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Innovation's Role Is Sorely Exaggerated

Strudelkugel writes "The New Yorker has a book review describing our common misunderstanding of the value of technology and its ultimate uses. The reviewer notes that the way we think about technology tends to ignore older objects of technology. Quoting: '[W]hen we do consider technology in historical terms we customarily see it as a driving force of progress: every so often... an innovation — the steam engine, electricity, computers — brings a new age into being. In "The Shock of the Old: Technology and Global History Since 1900", by David Edgerton, a well-known British historian of modern military and industrial technology, offers a vigorous assault on this narrative. He thinks that traditional ways of understanding technology, technological change, and the role of technology in our lives, have been severely distorted by what he calls "the innovation-centric account" of technology.'" Money quote: "Seen in this light, my kitchen is a technological palimpsest."

15 of 203 comments (clear)

  1. Hmmmm. by SatanicPuppy · · Score: 3, Insightful

    Reading the effing article, his point seems to be that we overstate the impact of new technology, seeing as we still use mostly old technology, even after the new technology has supposedly "changed our lives forever".

    He throws up a bunch of examples, like the fact that the army is still using horses in Afganistan, because they're efficient. And that "huge" innovations, like the V-2 rocket in WWII weren't as pivotal as people think they were (no mention of, you know, the tank).

    Basically, he's saying that what people view as life-changing technology isn't always...That the real world changing technology isn't always something that is obvious at the time.

    Basically, I think he's full of it. Sure, we often don't recognize the significance of certain innovations which end up shaping our whole world. And then there are things like the cell phone, the internal combustion engine, and the personal computer...Technologies which actually are as influential as we think they are.

    Sure there are times where we jam high tech where it doesn't belong, and there are past innovations which are just as valuable today as they were decades ago. But that doesn't immediately invalidate our perception of technology as a driver of change. He talks about the pneumatic tube mail system they used to have in the big cities, and how people thought it was a great thing, and how it's now a non-thing...The thing is that system served a need, and was superceded by better technologies that allowed society to fulfill that need in a more meaningful way.

    So society drives technological innovation, yes, but it absolutely depends on the right innovation coming along at the right time, and there is a certain amount of serendipity in that.

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    1. Re:Hmmmm. by EveryNickIsTaken · · Score: 2, Insightful

      Basically, I think he's full of it. It's the New Yorker. What do you expect?
    2. Re:Hmmmm. by SatanicPuppy · · Score: 2, Insightful

      I like the New Yorker...On occasion. Their movie reviews are almost perfect: if they love it, I'll hate it, and if they hate it, it's probably worth watching.

      But they're about the last people I'd trust on a technological issue. The article reminded me of the "Luddite" column from Wired.

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    3. Re:Hmmmm. by SatanicPuppy · · Score: 2, Insightful

      Wellllll, I agree and disagree. You're right about when they were introduced, but the tanks of WWI weren't the tanks of WWII. In WWI the role of the tank was basically to provide light fire support, and a slow moving wall for soldiers to walk behind while it crossed the land between the trenches.

      Not that that wasn't absolutely huge, because it was, but it wasn't anywhere near as decisive as the role of the tank in WWII. Tanks and airplanes were the big winners as far as military tech in WWII; they'd both been introduced in WWI, but they really achieved their potential in WWII.

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    4. Re:Hmmmm. by White+Yeti · · Score: 2, Insightful

      I'm reminded of the TV series by James Burke. They really affected my young and impressionable mind. His various shows celebrated both the serendipitous and the slow-building contributions of knowledge and technology that led to modern things and thoughts. I can still picture the chains of wooden "punch cards" controlling the weaving pattern of a water (maybe steam?) powered loom, and the "Connections" between so many old and new things. If you can find them, his "Connections" and "The Day the Universe Changed" series are great.

