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Subliminal Messages Might Actually Work

GrumpySimon writes "New research indicates that subliminal messages may actually work. In a paper titled Attentional Load Modulates Responses of Human Primary Visual Cortex to Invisible Stimuli, Bahrani et al. demonstrate that even though stimuli may not be available to consciousness, they are processed by the visual cortex. While I'm sure that marketing agencies all over the world are rubbing their hands in glee at this news, the authors report that there's no evidence that this can make people buy things against their will. So with any luck the use of subliminal messages in advertising will remain an urban legend."

2 of 172 comments (clear)

  1. Reading between the lines... by dantheman82 · · Score: 0, Redundant

    Never overestimate the human intellect not getting theoretical or subliminal enterprising Elbonians hiding ephemeral ridiculous epistles.

    Moreover only very efficient altruistic living organisms never grovel!

    --
    This sig donated to Pater. Long live /.
  2. Of course this is absurd: by Sfing_ter · · Score: 0, Redundant

    This is absurd (buy a computer), this could never work (bill gates is a god), there is now way that (microsoft is best company ever) could work, the powers that be would take care of us (the government is here to help you), they will know if it is possible for us to affected by (eat more bacon) these kinds of things (big macs make your heart stronger). Who do they think we are, (america NEEDS oil) sheep to be led around until it's time (electric cars are for fags) to be led to the slaughter?

    I don't know about you, (buy more things, you need MORE), but I for one would never fall for any (solar power is for pussies) scheme like that.

    I'm off now to get a new computer, with Windows Vista, pay my taxes, and get a snack; can you get bacon on a bigmac? I'll be drivin my patriotic Hummer H2 so stay the fuck outa my way....

    --
    A computer once beat me at chess, but it was no match for me at kick boxing. Emo Philips