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Bill Gates Brags About Vista, Reacts to Apple's Latest Ads

fr8_liner writes "In an unusually candid interview with Newsweek Bill Gates lays it all on the line, bragging about the benefits of Vista, ragging on Apple for their 'I'm a Mac' ads, and claiming primacy in a number of features shared by Vista and OSX. Specifically, it is Mr. Gates' opinion that the Apple adverts are misleading if not untruthful. He makes the claim that 'security guys break the Mac every single day. Every single day, they come out with a total exploit, your machine can be taken over totally. I dare anybody to do that once a month on the Windows machine.' The interview also touches on the future of Microsoft and Operating systems, and some of the company's plans for internet-based computing."

38 of 891 comments (clear)

  1. ring ring by HomelessInLaJolla · · Score: 5, Funny

    > And then I might edit a high-definition movie

    Bill, is that the MPAA on the phone?

    --
    the NPG electrode was replaced with carbon blac
    1. Re:ring ring by ReverendLoki · · Score: 5, Informative
      --
      09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0
    2. Re:ring ring by Farmer+Tim · · Score: 5, Funny

      I really don't want to know what's on those tapes.

      If we're talking typical nerd sexual activity, it'll be hours and hours of Melinda saying "no".

      --
      Blank until /. makes another boneheaded UI decision.
  2. Truth or Dare? by Anonymous Coward · · Score: 5, Funny

    'I dare anybody to do that once a month on the Windows machine.'

    oh don't worry Mr Gates, we will.

    1. Re:Truth or Dare? by Divebus · · Score: 5, Insightful

      Lets see: 140,000 known Windows exploits, most of them surfacing in the last 12 years makes that at least one exploit released every 45 minutes - or there abouts. Hell, Vista has an installed base smaller than BeOS right now and it has more exploits already.

      --

      Most of the stuff on /. won't survive first contact with facts.
    2. Re:Truth or Dare? by Anonymous Coward · · Score: 5, Funny
      I think Gates meant:

      I dare anybody to do that only once a month on the Windows machine.
    3. Re:Truth or Dare? by AndroidCat · · Score: 5, Funny

      It wasn't a double-dog dare, so he's not serious.

      --
      One line blog. I hear that they're called Twitters now.
    4. Re:Truth or Dare? by gEvil+(beta) · · Score: 5, Funny

      Care you cite some examples?

      Sure. No problem. Will this one work for you?

      --
      This guy's the limit!
    5. Re:Truth or Dare? by pestilence669 · · Score: 5, Informative

      When I used to be employed to write adware, we did this at least once a day. I shit you not.

      You just can't hide running processes as well as you can on Windows. No other operating system offers so many diverse methods to run executable code as a privileged user. Believe me when I say: Exploiting Windows is like stealing candy from a baby.

    6. Re:Truth or Dare? by advocate_one · · Score: 5, Insightful

      you do realise that as far as Bill's concerned, those 140,000 exploits don't exist anymore... When they put Vista out the door, they got to "reset" the Windows Exploit Counter... as of 30th Jan 2007, XP is no longer Windows... Vista is Windows

      --
      Donald 'Duck' Dunn: We had a band powerful enough to turn goat piss into gasoline.
  3. 4 TEH WIN! by operagost · · Score: 5, Funny

    Every single day, they come out with a total exploit, your machine can be taken over totally. I dare anybody to do that once a month on the Windows machine.
    Looks like he lost his temper (and his sense) again. His personality's a lot like Ballmer's, he just can't fling chairs as far.
    --

    Gamingmuseum.com: Give your 3D accelerator a rest.
    1. Re:4 TEH WIN! by Chyeld · · Score: 5, Funny

      Looks like he lost his temper (and his sense) again. His personality's a lot like Ballmer's, he just can't fling chairs as far.

      What many people do not realize is that Ballmer is actually a costume for Gates, who wears it when he feels he is exceptionally out of control. Any time you see the two of them together, Ballmer or Gates is actually a puppet designed by the Henson Co.

      Jim Henson actually was assassinated when he threatened to reveal these secrets. True story.

    2. Re:4 TEH WIN! by bonch · · Score: 5, Interesting

      Bill's claim about the File-Edit-View-Window-Help menu is even weirder. Bill Atkinson did that at Apple. What is Bill Gates smoking? Apple even invented the phrase "cut and paste." And before the "Apple stole from Xerox" comments start, they actually hired a bunch of the Xerox folks who then went to work on the Mac.

