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Wii Shortages Could Last For Months

Next Generation is reporting that, apparently, the Wii shortages could continue for some time yet. This is news from Nintendo's Perrin Kaplan, Nintendo's VP of marketing and corporate affairs, speaking to the Game Theory Podcast. Says Kaplan, "There is a lot going on behind the scenes in terms of working on what we are producing and the numbers continue to rise but the product is so very popular that we may see a supply / demand situation last for some time. We are at absolute maximum production and doing everything we can. The number of units that we have been able to produce has far exceeded our hardware production in the past and the production levels of a lot of our competitors but demand continues to be really high."

29 of 307 comments (clear)

  1. Not a big deal... by __aaclcg7560 · · Score: 3, Funny

    ... it's only going to be a bit Wii late. :P

    1. Re:Not a big deal... by CogDissident · · Score: 4, Insightful

      You do realize, its the VP of marketing's JOB to tell us crap, the VP of hardware production and logistics should be out there making us more Wii-s.

    2. Re:Not a big deal... by Floritard · · Score: 3, Insightful

      It's easy to jump to that conclusion but is there really any precedent from Nintendo specifically for something like that? IIRC, the only sort of consumer-physological maneuvering from Nintendo in the past would be the vaporware SNES-CDrom addon that was announced supposedly just to screw with Sega. I've heard that actually became Sony's PS1 and the big N didn't release it b/c Sony wanted more action than they were prepared to give them. I could be getting this wrong. Other than that the only evil corporation type nonsense from Nintendo with which I've had a problem would be their attitude towards emulation (outright calling it illegal), a relatively benign thing in itself. Sony with its rumored strong-arming of vendors concerning their support for the Dreamcast around the launch of the PS2, amoung other things more recently, and MS's countless trespasses over the years are another story.

      I'm not a Nintendo fanboy (Wii is my first system from them in like a decade), but they seem relatively honest to me, even to the point of hurting themselves competition-wise. I can remember the president of Nintendo actually kind of whining at one point about people's lack of interest in the gamecube in favor of the more "realistic" games of the xbox/ps2. That was an honest statement embarrassingly devoid of spin. At the end of the day, I would think they would simply want to sell as many systems as they can. Don't believe the Gamestop FUD. Besides, if I hadn't just happened upon a Wii a few weeks ago on a random visit to Blockbuster of all places, I might never have gotten one. My interest was, as I think many people's has been, waning rather than building, what with the difficulty of procuring one of the damn things. I just don't think the shortage is really helping sales, especially if it is going to last for months more into the future. I don't think it's intentional.

    3. Re:Not a big deal... by Applekid · · Score: 4, Insightful

      N certainly earned its share of negative karma. You're dead on about the SNES CD with Sony, but they also broke the cardinal rule of Japanese business and partnered with Phillips (a non-Japanese company) as a 2nd try to not be caught with their pants down on the transition to CD games.

      Also in the day, Nintendo didn't let 3rd party companies release too many games per year to avoid them from overshadowing 1st party title release volume so you find things like Konami releasing games until the Ultra label and other oddities.

      Then you have stock-fixing at stores where they'd be denied the newest most-in-demand SNES games unless they also stocked a bunch of tepid Game Boy items that simply weren't selling.

      Right now there are no saint video game company players. But, I think Nintendo took it on the chin enough with the sales of N64 and Gamecube that they know they gotta be on their best behavior.

      --
      More Twoson than Cupertino
    4. Re:Not a big deal... by AKAImBatman · · Score: 4, Interesting

      the only sort of consumer-physological maneuvering from Nintendo in the past would be the vaporware SNES-CDrom addon that was announced supposedly just to screw with Sega.

      Say what?

      I could be getting this wrong.

      Yeah, that sums it up.

      Nintendo was committed to a CDRom attachment for the Super NES. The product (known as the "Play Station") almost made it to market. Right up until the CEO of Nintendo read the contract and realized that they had basically sold the farm to Sony. He nixed the deal at the 11th hour. Nintendo then started working with Phillips to create a joint CDRom design.