      I think it boils down to a lack of history. We learn history for the first 20 or so years of our lives, we live/make history for another 50 years, and we try to teach OUR history to the young'uns for our last 10 or 20 years. How would the world be different if we all lived 200 years? The gap of generational knowledge would be longer, but would still exist. We'd still be left with "When I was a kid, 190 years ago, all we had were internal combustion engines. And we LIKED 'em!"

    5. Re:Hmmmm. by altoz · · Score: 4, Insightful

      I think his point is that there's a lot of new technologies all the time that don't fulfill their hype. The V-2 is a good example in that during the war, it was thought as the magic weapon that would wipe out the enemy. It's not that there aren't technologies that do deserve the hype, but that the technologies that inevitably end up changing our lives aren't necessarily the ones that did. He also makes a point that innovation isn't necessarily unique. Basically, that had email not been invented, there might be something just as efficient that would have been made. Since this author believes that the same things get invented regardless (albeit with different parameters), attaching such importance to the innovation is therefore not as warranted.

      Some examples of hyped technologies right now:

      stem cells
      quantum computing
      nano-tech
      anything fusion related

      Are any of these going to change our lives the way they're hyped to be? Perhaps, but there's a good chance that something else from left field will do much better at the same things these technologies promise to do.

      Of course, speculating on such things is mostly futile since we can't know a world that would have been (at least without some weird quantum technology). We only know the world that is. Thus, I don't know if saying that innovation is important is unwarranted. However, this article does point out that our placing so much importance on innovation is also unwarranted.

    6. Re:Hmmmm. by DarenN · · Score: 2, Insightful

      Good points.

      I personally believe the problem with "innovation" today is that it's marketing - rather than something genuine. Every product, from Bounty kitchen rolls to the latest TV to make-up is "innovative" and "futuristic" and will "change your life forever".

      Amazingly, none of them do. Many of the significant innovations are less tangible - the tank is a product built on the application of innovations such as the internal combustion engine, electricity (for factories), mechanised metalworking machines, and, perhaps most importantly, product line engineering. Products generally aren't innovations, although they can be innovative (a minor distinction, I'm aware, but important enough).

      Anyway, the thing is that world-changing innovation is relatively rare, and take time to catch on (eg, electricity or computing), and products based on known principles are not innovations, they're innovative. It's different. Think about it.

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  2. It's an American Thing by Puls4r · · Score: 5, Insightful

    I tend to think of this an American problem. An excellent analogy can be made, for instance, between American and Japanese technology. American companies concentrate on hitting "home runs". This is exciting, wins you the occasional game, and makes "superstars". Japanese companies concentrate on "singles". They concentrate on the long-term game plan, and make numerous small improvements to their technology. We see history the same way. How many people know who hit the most home runs in baseball, versus who has the highest all-time batting average? How many people know who developed the atomic bomb, versus who developed the first machine gun? We are very much a glitz and glamour, or "home run" society.

    1. Re:It's an American Thing by MightyYar · · Score: 3, Insightful

      I guess the term "problem" is all about perspective. American entrepreneurs are not afraid of failure, and failure is not shameful in American culture - indeed we relish a good comeback (wasn't Bill Clinton the "Comeback Kid"?). It isn't so much about being forward-thinking, it is about caution and fear of failure.

      As for the atomic bomb versus the machine gun, I'd wager that Richard Gatling is at least as famous as any of the Manhattan Project scientists, save Einstein - who was famous anyway.

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  3. I don't take advice about technology from writers. by SadGeekHermit · · Score: 2, Insightful

    Most writers can barely boot their computers. They also idolize people who have been dead for hundreds of years; most of them have a bust of Shakespeare hidden somewhere about their apartment, and consider him to be the sine qua non of literature, even though he was actually his era's equivalent of a Hollywood screenwriter. If he was alive today, he'd be doing Buffy episodes.

    Seriously, this sort of story stinks of sour grapes. Most of the arty-farty crowd can barely pay their rent, and they've long envied the successes of the technical sector. Even back in school, while those of us who were able were studying differential equations and calculus (and the arty were saying things like "math is hard") it was that way. Try telling some lit major about your new file server, see how interested he is in it. Good luck; you'll be lucky if he or she sticks around for more than five minutes.

