Can Blizzard Top StarCraft?

MSNBC is running an interview with Blizzard designer Rob Pardo discussing a number of facets of the upcoming StarCraft II. Informational tidbits include the fact that, unsurprisingly, the game won't be released this year, and some background on the game's long development cycle. "Penny Arcade figured it out! We keep games under code names and we teach developers to refer to games by their code name. And we're just really careful about talking about the game internally. We don't bring external folks through unannounced product areas. But I think even I'm surprised that we were able to keep it under wraps all the way to the end."

Comments

Re:Wouldn't the better question be...

[djones101]

I'd question if StarCraft really is losing them money. People are still purchasing the game, either replacing old disks or buying it for the first time, and the related paraphernalia associated with StarCraft still sells quite well. There's still a huge following for StarCraft in Korea, which is why they announced SC2 there. StarCraft was released in 1998, and as of a few years ago, it still had branded Doritos being distributed (cannot verify if they still are, sorry). So far as I can tell, no other game (MMO or not) has managed to have that kind of staying power a marketplace outside of its own industry.

I won't argue that WoW is Blizzard's bread and butter, they've got a ton of subscribers (myself included) pouring a lot of money into their coffers, but I heavily disagree that SC is a negative drain on their resources. A moneysink would be what is left of the game originally known as SWG, if Blizzard had that steamy pile of poodoo instead of SOE. Running battle.net servers for something with as rabid a following as SC, however, is far from a moneysink. It maintains a status quo, and probably breaks even when cost is weighed against revenue.

Finally, the decision to not pursue an MMO is actually a good one, imho. It avoids cutting into Blizzard's current revenue stream...WoW. When you have something that works, especially something that works as well as WoW does for making money, why jeopardize that? What would happen if they made a World of StarCraft, and users found they hated that game? Some would gravitate back to WoW, others would swear off Blizzard games entirely. Personally, that's what I did with SOE's handling of SWG. SOE may very well come out with the best WoW killer ever, but myself and a ton of other old-style SWG players would snub the game just because SOE is involved with it. The same could happen to Blizzard with a competing MMO that doesn't live up to the hype it's given before release. They know SC2 will generate a great return on investment, simply because of the hype associated and the loyal fans they have already. They have no need to top WoW, they only need to satiate as much of the playerbase for SC2 as possible.

Re:Can? Most likely. Will? We'll see.

[lawpoop]

Balance is the secret. Blizzard spent two years polishing the balance of WCIII. *Two* whole years just balancing the races. That's why they sell #1 titles for years.

There are plenty of other games that have better controls, better features, less repetition and clicking, more races, equal or better storytelling, better graphics. But the one thing that they do not have that blizzard does is racial balance. That's what truly makes the multiplayer experience a game, where any round could almost always go any way, instead of it always being a blow-out because one player knew the surefire technique. Blizzard's games are about strategy, not tricks.