      I haven't seen Gates make comments like this in a long time. I'm glad the public finally gets to see what an asshole he is. Seriously, he's known for cussing and swearing in meetings, and he even once said he'd rather "piss on" OpenStep back in the 90s. In the early 90s, he told his wife he had more power than the President (she kicked him in the leg for it). A very arrogant guy.

      Jobs is arrogant and defensive too, but at least you can understand why given what happened between Apple and Microsoft in the 80s.

    3. Re:4 TEH WIN! by gig · · Score: 5, Informative

      It was weird he went all Xerox PARC when the question with Vista is the skin. The Windows logo has been ensconced in glassy bubble that is such a Mac OS X wannabe that it's a self-parody ... the very Windows logo has been made to look Mac-like. The swoopy desktop pictures are too much just by themselves, although I heard them defend that by saying that they got all the desktop pictures from third-parties ... so it is not actually Microsoft that did the off ripping. And the "parental controls" feature he keeps saying is a first is in Tiger, released in 2005. It is really weird to hear him say they are first with these things when they are clearly not.

      Apple not only hired people from PARC and gave them a chance to make real products out of their ideas, Apple also paid Xerox with pre-IPO Apple stock. When Apple went public, Xerox made millions and millions and that was what Xerox wanted. The very reason they had the CEO of Apple and his computer design team touring around the Palo Alto Research Center was because they didn't know how to make any money from the stuff they had there. They were like a motorcycle company who came up with a cool concept car and didn't know what to do so they called the local car company CEO to come down and see if they couldn't get him to take the car project forward. He said, yeah, I like this, I'll hire the team and compensate you with stock and everybody was happy.

      When you read the list of GUI features that were developed AFTER that, solely by Apple, at Apple, and for Apple products, it is embarrassing to think about anyone trying to take Apple down a notch with the Xerox PARC story. Just in the 1980's Apple invented and shipped drag and drop, the clipboard cut/copy/paste, the double-click, the pull-down menu, overlapping windows, marquee selections (marching ants), the little box of painting tools like you see in Photoshop, files-and-folders, proportional fonts, WYSIWYG, the Trash, keyboard shortcuts for menus, File-Edit-View, a system menu full of shortcuts (Apple menu/Start menu), little hardware controls in the corner of the screen. The other day I saw a screenshot of System 6 and I was stunned at how much like Mac OS X it looked.

      The only stuff I know that Microsoft has contributed to GUI science is the little curly arrow they put on shortcuts, which is a classic innovation in that you see that on every system now ... the soft links or aliases or shortcuts have the little curly arrow. Also, using a modifier key plus Tab to cycle through running applications started on Windows and is everywhere else now. That's not much for 20 years of MS Windows.

  4. WTF by n1hilist · · Score: 5, Funny

    "He makes the claim that 'security guys break the Mac every single day. Every single day, they come out with a total exploit, your machine can be taken over totally. I dare anybody to do that once a month on the Windows machine.'"

    It's almost like virgins talking about sex, I'd question if he actually *uses* his own O/S.

  5. Exploits on Vista? by soapbox · · Score: 5, Informative

    I dare anybody to do that once a month on the Windows machine.'

    Yeah, there's one this month.

    also here.

  6. Re:Too easy... by TheRealFixer · · Score: 5, Funny

    No, see, you're just confused. Hackers don't find one exploit in Windows every week. They find 4 the day after Patch Tuesday, then take the rest of the month off.

  7. Bracket attack by honkycat · · Score: 5, Funny

    [Bill] Gates [responded to] questions in an [unusually] candid [interview]. For [some reason] most [of] his [words] were [interjected] by the editor. This [seemed] somewhat [odd and] excessive [to me]. Did [anyone else] notice [this]? [I] mean, a[n occasional] edit for [clarity] is pretty [normal], but it [seemed] like [every other] word was [inserted later].

    1. Re:Bracket attack by Divebus · · Score: 5, Funny

      Steven Levy needed to fill in the dead spaces in Bill's output - like this:

      Yes, although security is a [The process could not access the file because it is being used by another process]. You're [Overflow at 0x0b26f033: WKSSVC.DLL has stopped responding.] the fact that there have been some security updates already for Windows Vista. This is exactly the way it should work. When somebody comes to us [A Runtime Error has occured. Would you like to debug? Line: 29 Error: Object Expected] we've got [The Program has performed an illegal operation and will be shut down] before there is any exploit.