    Technologists change the world on a regular basis. Writers complain about it, then wax nostalgic about it, and finally dismiss it as overblown. Has it ever been any different?

    Feh. What a lot of hot air.

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  4. Standing on the shoulders of giants by replicant108 · · Score: 4, Insightful

    The commonest error is the failure to recognise that innovation it is an innately incremental and collaborative process. Technological progress, like almost any human endeavour, is a social activity. The greatest philosophers and innovators have always recognised that they were standing on the shoulders of giants.

    The current IP-obsessed culture inhibits collaboration, and hampers the natural process of innovation in society.

    Fortunately, initiatives like the Free Software movement have shown that innovation can thrive without creating artificial monopolies.

  5. New and/or Innovative isn't always better... by mnslinky · · Score: 3, Insightful

    On a similar note, why does everything need to be re-engineered? As I get older, I find I appreciate older technologies -- even things as simple as a shovel. For example, new shovels have hadles made of plastic, with a rubber grip and cost $70US. It *might* last me a couple years. On the other hand, I can borrow my grandpa's shovel, with a hard-wood handle and no rubber grip, and do the job just as well. I pick one of those up for $5 at a garage sale and it'll probably out live me.

    New innovation doesn't always mean better, just different.

    1. Re:New and/or Innovative isn't always better... by King_TJ · · Score: 3, Insightful

      That's because the designers of the newer shovels don't consider "longevity" nearly as high a priority as you do. Most likely, they were only interested in making whatever type of shovel improved their profit margins the most. They quickly discovered that the shovel promising more comfort during its use sold well next to traditional shovels with no rubber grip or plastic handle.

      In essence, the majority "outvoted" you with their pocketbooks, thinking they'd rather have a shovel that isn't as likely to tear up one's hands during use, even if the plastic handle might break off after a few years of use.

      If everyone thought the same as you do, the plastic handles and rubber grips would disappear, as everybody ignored them.

      (I'd also add here that you illustrate the point that people often don't make the smartest purchasing decisions. Sometimes our options are on the store shelves because they successfully fool the majority into buying them - rather than because they're the "best" products.)

  6. Innovation when you're not looking by John+Bayko · · Score: 4, Insightful

    One thing that people note about most predictions for future technology is that they rarely come true, while the technology that actually makes a difference seems to "come out of nowhere" before it's suddenly everywhere.

    The reason is that people are fixated on the new and amazing promises of technology, but the thing is that those are new and amazing simply because nobody actually does things like that in normal life. All real advances of technology are the result of changing ordinary everyday things because those are the things people do all the time, and a little improvement has a big effect.

    Giant airplanes like the Boeing 747 or Airbus 380 are not world changing because they are giant flying things, they are world changing because they let people travel more effectively. People like the idea of flying as entertainment but almost nobody does routinely it for its own sake (some do in private planes or gliders), but people travel all the time. The fact that it's in the air is incidental.

    But many people only see the flying, and not the travel, and think that flying is the world changing event. So they miss out when they try to predict the next world changing event. For example with computers, everyone thought the world changing event would be amazing hypercool virtual reality, but it turned out to be email. I mean, really, even if VR worked, who would have time for it beyond a few video games each week, and what would it change in your life? But how often to you communicate with someone else? Compare and contrast.

    Same with robots. The world's most successful robot is a puck-shaped vacuum cleaner.

    The next big technological advance will be something where you don't notice the technology. It will just spread until you wonder to yourself "I wonder what ever happened to cable television/flat tires/floppy disks?".

  7. Re:If we don't innovate, we're dead by Hatta · · Score: 2, Insightful

    In the 1800s, economists predicted that society was doomed because we were sure to run out of the materials we depend on for survival. That didn't happen because we innovated and found ways to do without materials that might become scarse.

    Correction: That hasn't happened yet.

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