at the time tried to forestall this move but were ultimately thwarted by a veto by President Ronald Reagan. Critics of the Fairness Doctrine have stated that it was only used to intimidate and silence political opposition. At the convention, Kucinich said, 'We know the media has become the servant of a very narrow corporate agenda. We are now in a position to move a progressive agenda to where it is visible.'" In the interest of fairness, here is a Republican, free-market perspective on the return of the Fairness Doctrine.
I was going to sit out this flamewar, but I just have to get involved.
Despite quite a bit of disagreement with him, I have a fair amount of respect for Kucinich, if for no other reason than he at least *seems* to be consistent in what he says and does. And like him, I am worried that the media is now in the hands of so few people, but who would police this "fairness?
<sarcasm>Surely politicians are bought and sold by corporate interests. Surely we can trust committees of appointees to handle things in a "present controversial issues in an honest, equal, and balanced manner."</sarcasm>
It seems like everyone in the political scene thinks that there is a media bias one way or another, and, for all I know, there probably is but I don't see it being made better by putting the politicians in charge of it.
You'd think with their constant complaints about the liberal media, Republicans would be all in favor of a law requiring CNN et all to present their side fairly.
Now every story on global warming will need to be 1/3 saying it's happening and humans are at least partly responsible, 1/3 saying it's happening and it's 100% natural, and 1/3 saying it's not happening at all, and things like arctic melting are just a hoax manufactured for leftist propaganda.
Meanwhile, any show on PBS or the Discovery Channel that deals with evolution in any way shape or form will have to cover not just the scientific consensus that natural selection has been at work for millions of years, but also Intelligent Design and young-Earth creationism. Similarly, anything about geology will have to include both the old-earth consensus and the idea that, for instance, the Grand Canyon was created during Noah's flood.
Let's see if we can find Velikovsky and von Daniken a place while we're at it.
And let's not get started with making sure the Viet Cong's point of view is presented with equal weight to both the hawk and dove sides of the American point of view....
I agree that there serious problems with the way controversial issues are presented on the major television channels in the USA. I'm not convinced that the problem is fairness, per se. Instead, the problem seems more related to a tendency to present extremely complex issues in a simplistic binary manner (e.g. that the USA will either "succeed" or "fail" in Iraq).
I am even less convinced that legislation can solve the problem. The only solution that I see is to let people who care about being informed move to other more complete sources of information such as the internet.
The one thing that does bother me is the implicit racism in many of the entertainment shows on the major television channels. I wouldn't mind seeing a rule that the racial/ethnic/religious affiliations of the villians has to be chosen at random. Essentially, if it wouldn't be OK to portray Jewish people in a particular role then it shouldn't be OK to porttray any ethnic group in that role.
The Republican free market viewpoint presented isn't - a free market approach would be to allow anyone who wanted to provide cable or television without requiring government approval; since that would result in chaos the governmnet licenses rights - once you agree to that you have a new partner - the government.
I'm a consultant - I convert gibberish into cash-flow.
Treating every issue as if it has two sides means that often you have to go out and invent a second side.
This is why debates like global warming and evolution loom so large, because in the interests of "fairness" views that are held by very small minorities of people are given the same amount of play as views that are extensively proven and supported.
Rather than this, I'd rather see a standard of truth applied to non-opinion mass media...Make them cite their numbers, and post the credentials of their "experts", and make them admit to errors of fact that appear on their broadcasts.
ad logicam Claiming a proposition is false because it was presented as the conclusion of a fallacious argument.
Requiring a "balanced" view can be just as bad as being completely one-sided. For example, say that there's an issue where 95% of the poll participants agree. In order to present a balanced view containing the opposing side, a new journalist may take the majority opinion and a minority opinion. When presented as opposing sides it may give the impression that people are evenly divided. This occurs quite often with scientific, religious and economic issues. It's not a case of intentional deception, but the effect can be the same.
Which is why democrats love it so much. The talk radio explosion came after the fairness doctrine ended. Before that if a radio station offered a right leaning talk show, they'd have to offer time to a left leaning one as well.
The trouble is that left wing talk radio doesn't sell ads, because no one listens to it. So radio station operators had to chose between a few hours of right wing talk radio that was profitable, balanced by a few hours of left talk that wasn't, or just filling the airwaves with silly pop songs that generated decent revenue consistently.
You don't have to believe me, you can go check for yourself the respective popularity & profitability of Air America vs Rush Limbaugh, Bill O'Rielly, Mike Savage, etc.
Left wing talk radio doesn't sell. So forcing radio stations to carry equal amounts of right wing and left wing radio makes them lose money, so they drop it altogether.
Now like most internet forums, Slashdot is teeming with lefties. I imagine most of you will be fine with this cause talk radio is just a bunch of right-wing hate mongers, right? Eh? No harm in silencing that, huh?