      Nintendo eventually realized that Phillips didn't know their heads from their rears and pulled out. But not before Phillips decided that they had the best thing since sliced bread. Phillips managed to get a license to produce a few Mario and Zelda titles out of the deal, and thus the worst Mario and Zelda games ever imagined were made for the (you guessed it!) Phillips CD-i. Nintendo ended up skipping the CDRom format altogether, and stuck with cartridges until the DVD was available. (GameCube discs are Mini-DVDs recorded at Constant Angular Velocity.)
  2. Local Gamestore by Shadow+Wrought · · Score: 3, Insightful

    I asked about the Wii and PS3 at my local gamestore not too terirbly long ago. The Wii's waiting list had been hovering around 100 people ever since it came out. The PS3 had 18 units in back waiting to be sold. Maybe fun really is more important than pretty?

    --
    If brevity is the soul of wit, then how does one explain Twitter?
    1. Re:Local Gamestore by CogDissident · · Score: 4, Interesting

      I bought a Wii, a half dozen games, a gamecube controller, gamecube memory card, another half dozen gamecube games, and an extra wii-mote, and only just barely hit the cost of a ps3. That was the biggest selling point to me.

    2. Re:Local Gamestore by nine-times · · Score: 5, Insightful

      if you call the PS3 not fun, you're basically calling the PS2, the Xbox, and the Xbox 360 "not fun", because they have roughly the same sorts of games available.

      I think that's the point: PS3s are prettier than the XBox or PS2, but they aren't any more fun. So far, it seems like they're offering the same sorts of games with better graphics. For a lot of people, the Wii is more fun than these other systems because of its novel control scheme. Yeah, yeah, it's a bit gimmicky, but it makes certain sorts of games easier and more fun. It makes people get up, move around, and make silly movements.

      And so the question in some people's minds has been, "what's going to have a greater demand: pretty graphics or fun gameplay?" It's not that the Wii can't have pretty graphics or that the PS3 can't have fun gameplay, but which one sells more depends on which feature people are more interested in.

    3. Re:Local Gamestore by Shadow+Wrought · · Score: 4, Informative
      I've only played demos on the PS3 and it certainly was fun- just not $600 worth. And certainly not more fun than my Wii for over twice the cost. Sony, and Microsoft too, both invested heavily on making their next generation systems as powerful as possible. Nintendo focused on making its system as readily fun as possible, with less emphasis on horsepower, and more emphasis on intuitive playability. So as far as the value of fun goes, the Wii is more fun, for less price. And that's why its demand is greater than that of the PS3's.

      To follow this a bit further, lets talk about gaming. We have an Xbox and a Wii. I play Halo and other FPS games with my stepsons and they just flat out pwn me. A good game for me is one in which I can get 5 kills on them before they get 25 on me. (FWIW I'm even worse with PC controls.) When we played multiplayer MoH on the Wii, however, I was within only a couple of kills of them. 10-9, 15-13, that kind of thing. The controls really are that much easier to use, and that much more intuitive.

      I have every intention of buying a 360 one of these months, but won't until after next Christmas since I think there'll (a) likely be a bundle with Halo 3 and (b) a price cut too boot. The chances of me buying a PS3 are pretty miniscule unless corporations pay enough money for the cycles that it will pay itself off in a reasonably short amount of time. Not that that's likely, mind you, just that that's about the only thing that I can see that would get me to spend the money.

      --
      If brevity is the soul of wit, then how does one explain Twitter?
  3. Do They Really Exist? by Mr.+No+Skills · · Score: 4, Funny

    I've seen them on TV and on the Internet. I've seen empty boxes with price tags on them in stores. I've seen demo systems behind glass running a demo.

    I'VE NEVER SEEN THE WII

    Does anyone actually own one and play it in their home? These things have supposedly been out since Christmas, I live in a major metropolitan area, I know lots of people, and I don't know anyone that has one or heard anyone talking about playing one. Did they only make a few dozen that were snapped up by Best Buy employees?

    I don't believe the demand is there anymore - I only here people buying XBOX 360 because that't the only thing to buy.

    --
    Sleep is for the Weak
    1. Re:Do They Really Exist? by coren2000 · · Score: 5, Funny

      I know a guy who knows a guy who says that his sisters boyfriends roommate has seen one at a party.

    2. Re:Do They Really Exist? by hal2814 · · Score: 5, Funny

      "I'VE NEVER SEEN THE WII"

      Then you need to lose some weight, dude. You should just be able to look down and there it is.

    3. Re:Do They Really Exist? by Criffer · · Score: 4, Funny

      Here.

      That is all.

    4. Re:Do They Really Exist? by turbidostato · · Score: 5, Funny

      Hummm... Let's see...

      "I know"

      That makes one.

