PSP To Refocus on Teen Market

Wired's Game|Life blog, and writer Chris Kohler, have the news that the PSP will be aiming at teen users in the near future. This from PSP senior product manager John Koller, who connected the recent system price cut to this new initiative. "Going forward, Sony will unveil the 'Dude, Get Your Own' campaign. The idea this year, says Koller, is to 'break out of the home cycle.' A significant amount of PSP users in that 13-17 group play the device at home. 'The teens that are doing this value the ability to utilize the portability,' Koller notes paradoxically. By portability, he clarifies, he means 'I can play it upstairs while my parents are watching the TV downstairs.'"

Comments

Re:Obviously

[Cornflake917]

ur full of shit u stupid fuktard

Signed:
Cornflake917, 24-yr old male

Well, you can all eat my ass...

[bumptehjambox]

PSP is awesome. I just finished The Warriors and it was one of the best games I've played in a while, there isn't a handheld that compares in screen size and graphics quality/power.

The greatest racing game, Burnout, in all of it's glory on handheld (not a busted looking DS version.) That alone can't be topped. I was playing it on the late train home from NYC and all of the drunks couldn't help but look over my shoulder and stare, like moths. Methinks they need to market to drunk teenagers, like everything else.

Re:Obviously

[MeanderingMind]

To both the Parent and Grandparent:

Pure Genius.

Re:Obviously

[alc6379]

I'll take a karma hit to ask this question:

Who the hell is modding this thread flamebait?