      --

      Most of the stuff on /. won't survive first contact with facts.
  8. Gruber by Anonymous Coward · · Score: 5, Informative

    Great write up at Daring Fireball already: http://daringfireball.net/2007/02/lies_damned_lies _and_bill_gates

  9. Re:Well, of course he's saying that. by HomelessInLaJolla · · Score: 5, Interesting

    > I haven't heard about all those Mac exploits he's referring to, have you?

    I have. They exist. (Most of) The exploits themselves would take a phenomenal amount of knowledge about the entire underlying OS to turn them into a full-fledged rootkit installation exploit but they do exist.

    > When somebody comes to us [after discovering a vulnerability] we've got [a fix] before there is any exploit

    Bill. I thought you were an uber-hacker. You should know better. This is only true if they come to you with the vulnerability before they've written the full-fledged exploit.

    > The number [of violations] will be way less because we've done some dramatic things [to improve security] in the code base. Apple hasn't done any of those things.

    This statement is borderline libelous. Just the facts, please.

    --
    the NPG electrode was replaced with carbon blac
  10. Sidebar is 13 years old by kindbud · · Score: 5, Informative

    NEWSWEEK: If one of our readers confronted you in a CompUSA and said, "Bill, why upgrade to Vista?" what would be your elevator pitch?

    Bill Gates:
    The most effective thing would be if I could sit down with them and just take them through the new look for a couple of minutes, show them the Sidebar...
    Sidebar, new Windows interface from Quarterdeck
    Newsbytes News Network, April 6, 1994

    Sidebar is delivered on a single floppy disk, takes up less than 1 megabyte (MB) of hard disk storage space, and less than 300 kilobytes (K) of random access memory (RAM). It also fits on the right edge of the computer's display to take up as little screen space as possible.

    Quarterdeck has exclusive license of Sidebar from Paper Software of Woodstock, New York. Paper Software originally distributed the product on a try-before-you-buy basis as shareware, then Quarterdeck licensed it, made significant changes, and is now shipping the product. The suggested list price is $59.95.
    Yeah, cool new idea there, Bill.
    --
    Edith Keeler Must Die
  11. Re:upgrading by qwertphobia · · Score: 5, Interesting

    I'm running 10.5 on a 7-year-old G4, among other systems. It is in the same configuration as when it was purchased (dual-500 g4's, 1 GB Ram) except that the hard drive has been replaced (40 GB -> 60 GB).

    It might have been a large machine when it was purchased, but it wasn't all that unusual for a Mac. It might not be the fastest computer but it will run the OS faster than it ran the OS it came with (or any other since).

    Let's see you run Vista on a 7-year-old Dell.

    --
    Never ask for directions from a two-headed tourist! -Big Bird
  12. Is Gates wrong, or lying? by djh101010 · · Score: 5, Interesting

    OK couple things about his statements that jumped out at me from reading TFA: The number [of violations] will be way less because we've done some dramatic things [to improve security] in the code base. Apple hasn't done any of those things.

    Um, Bill, Apple hasn't had to fix DLL hell, and processes run by a user blowing away system things, because they didn't build those problems in in the first place. They didn't have to block open ports with vulnerable services listening on the by default, because they're not _open_ by default. And so on. Next?

    Question: How about the implication that you need surgery to upgrade? Well, certainly we've done a better job letting you upgrade on the hardware than our competitors have done.

    How so, Bill? What are the hardware requirements for your new OS? How many 5 year old boxes, or even 3 year old boxes, meet that?

    You can choose to buy a new machine, or you can choose to do an upgrade. And I don't know why [Apple is] acting like it's superior. I don't even get it. What are they trying to say? Does honesty matter in these things, or if you're really cool, that means you get to be a lying person whenever you feel like it? There's not even the slightest shred of truth to it.

    So Bill is saying, that there's no truth to the statement that you need to make hardware changes if you want to upgrade to vista. NO truth to it.

    Tell that to my inlaws; they'll need a new box entirely.

    I mean, it's fascinating, maybe we shouldn't have showed so publicly the stuff we were doing, because we knew how long the new security base was going to take us to get done. Nowadays, security guys break the Mac every single day. Every single day, they come out with a total exploit, your machine can be taken over totally. I dare anybody to do that once a month on the Windows machine.

    OK Bill, show me the figures. Show me a total exploit on OSX. Now, show me 365 of them for each year it's been out. Back up your figures or be shown to be the liar you are.

