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Leaked Microsoft Dossier on Journalist

Posted by ryuzaki0 on from the i-see-you-have-bad-grammar-mr-bond dept.

Ludvig A. Norin writes "Wired journalist Fred Vogelstein blogs about how he accidentally got hold of a dossier on himself produced by Microsoft's PR firm, Waggener Edstrom. While it's not unusual for PR people to create background files on journalists, it's notable that this one leaked, and got commented by Waggener Edstrom's Frank Shaw and Wired Magazine editor in chief Chris Anderson. Makes for an interesting read — there's lots to learn from the inner workings of the Microsoft PR machinery." Someone please send me mine? I bet it's really friendly!

12 of 165 comments (clear)

  1. Send in yours? by jm91509 · · Score: 5, Funny

    But, CmdrTaco, the summary (no I didn't RTFA) is about journalists?

  2. Leaks and PR by jshriverWVU · · Score: 3, Funny

    I wonder how microsoft feels about the leak. If anything it will be a bargain chip for cheaper rates when it comes time to pay their outsourced PR firm.

  3. Re:Memories! by ejdmoo · · Score: 3, Funny

    You'd really appreciate this, then:

    http://www.collegehumor.com/video:1747610

  4. The top 10 things you don't want to see... by Noryungi · · Score: 5, Funny

    In your Microsoft "Dossier"...

    10. Does not know what "checkdisk" is for.
    9. Thinks WINNT is still useful.
    8. Very Cheap: (s)he likes White Castle. Buy hamburger and get a nice article.
    7. Cheap: (s)he likes Wendy's. See above. A tad more expensive.
    6. Reminds me of RMS, only cleaner.
    5. Reminds me of ESR. Gun nut.
    4. Has a fanboy penguin T-Shirt, talks about Gentoo. Still uses WinME.
    3. Steve Jobs byotch.
    2. Dines with BillG and SteveB regularly. Treat with caution.

    And the number one thing you don't want to see in your Microsoft PR Dossier:

    1. Open Source Communist Agent. Terminate with extreme prejudice.

    [Yes, this is a shameless attempt at being funny. Mod down accordingly.]

    --
    The right to offend is far more important than the right not to be offended. (Rowan Atkinson)
    1. Re:The top 10 things you don't want to see... by mdboyd · · Score: 2, Funny

      Slight modification: 1. Open Source Communist Agent. Take out with any furniture available (SteveB).

    2. Re:The top 10 things you don't want to see... by Noryungi · · Score: 3, Funny

      Slight modification: 1. Open Source Communist Agent. Take out with any furniture available (SteveB).


      Let's compromise :

      1. Open Source Communist Agent. Take out with extreme prejudice, using any furniture available (SteveB).

      Yep, that sounds about right... :-)
      --
      The right to offend is far more important than the right not to be offended. (Rowan Atkinson)
  5. good job at closing avenues by icepick72 · · Score: 2, Funny
    From Fred's leaked dossier:

    Briefing for your call with Wired is below. We want to keep it short and not offer any new avenues to him - Fred has done plenty of reporting here and it is time for him to stop and just write the article.


    Microsoft PR Person: ... Um, I'm sorry Mr. Balmer, did you mean *not* to leak his dossier to him? Just put down the chair PLEASSEEE !

  6. Oh finally ... by BlueTrin · · Score: 2, Funny

    "Wired journalist Fred Vogelstein blogs about how he accidentally got hold of a dossier on himself produced by Microsoft's PR firm, Waggener Edstrom ..." Microsoft's PR firm, Waggener Edstrom, just upgraded to Vista(c) ...
    --
    Don't you know it is now both immoral and criminal to think beyond the next quarterly report?
  7. Re:Quality assistants by rbochan · · Score: 5, Funny

    Wow, whoever put that file together, and it was a prep for a single phone interview on top of a general dossier, is top notch.

    Now if they'd put that much into their security...

    Oh shit, that's going into my file isn't it?

    --
    ...Rob
    The American Dream isn't an SUV and a house in the suburbs; it's Don't Tread On Me.
  8. :O by Stevecrox · · Score: 2, Funny

    Ok can someone let me know if Hell has frozen over, Slashdot appears to think an action that Microsofts done isn't evil and I know which I thought I would be seeing first

  9. CmdrTaco's Dossier by One+Louder · · Score: 5, Funny

    CmdrTaco: Mostly Harmless

  10. I've waited 12 years for this... by Anonymous Coward · · Score: 1, Funny

    They're finally releasing MS-DOSsier!