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AT&T Vs. Apple Store At the iPhone Launch
MBCook tips an article at Gizmodo that begins with a reader's experiences trying to buy an iPhone yesterday at an AT&T store and an Apple store. Many, but not all, of the comments on the post echo this reader's experience: Apple good, AT&T bad. "Day one revealed what all Apple aficionados fear. That AT&T, through the depths of its incompetence, could derail the iPhone."
Honestly, I don't know WHAT THE F happened. Jobs himself said when announcing the iphone release date that those wishing to buy it should "go to an AT&T store.." there were questions about whether Apple would sell it at all on launch date. Then in the days before the release, I saw a lot of talk on the 'net about people lining up at Apple stores, and ZERO people lining up at AT&T.
As some who saw my posts 3 days ago may have noted, i was very excited for the release of the iphone, and i bought four of them. However, this was GROSSLY mishandled by Apple not making it patently clear that Jobs had misspoke (or whatever) earlier. My plan to go to the AT&T owned local store was thwarted when one of our guys went down there (I was in meetings all day) check the line, then reported to me that he was told the store didn't have ANY iPhones at all, but was giving out "vouchers."
By this time the local Apple store was a madhouse. I'd dropped in around noon on my way to a meeting, and it had around 150 people in line (this is a not-so-very-well-known one, inside a crappy mall). By the time I got out of meetings and adjusted the buying plan, it was almost 8. The store ran out with around 200 people still ahead of me in line.
I got up this morning at 8am, and went to the store when it opened. I was the 42nd through the door, and bought 4 of the remaining 18 4GB phones (the 8GBs were all gone). Everyone behind me in line was told a shipment would arrive "later today sometime" and they could wait. No one got out of line and left.
Now that I have the iPhone, i'm as impressed as I hoped i'd be (and glad I bought three more for my colleagues), although it certainly could use some minor software updates (minor tweaks to the UI.. adding of buttons, landscape mode for the keyboard in other than Safari, etc).. but the pinch/stretch zoom, animations, etc are all phenomenal. The phone is very impressive, but does give a few feels of "beta," and the fact that some of the software even between our 4 phones is different suggests to the phones are still "development build" and several major revisions will be pushed through itunes software updates.
Overall, I am very pleased with the phone.. and less than pleased with Apple's management of the whole thing (I mean, it's their reputation here.. not AT&T's.. if anything I feel bad for AT&T, as it seems they may have been screwed out of phones originally due them so that the Apple stores could garner some publicity)
I will also say that the Apple store employees were applauding for us as we entered the store this morning. Really people.. APPLAUSE? WTF. It's a fricking phone, I'm not shaving my head for charity or doing something noble... I'm an American jackass spending $2k on phones because they can play H.264, have a nice UI, and won't crash, LOL. Also, for what it's worth, T-mobile has had my monthly payments for 3yrs now, and I *NEVER* have service (and I live in a major, populated, affluent part of Los Angeles). My treo/blackberry constantly say "no service" in my house. Today I have 5bars on my iPhone. Now, maybe this is just luck of the draw, and i'll have crappy reception in place that t-mobile rocked, but so far, I have zero regrets.
I am Jack's complete lack of surprise.
No it's incompetence.
I recently bought a new smartphone. I refuse to buy any locked phone so I got a unbranded unlocked Samsung SGH-i607. Dropped in my sim and all was happy.
I called up AT&T to add unlimited smartphone data service to my phone. They said I cant. I asked why and they said that the Samsung is not a smartphone.
I then had to explain for 25 minutes how they sell the damned thing as a smartphone on their own website and that it is in fact a smartphone, please charge me $19.99 more a month and turn on the service.
I had to go through 4, FOUR transfers and 2 managers all of them not believing that a product they sell as a smartphone is really a smartphone. Finally I gave up and told the next guy I had bough a new TREO 700w and need the smartphone unlimited plan.
They said OH! and activated the changes.
AT&T is rampant with incompetence. This happens every time I have to call them, people dont know what they sell or even offer let alone what to do.
Do not look at laser with remaining good eye.
Um, clearly you have no idea how the whole release worked. There was ZERO activation in the stores; everything is done through iTunes. The only thing that was performed (and it was optional--could also be done online) was a credit check that all mobile providers conduct.
So precisely how can the AT&T 'monkeys' panic over activation?