      "a guy"

      Two.

      "who knows a guy"

      Three.

      "who says that his sisters"

      Four.

      "boyfriends"

      Five.

      roomate"

      And six!

      I know who's the roomate of the boyfriend of the sister of the guy who knows a guy you know: It's Kevin Bacon!

  4. Re:I got mine today by Phisbut · · Score: 4, Insightful

    Mine arrived today and I can see why it's so popular, my only "problem" is it's difficult to see how "normal" games will work on a wii unless they use the gamecube pads.

    It's quite simple actually... the Wii is not made for "normal" games. If you want to play "normal" games, get a PS2 or a PC.

    --
    After 3 days without programming, life becomes meaningless
    - The Tao of Programming
  5. Re:I got mine today by CogDissident · · Score: 4, Insightful

    Use the nunchuck as a movement joystick, and the remote has 2 easy access buttons (1,2) and the nunchuck has 2 (c,z), along with 4 menu buttons (up,left,right,down arrows) and two option buttons (plus,minus).
    Not terribly many games use more than 4 quick access buttons, and 6 menu buttons. A few, yes, but not really that many.

    Most games do use just one joystick, unless its a FPS game, which traditionally use two, and you can see why the Wii won't need two joysticks.

  6. Re:why is the demand so high? by stratjakt · · Score: 5, Insightful

    Thats funny, I haven't used the 360 for anything other than a means of watching HD movies since I got the Wii.

    I see Zelda, Paper Mario, Wii Sports, Wario Ware, Elebits - and even "crappy" wii games like Rampage are fun on the Wii. And I see nothing really worth owning on the 360 (I guess Gears of War is alright, I'll pick it up when its cheaper though..)

    To me, the 360 and PS3 don't offer anything that I haven't played before - they're the exact same games I've played since the PSX era, with the exact same controller. The games are just shinier. But, the Wii offers something new.

    I've played Far Cry for both, both are supposedly "crappy" titles, relative to what's out there. But the wii-mote actually works, and I found the Wii version engaging because of it.

    What does that prove? Nothing. Just that different people have different tastes.

    But the numbers seem to show there's more of me than you.

    --
    I don't need no instructions to know how to rock!!!!
  7. Snatching Defeat from the Hands of Victory? by Guntram+Shatterhand, · · Score: 3, Insightful

    I get the idea that Nintendo is going to drop the ball on this. Having a hot system is one thing, but not being able to match demand for a console that your business is going to revolve around (outside of the DS) for the next couple of years while games sit on the shelves untouched because nobody can play them is sheer incompetence. If it's a game, then Nintendo is betting a lot. If they lose and people get sick of waiting, then they're going to sink. Seriously, what is the problem? They're not amateurs at this, this is their bread and butter.

    1. Re:Snatching Defeat from the Hands of Victory? by Kingrames · · Score: 4, Interesting

      They can't "drop the ball on this" unless Microsoft or Sony creates their next-gen system right now with a motion-sensitive remote controller.

      Nearly 90% of the "too old to play video games" age people I run into (mom, dad, uncles, etc.) say that they're interested in the Wii. My dad admitted that the reason he's interested in it is because the controller is a remote, and he knows how to use a remote. Or at least, he'd never admit that he didn't know how to use a remote.

      But any other gaming platform? They wouldn't own up to the fact that they could figure out how to play games on them.

      --
      If you can read this, I forgot to post anonymously.
    2. Re:Snatching Defeat from the Hands of Victory? by Anonymous Coward · · Score: 4, Insightful

      You, sir, are an idiot.

      Neither games nor consoles are "sitting on the shelves." Being able to sell every piece of hardware you manufacture isn't "dropping the ball"; it's called success.

  8. Re:why is the demand so high? by 99BottlesOfBeerInMyF · · Score: 5, Insightful

    honestly, i don't understand how i can't walk into best buy and not get a wii but the shelves are packed with 360's. Is the hate for M$ really that ingrained that people won't buy it even though it is by far the best system out right now?

    Hate for MS? Are you joking? The average consumer vaguely knows MS is a cool technology company and might know they make Windows. The reason the Wii is in such demand is a series of well planned moves from Nintendo. They aimed at the casual gamer market instead of the traditional game console market. They continued their support for the younger children market. Maybe you are not understanding the demand because you are not the average buyer. The average buyer has an old console and is looking for one from this generation. They do not have two xbox 360's. The average buyer cares about price and the Wii is killing MS on price. The average consumer has seen the TV ads and the occasional article or news program commentary and what they took away from it is that the Wii is new and different with different controls and new types of games, while the Sony and MS systems are the same thing with slightly better graphics and a big price tag.

