Cloning the Smell of the Sea
An anonymous reader wrote in with an article that opens: "Scientists from the University of East Anglia have discovered exactly what makes the seaside smell like the seaside — and bottled it. The age-old mystery was unlocked thanks to some novel bacteria plucked from the North Norfolk coast." The responsible substance, dimethyl sulfide, in addition to smelling like the coast, also acts as a homing scent for birds looking to feast on plankton.
This is not a new discovery - Seinfeld's Kramer tried to bottle it under the monkier 'Beach'. Kalvin Clein howerver stiffed him and marketed it as 'Ocean'. I reckon they should employ fragrance lawyers NOW!
Nothing witty
Kramer already did this
p isode)
http://en.wikipedia.org/wiki/The_Pick_(Seinfeld_e
sig has been sent away for a few small repairs...
I'll be having my sea-side air (freshener?) thank you!
You didn't have to wait. It has been known that dimethyl sulfide is the main component of the smell for many years. I distinctly remember it being mentioned when I was in high school, and that was in the '70s.
New biosynthetic pathway for dimethyl sulphide discovered
Dimethyl sulphide is used in petroleum refining, steel mills and as a feed stock for the important solvent dimethyl sulfoxide. It is hoped that these the new bacterial synthetic pathway can replace the current polluting industrial process with a cleaner greener biosynthetic process.
Mostly replaced by synthetics nowadays apparently: http://en.wikipedia.org/wiki/Ambergris
Same compound that makes your beer smell like canned peas. Not a good quality.
Back in the day, after a night of pounding down many beers, one of my hard-drinkin' roommates would take a dump which left the distinct aroma of "low tide". If that's what they're trying to capture, it's already been done by Budweiser.
== First cross river, then insult alligator.