Slashdot Mirror
PS3 Breaks Records in UK Launch
Aided by racing titles MotorStorm and Formula One, the PlayStation 3 had the best UK console launch ever, according to Joystiq and MCVUK. This generation saw the Wii kick off with 105,000 units and the Xbox 360's sell through 70,000. The PSP still holds the record at 185,000 for a portable console, but I imagine Sony's pretty happy about this either way. "With plenty of consoles left in the 220,000 strong initial shipment, it would appear that a strong supply is the key to launch victory. Will sales remain brisk in the foreseeable future? We'll find out soon enough, but until then, expect some elaborately spun responses from Sony's competitors. Perhaps UK journalists ought to return those stacks of beer to Microsoft -- then again, alcohol already seems a likely explanation for steering the Xboat to the wrong continent."
I don't want to undercut Sony too much here- after all, they did sell an impressive number of consoles- but I feel the need to point out that:
1. They set the record because all the competition sold out.
2. They are in the market late; they have a long way to go to reach the Wii or XBox numbers.
Sony is getting what it needs to do well, though. If Sony wasn't able to move over 150,000 at launch I would have said they were screwed.
You are reading a copy of my copyrighted post.
Not sure about the UK launch but here in NZ they advertised that the first 4000 PS3s sold come with Casino Royal on Blue Ray. We have gone through the weekend now and the adverts on TV and Radio still say that you can get the Casino Royal blue ray disk if you purchase a PS3 and slight discounts are starting to appear. I can walk into ANY retailer that advertises the PS3 and they ALL have stock, this is not like any other launch I have seen for a console.