    Nintendo took a big gamble in abandoning the traditional controller and focusing on a new type of gameplay. They took a big gamble in aiming at a nontraditional market. Those gambles paid off. Most of the big game developers expected them to fail and ignored the Wii as being too different from the others, figuring it likely either Sony or MS would win and they could make a quick port if they backed the wrong player. Those developers are all trying to reverse course and announcing Wii titles in the works.

    I think you're right for the most part that the Wii only has a few good titles right now. That doesn't much matter to the average buyer though, because the average buyer only buys two games a year. I also think the strategic buyer on a budget, looking to the future will probably conclude that the Wii's popularity will result in it getting many of the best games a year from now. The only people it does matter to are people like you, who are going to buy several consoles and pick up a Wii anyway. You did buy one, right?

    In summary, if you're looking to think hatred for MS is the cause, I only wish people were that conscious of MS's actions and that ethical and meticulous in their purchasing decisions. The Wii is winning on its merits, which are merits that don't apply to unusual buyers and hardcore gamers like yourself. Note, I am not a fanboy for any game console. I have a PS2 and an old dreamcast somewhere. I probably will not buy any current console for a year or more, or not at all. Right now, If someone gave me $600 on the condition I bought one, I'd get a Wii and a couple games and pocket the rest of the cash.

  9. WiiSports *is* the console by Anonymous Coward · · Score: 5, Insightful

    Clearly you're a gamer, so you don't understand how real people game. You've got a game maintenance cycle. If you can't buy a new game every month, you don't care about the console.

    Real people are not buying the Wii to play a game every month. They're spending $300 to play WiiSports. That's it! If the console never does anything else, they still got to play WiiSports for a couple of months. The entertainment cost is comparable to going to the movies once a week.

    Keep in mind that first, real people don't sit down and game for hours every day. Bringing the Wii out on Saturday afternoon is a treat. It's like Monopoly or Scrabble. This keeps it fun longer.

    Real people also don't have a whole set of consoles. When they're playing the Wii, they're getting the full enjoyment of "I'm playing a videogame!" on top of "I'm playing WiiSports." You no longer have fun just because you're playing a videogame. For you it has to be either a GREAT videogame or a NEW videogame.

    So all these real people are going out and buying the Wii, and guess what? There are about four times as many of them as there are people like you. The whole videogame hardware production pipeline was geared towards the forty million people who buy videogames regularly, divided among three console brands and the PC. When the wider population taps in the pipeline hits capacity fast. I guess you don't remember Pac-man. Same thing happened.

    Each Wii owned by a real person will probably only run four to eight games in the next five years. Shocking, isn't it? Nintendo isn't scared of this because that's where they already were... I know I only played about eight games on my Cube, and only six on my N64. They were all great, and I haven't had time for more than that. A game or two a year is my console limit as an adult, even though I work in the field.

    So think Scrabble, not Halo, and you'll get it.

    1. Re:WiiSports *is* the console by djchristensen · · Score: 3, Insightful

      You saved me a lot of typing.

      I would have included the following quote:

      seriously, as of december, my wii has not been touched...the 2 360's in my house, on the other hand, are both played for hours daily

      The demand for the Wii isn't coming from those with 2 360's who play for "hours daily", it's coming from the likes of me: father of two (ages 5 and 10) who's never owned a console and saw one that wouldn't require hours of investment to become good enough to begin to enjoy a game, and one that the kids could enjoy, too (not to mention the wife).

      And boy do I feel lucky that I got one before Christmas!

  10. Re:I got mine today by DreadSpoon · · Score: 5, Informative

    "Normal" in what sense? Keep in mind that the entire idea of a controller with a thumbpad on one side and buttons on the other didn't exist until Nintendo came along. I'm sure people then were also skeptical on how "normal" games would be played. ;)

    The Wii-mote can be turned sideways, and in that respect can function a lot like a "normal" Nintendo controller. Super Paper Mario is one game I own that does this. Plus it also occasionally makes use of the pointing and motion abilities, too, in a very intuitive and easy to play by manner.