    I just can't keep going through this, I think that one says it all about the guy's outright lies, and/or complete lack of clue. So, windows fanbois, is he lying, or is he clueless?

  13. Re:Is he on crack, again? by burnin1965 · · Score: 5, Insightful

    every OS has its place for the people that use it. Use what you like and what you're comfortable with. If your OS is getting in your way, you're using the wrong OS. (Reasons why Linux still sits in a relatively unused 20GB partition on my HDD)
    I used to have that attitude, but as someone who uses the internet heavily I now understand that the choices others make have significant and serious effects on the quality of the internet for everyone who uses it.

    When the OS you feel comfortable with results in my inbox filled with spam from zombied machines, my firewall and server log files are filled with lame Windows attacks on my non-Windows machines, or the accessibility of a web site or portion of the internet becomes pathetically slow as one of those bot nets goes on a rampage, your choice of OS sucks ass.

    If your not connected to the internet then choose what ever crappy OS you want, if your going to be part of a public network, consider how your choice will affect others on that public network.
  14. Four Apple bugs in a month, when looking!! by SuperKendall · · Score: 5, Informative

    The MOAB actually only came up with three or four Apple bugs, the rest were in third party software that also applied under Linux and Windows!

    The most serious exploit (Quicktime) could only be replicated by one in sixty people, and that was when RUNNING A CUSTOM EXECUTABLE LOCALLY, generating the attack file from the binaries on your computer - again, which only worked for one in sixty people.

    Ridiculous. Now we know exactly what projects like MOAB lead to, idiocy at the highest levels of the executive quarter.

    --
    "There is more worth loving than we have strength to love." - Brian Jay Stanley
  15. Re:Well, of course he's saying that. by uradu · · Score: 5, Insightful

    What hasn't sunk in with Bill and probably never will is that most Windows users are pragmatists and not fanboys. There simply isn't much in the OS to incite rabid love and loyalty, just the sober realization and acceptance that it's an OS with the widest hardware support, the most available software, and which runs on a cheaper and more open hardware platform. Other than that, there are plenty of more elegant and emotionally engaging operating systems out there.

  16. You call that an elevator pitch? by cgrayson · · Score: 5, Interesting

    NEWSWEEK: If one of our readers confronted you in a CompUSA and said, "Bill, why upgrade to Vista?" what would be your elevator pitch?

    Bill Gates: The most effective thing would be if I could sit down with them and just take them through the new look for a couple of minutes, show them the Sidebar, show them the way the search lets you go through lots of things, including lots of photos. Set up a parental control. And then I might edit a high-definition movie and make a little DVD that's got photos. As I went through, they'd think, "Wow, is that something I could use, would that make a difference for me?"

    I'm a developer, but even I know the sales-jargon phrase elevator pitch. I don't know many 30-second elevator rides that afford a chance to sit down with someone for a couple of minutes. They must have really nicely furnished, though slow, elevators in Redmond. (Wow, is that allegorical to Vista, or what? ;-)

    Anyway, there is no way on God's green earth that Bill Gates doesn't know what "elevator pitch" means. So the answer really is, no, there is not a quick and compelling explanation for why one should upgrade to Vista. Instead, there is a long, laborious demo that ends in a rhetorical question about whether there's anything useful.

    To which the answer is probably, "No."

  17. Re:Not a fan of the ads by 99BottlesOfBeerInMyF · · Score: 5, Insightful

    I am not a big fan of the "I am a Mac" ads. Being a Linux user, I don't care that much about OS X or Windows based PCs. So perhaps my opinion is unbiased.

    I think the fact that you know what Slashdot is makes you the wrong viewer for those ads. I'm an OS X fan, and I use Linux and Windows every day. I probably have a better handle on each platform's strengths and weaknesses than most people. Those ads are targeting people who don't even know what an "OS" is. Try to put yourself in the mindset that you have never heard of Linux, and you don't know what an OS is. Now imagine, all the computers at the store(Walmart) run Windows. You don't even know where you'd get a computer that ran something else, except maybe if there was a Web site. Now imagine you've only ever run Windows, and you don't have any idea how you get viruses or worms or trojans. You've heard of Apple computer and know they sell Macintosh computers, but you don't know how you'd use one or where to get one or if they are better in any way. Now watch the ads again.

    From the perspective of a computer geek these ads are patronizing and imply some inaccurate things. They are not precise and the concepts they explain are way fuzzier than in the real world. For average people, however, the messages they convey are fairly truthful and simple enough for people to understand. "Getting a mac means negligible chance of malware" is a valuable message for the clueless and I wish more would listen to it.