Unless, of course, you happen to think freedom of speech and property rights stands for something.
The obvious counter is that the airwaves are public property, and you're right. You're also ignoring that the leftist point of view permeates most broadcast TV quite thoroughly (Yes, except for Fox). If you don't realize it, it's for the same reason fish don't realize they're wet.
Truth is the elimination of the fairness doctrine made the airwaves more fair, because presenting a right wing point of view became profitable when you weren't burdened with the left wing. It wasn't be the first government policy that had the precise opposite of it's intended effect, and it won't be the last.
If you support the return of the fairness doctrine after actually paying attention to the history of it, you might as well say "Free speech for me, but not for thee."
Alcohol, Tobacco and Firearms should be the name of a store, not a government agency.
The constitutionality of the 'fairness doctrine' was upheld by the Supreme Court in the case Red Lion Broadcasting Co. v. FCC (1969) on the basis that the FCC content-based regulation of broadcast television programming was appropriate in light of scarce broadcast resources and its mandate to act in the public interest for limited broadcast airwave frequencies. In other words, with only so many frequencies to dole out, it made sense at the time for the FCC to have some role in ensuring that a diverse array of viewpoints had access to broadcasting.
In this day and age, where over-the-airwaves broadcast TV is mandated to be replaced by digital TV receivers (where interference and broadcast scarcity are much less of an issue) quite soon, and where cable, satellite, and the Internet have opened up innumerable avenues for mass and niche media and communication, the rationale for Red Lion just totally falls apart. This was essentially the rationale of the FCC in the 1980s when it did away with the fairness doctrine for precisely the reason that it felt it was no longer justified in light of the then-contemporary media environment (an environment that has only become more numerous and fragmented than it was then, and certainly compared to the days where all there was were the 'big three' networks).
Plus, do we really want FCC bureaucrats editing TV programming for political content? That just seems like a system ripe for abuse.
IANAL (though I very recently passed the bar exam and so I'm very close to being one...)
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Fox News is not broadcast media.
That is all.
-pentapenguin
Will the media be required to provide "balanced" coverage on evolution vs. creationism?
Will the media be required to provide "balanced" coverage on climatologists vs. global warming deniers?
Will the media be required to provide "balanced" coverage on the "Moon hoax" or Cydonia?
What about Timecube?
The JFK assassination?
I have no idea how this could be implemented and not have it backfire.
Ben Hocking
Need a professional organizer?
So, the Fairness Doctrine was rooted in the idea that if you're using the public airways, you needed to do so in a manner that benefited the public. It's the same basic idea that forced TV and radio stations to put on public interest shows that nobody watched. It's a bad idea for a number of reasons:
(1) The public has already chosen what they like to listen to and watch -- the market can, and does, give people what they want.
(2) This is really just a back-door attempt to squelch a format where liberals have been unsuccessfully trying to penetrate for years: talk radio. The idea is to FORCE radio stations to pick up the next "Air America" if they're going to continue to broadcast Rush Limbaugh. But, (going back to #1), if nobody listens, is there a benefit? To Liberals there is -- by forcing "fairness," a Radio station will have to silence about half of its conservative voices.
(3) It's not like there's a paucity of available opinions -- the Internet has made it possible for every side to get its message out, with very little budget. Plus, things have changed since the days where CBS, NBC and ABC rules the TV airways. There are now hundreds of television stations.
(4) What about the First Amendment? Sure, the fact that they're public airways means that they are subject to some restrictions, but do we really want to add more limits on speech?
(5) Despite what Commissioner Copps said, it's not going to get rid of garbage TV (I'm thinking NBC's "Fear Factor" as a great example), because those shows don't espouse any political opinions.
The Democrats are beginning the process of making sure they're not re-elected in 2 years. Did any candidate run on the Fairness Doctrine?
Incidently, the differences between the Fairness Doctrine and Net Neutrality are: (1) one is content-based and one isn't and (2) Net-Neutrality regulates the information pipes, not the sources.
It's "assholes with access to microphones" that sell. "Political Radio Shows" these days are to "intelligent discourse" as "Professional Wrestling" is to "Combative Sports". Rush Limbaugh was not popular because of his knowledge of political matters (which he may well have had), he was popular because he made controversial and obviously inflammatory statements on the air. Apparantly, he was better at it than Al Franken.
For another example - intentionally taken from other than the "talk radio" arena to help emphasize my point, "Judge Judy" might be a well qualified judge...or, she might not. The reason she has a TV show, however, is because she's a "bitch on wheels".
Contraversy, imflammatory statements, and being a general cynical asshole might make you popular to the lowest common denominator, but it doesn't make your point of view better or inherently more popular.
A goal is a dream with a deadline