    There's also the Wii Classic Controller, which is (as its name implies) a classically-shaped controller. While intended for the Virtual Console, I wouldn't be surprised if new games start requiring it, too. Plus, as you say, you can just use the Gamecube controllers.

    While I'll admit that needing to buy a Wii-mote, and then also buy additional controller parts (classic controller and nun-chuk controller) is irritating, and rather expensive, in the end it's probably a smooth idea, as it increases the number of game styles the system can support. And it's not like consumers aren't already used to buying unique controllers, such as the Guitar Hero controller or DDR mats and the like.

  11. Re:why is the demand so high? by nine-times · · Score: 3, Insightful

    The reason the Wii is in such demand is a series of well planned moves from Nintendo.

    From what I've seen, a surprisingly large portion of the demand is coming from people who normally wouldn't buy a game system, or at least wouldn't put much time into trying to find one that's selling out so quickly. I've watched people who "hate video games" get hooked on Wii Sports because they're so easy to pick up and learn. I've taught people to play and they're surprised by the controls; they have a very hard time believing, for example, that the tennis game doesn't require that you press any buttons.

    "So what button do I press to swing?"

    "No buttons, just swing."

    "Really? No! Oh, wait... really. I see. Cool."

    Big smiles all around. It's almost fun just to watch other people get worked up. People try really hard to make good Miis, people jumping around to play tennis, etc. It's even fun for parties-- when's the last time you heard of a bunch of non-geeks getting together and throwing a party to play video games?

  12. They're still selling twice as much as PS3 by ZombieRoboNinja · · Score: 3, Insightful

    According to that article yesterday, Nintendo is selling more than twice as many units as PS3 or Xbox360. So I doubt this is really a case of "artificial" shortage, although obviously the Nintendo marketing guys will spin it to their best advantage.

  13. Re:why is the demand so high? by fotbr · · Score: 3, Insightful

    Because in the real world, which is made up mostly of people other than hardcore gamers, the Wii gets points for being "cute" and "simple" and "cheap". All of which I've heard said about the Wii, and none of which have I heard said about the 360 or the PS3.

    Yeah, there are more games for the 360. Yeah, the 360 and the PS3 have better graphics. But you know what? To the average real-world person, those don't matter. Price, "cute" and "simple" matter.

    I have no loyalty to any of the consoles. I don't own any of them, and have no plans to buy any of them anytime soon. Maybe in a couple years I'll pick one of each up when the Wii is $149, and the PS3 and 360 can be found for $299 or less -- I can afford to buy all of them them now, but console gaming simply isn't worth that much money to me given how much time I'd spend on it.

  14. Re:I don't get it either. by 7Prime · · Score: 3, Insightful

    That's because you're basing value off of horsepower, alone. The whole point of this generation, and the point that Nintendo is trying to make, is that horsepower is a shitty thing to base value off of. You could "duct tape" two gamecubes together, and it wouldn't be able to play a Wii game, you could duct tape two PS3s together, and it wouldn't be able to play a Wii game. The value of the system, itself, is in its design philosophy... a much more valuable commodity than horsepower.

    Even if the Wii used the same hardware as the GameCube, but used the same design philosophy as it does now, it would still sell about the same amount. Creative design is worth a lot more than clock cycles.

    --
    Multiplayer Gaming (defined): Sitting around, discussing single-player games with my friends, at the bar.
  15. Re: Wii exceeded even Nintendo's expectations... by trdrstv · · Score: 3, Insightful
    I addressed the question of Wii production shortages by positing that perhaps Nintendo is running into problems with the supply of the new GPU and CPU chips in the Wii (because they use different chips from those used in the Gamecube). Obviously, there could be other reasons such as a limited number of available manufacturing facilities.

    It might also have to do with them selling more units faster than any other system. The Wii is not a trivial thing to produce, nor is a PS3. You see PS3's on the shelf because the initial demand has been met. The Wii's has not and has sold 2 to 3 times more units. It's simply a matter of Nintendo mis-gauging demand. They felt it would take longer for the Wii to 'Catch on' as is evidenced by the lack of 'casual gamer' titles available (both Wii, and VC).

    They ramped up launch production so they could launch with about 2 million units world wide, and meet 6 million by the end of their fiscal year. At that point they felt their demand would be met, and wouldn't need any more capacity since 50% of all their hardware sales are Quarter 4 (typically) and they would have enough capacity to meet the next wave of demand. Wii sales exceeded their expectations, plain and simple.