Blu-ray/HD DVD Disc Sales Numbers Revealed
An anonymous reader writes "The High-Def format wars finally have a yardstick against which to measure who's winning with the first public release of VideoScan sales figures for both HD DVD and Blu-ray. The first two weeks' worth of data seem to back up what many predicted — that the Blu-ray-enabled PS3 is helping Sony quickly close the gap with HD DVD, with almost three Blu-ray discs sold for every one HD DVD during the first week of January. HD DVD still leads in overall discs sold since inception, but that lead looks to be quickly dwindling. While they do show a trend, the results from VideoScan are still fairly vague. Why are consumers being denied the information they need to make a considered choice?"
FWIW, Bluray is superior to HD-DVD in many ways. So it has had (and still has) a good chance of "winning" against the competing HD-DVD format. The real problem with such a "win" is that it's not much of a "win" if you claim victory in the battle, but lose the war. Allow me to explain.
Despite all the hype surrounding HD-this and High Resolution-that, there hasn't been a major push by consumers to move to the new High Definition televisions. As it would seem, the vast majority of consumers are happy enough with their TVs as they are today. The real consumer push has been a much different one than quality.
Consumers today are looking for convenience first and quality second. They want to be able to sit in their living room and chose what they want to watch (or play!), when they want to watch it. Nothing makes this more apparent than the popularity of the TIVO and other DVR players.
These players timeshift shows from their regular schedules to a time that is more convenient for the viewer. Thanks to thier ties with online TV schedules, a user can setup his DVR to record dozens of shows. When he feels in the mood to watch something, he can then chose from the options at his disposal.
However, this process does have its drawbacks. The first one is that DVRs cause a drop in show quality. In order to balance real-time recording with space constraints, these devices must throw away a lot of information about the television stream. As a result, the quality drops.
The second drawback is that these devices have limited capacity. Once they are full, you must remove some material in order to make room for more material. This biases the devices against consumers who watch television on few, rare occasions, but enjoy a wide variety of entertainment.
The solution on the horizon is not digital transmissions over the airwaves, by digital cable, or even by plastic frisbees. The solution is to stream the video directly to the consumer over a broadband internet line. This allows the consumer to access a wide variety of quality material, but without the same storage drawbacks that limit DVR devices.
So what you'll see in the future is that the Bluray vs. HD-DVD war won't matter. The real winner will be Internet ala carte providers, who give the consumers what they want, when they want it. Sony shouldn't fear HD-DVD. They should fear Apple iTunes.
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I have mod points and I figured this would be a good discussion, but I'll reply to you instead.
First, dual format players CAN'T WIN the war. They are not a format. Even if everyone gets a dual format player for free from the government tomorrow, consumers will still buy more of one format than the other until people stop making one format. Dual format PLAYERS may win the PLAYER WAR, but the disc format war has no real hybrids right now.
Second, these discussions constantly suppose that someone will win. I've seen one comment so far that I agree with: by the time these things reach something akin to a critical mass or become big successes, I think Internet distribution will have won the war or come very close. These things may just be failed. Too early for cheap prices and large HDTV adoption, too late to enjoy a long advantage over internet distribution.
Comment forecast: Bits of genius surrounded by a sea of mediocrity.