    I think that these ads might offend Windows users instead of getting them to switch to the cool side. These ads do not show the strength of Macs. These focus more on insulting Windows based PCs.

    They focus on benefits of the mac the average person can understand. I dare you to drive to the middle nowhere in Iowa and try to explain to an average person the benefits of having a capable bash shell instead of the Windows command prompt or Cygwin, in 30 seconds or less. Or explain system services or not being part of a monoculture or default network services settings.

    Moreover, don't know why, but I've always felt that any company that really has superior products doesn't have to attack the competition this way.

    When you're dealing with a monopolized product often the only way to market a product is to compare it to something the user does know about. If people don't know why they should go out of their way to get a mac instead of just picking up a Windows box anywhere, they aren't going to do it.

    ps. I know that writing something against Apple might not go very well with my Karma, though :-(

    People often complain about an anti-windows or pro-linux or pro-mac bias on Slashdot. Most of those people are incorrect in my experience. I say good and bad things about the actions/functions/features/or image of all three regularly and I haven't noticed any one being modded more than the others. I made comments both in favor of and criticizing Linux development on the desktop yesterday and both were modded way up. So long as what you say has value, in general the masses overpower the occasional fanboy who thinks Linux or Windows or Mac is some sort of religious choice.

  18. Re:upgrading by be-fan · · Score: 5, Informative

    When OS X 10.3 (Panther) discontinued support for the Beige G3s, the line was six years old and had been discontinued for four. It makes sense that Apple chose to abandon support for a line of machines that wouldn't have run the new OS acceptably anyway.

    Linux can get away with supporting ancient hardware because, well, because they don't actually have to support it. Nobody calls up the GNOME foundation complaining that 2.16 crawls on their PIII-450 with 256MB of RAM. In comparison, Apple actually has to live up to the specifications they outline on the box.

    --
    A deep unwavering belief is a sure sign you're missing something...
  19. Bill is reacting because the media has woken up by bonch · · Score: 5, Insightful

    In nearly every single Vista article, there is mention of OS X and how it's had these features for years, which is a refreshing change. It's been extremely frustrating for Mac users the last six years because they had this OS that, despite early flaws, was years ahead of its time, but the tech media continued to ignore it. Maybe this started after OS X Tiger was released, but since last year's Vista delay, the media has been really harsh toward Vista and praiseworthy toward Apple. It's like they're finally giving Apple some long overdue credit for keeping the momentum going on OS X while the "biggest software company in the world" couldn't even squeeze out an update to its aging Win32 codebase.

    It's like the press finally realized how behind Windows is and how it never really came to dominate the market based on its merits. Microsoft just got lucky with a braindead IBM contract in the 80s and rode the commodity PC wave. Everybody has realized that Microsoft isn't that big and scary at all, and now that they're being forced to compete with Google, Apple, and others, we see just how floundering they are. The tactics they used to use in the 90s (announcing vaporware to freeze the market, releasing buggy 1.0 versions and getting OEMs to bundle them over competitors, etc.) don't work anymore.

    Vista is a headache to use. The interface, the extra dialogs, the multiple menu styles, the redundant buttons...it's a schizophrenic OS, and it even runs your games slower. Apps like Windows DVD Maker are a pathetic joke compared to iLife. I bet we didn't see an iLife '07 announcement at MacWorld because it's going to be bundled right into Leopard as part of the OS, just to stick it to Microsoft even further.

    Seeing Bill's reaction is just funny. This isn't the first interview he's been asked about OS X--there's a clip on YouTube where a CNN guy asks him about it as well, and Bill just pauses and reacts. It's funny. The press is finally waking up.

  20. Re:upgrading by mkiwi · · Score: 5, Funny
    Let's see you run Vista on a 7-year-old Dell.

    I tried, unfortunately he did not make it through surgery. He did give me his peripherals, though.

  21. Re:Well, of course he's saying that. by Trillan · · Score: 5, Funny

    I thought he played with some code, made a mess out of it, bought someone else's code, then licensed yet another third party to replace his original attempt at coding? But he did pick the box color.
  22. Re:Well, of course he's saying that. by Moofie · · Score: 5, Insightful

    "Mac ads are as inaccurate as Microsoft ads"

    Lemme fix that for you.

    "Ads are inaccurate."

    By definition.