I'm not sure what market everyone else was in, but in my small Tennessee town, it couldn't have been a smoother purchase. I walked into the AT&T store Saturday afternoon at 3:30pm, they had 4 8gb, 4 4gb iPhones in-stock. I needed to transfer my number form my dad's account (I've been paying the bill for the last 2 years) and possibly pay a deposit for a new contract under my name with my old number. It took me about 15 minutes on the phone with a transfer rep. and less than 5 minutes to confirm everything was correct (with no deposit) to get in and out. Got home, activated the phone in about 5 minutes; everything works perfectly with my new awesome phone. They couldn't have been more helpful at the AT&T store; looks like a case of YMMV.
But I'm too busy waiting in line for Transformers.
There's a 68.71% chance you're right.
This is why Apple succeeds where others fail - they don't name their products "FIC Neo1973".
Sometimes people need something trivial to get excited about. Life isn't all peaches and cream for many people, and sometimes your goals in life seem way out of reach or way far into the future. It's nice to set yourself little manageable goals every now and then, and reward yourself with something nice occasionally. It can be comforting in a way to cheer for something/someone else, even if you have no official connection with them. It's very similar to how some people are hardcore hometown sports fans. It's a very common human thing to do, just now marketing departments are getting good at steering some of that enthusiasm away from stuff like professional sports and celebrities, and instead focusing it on companies and products.
Basically, it can be fun to be passionate about trivial things sometimes. Whether it's a football team, a rock band, a video game console, or a phone company, it lets you revel in some of the emotion and excitement that 8 hours of work and two hours of commuting each day doesn't let you use.
One time I threw a brick at a duck.
I had a similar bad experience with AT&T and good experience with Apple:
Executive summary
- AT&T Mgr. refused to give basic information (do you have enough iPhones for all 20 people in line?)
- AT&T Mgr. lied about availability (iPhones are sold out all through the city)
- AT&T Mgr. intentionally tries to hide Apple Store availability to get more sales for his store.
- AT&T screwed up the order for the first guy in line, who had been waiting for hours. By the time he realized they gave him a 4GB phone, there were no 8GB units left.
- Apple store had many iPhones. Completed quick, easy, efficient transaction.
The long version:
I wasn't about to wait in lines for more than 15-30 minutes, but I headed up to the closest AT&T/Cingular store which was in an area I thought might not get a lot of traffic (Kalamazoo Rd & Hwy 6, Grand Rapids, MI). There were about 20 people waiting in line at 5:55PM, so I joined in.
The AT&T rep came out and asked for a show of hands on how many people wanted 4GB vs 8GB. Almost everyone wanted 8GB, and by his grimace I saw that was going to be a problem. I asked him how many phones they had, and he said "I can't tell you that". I persisted, asking if it was worth while for those of us near the end to wait. He said "if we run out, we can process the order and direct ship to your home". So, now his intention was obvious.. keep as many people there as possible, and try to get more sales even after running out of phones. There were 4 or 5 employees, but for some reason they only allowed two people to enter the store at a time, and the transactions seemed to take forever.
Against my better judgment, I stayed in line. About 45 minutes later, they had slowly processed 10-15 people ahead of me. One of the earlier people came out and said they had run out. Shortly after that, the first guy in line returned. He had bought an 8GB iPhone and later found that they had given him a 4GB unit. Now all the 8GB units were gone.. The manager came out and asked if anyone in the line was paying cash and wanted a 4GB unit. One guy jumped at this, and they took his money, gave it to the first guy, and gave the cash guy the iPhone. Kinda shady to avoid a return..
The AT&T people said that no other stores in the city had iPhones left. (I had already tried to call the Apple store to see their status, but couldn't get through.) And they said they would do free next day shipping, and claimed that ordering in the store would be faster than online. I am in Eastern time zone, and I thought the online purchases might be closed until 6PM Pacific. So, I went ahead and ordered it there. The guy taking my order seemed like he had never used the sales system before, and it took 5+ minutes to complete my sale.
Shortly before I got in the AT&T store, some guy walked up and asked why we (the four remaining laggards) were waiting in line. He said "there's no lines at the Apple store at the mall, and they have plenty left". We had all seen coverage of the campers at the Apple store on last night's news, so we thought he was messing with us, or trying to get us to give up our spots in line.
On the off chance he was telling the truth, I drove over to the mall. There were a lot of people milling around the store, fondling the iPhones on display. I asked an employee if they had any left, and he pointed to the rows of iPhone bags behind the genius desk and registers.. there were over a hundred there on the floor. I picked up an 8GB iPhone, the Apple employees were plentiful, helpful, and efficient. The purchase took all of 40 seconds. Ithen zipped back over to the AT&T store to void my earlier transaction.
They voided my iPhone order without argument (I was a bit surprised at that). I explained to the manager that he was incorrect when he told me that there were no more iPhones in the city, and told him of the hundreds at the Apple store. He quickly called another AT&T store and began comparing notes with someone there.