    --
    Why yes, I AM a rocket scientist!
  23. Re:Be careful what you wish for, Bill. by el+americano · · Score: 5, Interesting

    If he's referring to the Month of Apple bugs, then the premise an outright lie in the first place. Most of those are denial of service, priviledge escalation, arbitrary code with non-root permission, potential exploits, etc. On top of that, they've thrown in 3rd party apps to fill out the month. I'm not saying the MOAB people are doing a bad job, but it's a shame to see them being used in this way, because MS shills they are not.

    As for getting what he wishes for, he already does - on a scale that OSX will never see. People measure the cost of the MS disasters in the billions of dollars. Way to miss the point Microsoft.

    --
    Those are my principles. If you don't like them I have others. -Groucho Marx
  24. Re:Well, of course he's saying that. by nsayer · · Score: 5, Funny
    sober realization and acceptance

    Mind you, that's after all of the denial, anger, bargaining and depression.

  25. Has the media has woken up? by mgiuca · · Score: 5, Insightful
    I think some media has woken up. Not enough... the really mainstream media is still the same, "The new Vista is here, and Bill Gates says it's awesome." Main newspapers and TV stories I've seen (at least in australia) are not doing journalism, they're just rephrasing MS marketing material as a news item. It shits me.

    It is good to see more tech-specialised media having a go at him. Still, his reaction majorly upsets me - page 2 of TFA in particular, where he first whines about the lies of mac. Then he goes and makes blatant lies such as implying that OSX stole concepts which they announced, because Vista security took too long... (erk), and

    Let's be realistic, who came up with [the] file, edit, view, help [menu bar]? Do you want to go back to the original Mac and think about where those interface concepts came from?
    So.. MS came up with File, Edit, View and Help... while Apple came up with the GUI and the DESKTOP.

    And also I have yet to see any interviewer get to the hard issues - DRM, WGA, licensing, and so on. All the media focusses on is the visible issues - HD media, parental controls and aero.
  26. Re:Well, of course he's saying that. by dangitman · · Score: 5, Insightful

    Actually, most I know ARE. Everything else they own is also shiny. Very few Mac fans I know like it for the "right" reasons, but because it's shiny.

    I've never met one of these mythical "I like Macs because they are shiny" people. Perhaps you live in a very strange neck of the woods, like Beverly Hills or something?

    The vast majority of Mac users I know are people who like them because they make a lot of money out of them - in areas like publishing, music, photography and video. Macs have only become "shiny" recently. They used to be beige, just like PCs. So why did people buy them then? Why did so many Mac users switch to Mac clones that were boring and fairly ugly, when Apple licensed the OS?

    Remember the world before Photoshop, the laser printer, and Desktop Publishing? You could only get Photoshop for the Mac. Apple brought the Postscript laser printer to the masses, and revolutionized the publishing industry. Same with music. For a long time, Pro Tools on a Mac was the only thing worth using for professional-grade digital recording. And today Apple has powerful and easy-to-use video editing software. Most Mac users are users first - they care more about their field of work (often a creative field) than they do about the Mac itself. It's just the Mac makes otherwise complex things very easy, so you can focus on the work, and not "operating a computer." There's a whole generation of filmmakers who are growing up on Final Cut Pro right now, because they want to make films, not because they want a shiny computer.

    I think most likely it is you who has the superficial tastes, and are projecting your own interpretation onto people, rather than trying to understand their true motivations. Sure, users might appreciate the looks as well, they might like the Aqua interface. That doesn't mean they bought it because it is pretty. I doubt they wouldn't have bought it if it wasn't a great system as well as being pretty.

    In fact, that pretty much sums up how Microsoft thinks, and how a lot of Windows users think. They think if they copy the "look" of the Mac, then they can have the Mac's appeal. But that's just superficial, "skin deep" beauty - the Mac offers form and function together. I'm reminded of when the original iMac was a huge hit, and other companies thought they could capture market-share by adding colored panels to their machines, while maintaining the same clunky form-factor and Windows OS. Notice how you didn't see Mac users buying those machines based on appearance, and they ultimately failed to interest anyone?

    As an example of this in user-space, why do so many Windows users use absurd animated cursors, or elaborate screen-savers, or "skins" on applications? Why do so many Windows gamers "pimp" their PC with neon and case-mods? Those trends never caught on in the Mac world - especially the "skinning" thing. So, what explains the desire of Windows users to change the surface appearance of their system, without improving the functionality? Often these appearance mods actually get in the way of usability, let alone enhance it.

    --
    ... and then they built the supercollider.