Microsoft's E3 Conference Displays Company Confidence
The tone from Microsoft tonight was one of celebration and anticipation, as they ran down their successes since the 360 launched and hyped their lineup between now and the end of the year. Peter Moore framed the discussing by recalling the blockbuster holiday season of 2004, which was driven by the Grand Theft Auto, Madden, and Halo franchises. Moore stated that 'the only place to play all three games' this year is the 360. In addition to showing off other heavyweight titles like Mass Effect (which is due in November), the company had a few new announcements: They'll be releasing a version of the movie trivia game Scene-It with a quartet of special controllers, for a standard game price. They've partnered with Walt Disney and its associated companies to bring their family of movies to the Xbox Live service, with many titles already available tonight. CliffyB officially revealed Gears of War for the PC; it'll have additional content as well as co-op gaming via Live for Windows. Resident Evil 5 will be coming to the system (the only game from their conference not releasing this year). The event was capped by a live-action short piece meant to show what a Halo movie might look like, the announcement of a Halo 3 special edition 360 sku set to launch alongside the game, and a new trailer showing a bunch of Halo 3 in-game footage. For further details on the event, click below for other sites' liveblog coverage.
I watched it live, and I must say it was full of marketing drivel. Not one moment did I feel wonder at what was displayed, only felt like I was being sold something but a really slimy salesman. Which is fair enough right? No not really. I'm not interested in how they are going, or how many millions of dollars they will make, I just want innovation in games. All we got in this display was I bunch of dick waving.
I'm sick of all this "our console is better than the other's" crap, I want to see the best games on the right console at the right time. For all three competitors. Their products should speak for themselves.
"...it'll have additional content as well as co-op gaming via Live for Windows."
Oh goodie, as opposed to co-op gaming via the mother-fucking-internet.
After watching their press conference I'm a little mixed about it. I liked the fact that they didn't bother talking too much about what's coming out far off in 2008, but talked about what we could be expecting to see in time for the holidays. It's interesting to see what's in the pipes, but I liked that they highlighted the games showing up in the near future. I also think they did a good job pointing out some of the exclusives that they were going to have as well or what kind of exclusive features (GTA IV downloadable content) that would only be showing up on the Xbox 360.
I think that their efforts in terms of family games was a little on the week side. I can understand they want to get into the same marketspace as the Wii, but it seems as though it's an afterthought for them. I think that their initial core market is mature gamers who enjoy FPS games and such. The Scene It game just seemed kind of awkward for a console. I think the majority of Xbox 360 owners don't really care too much about these games. I would have rather seen more focus on their core.
I really could care less about their Live for Windows information as well, but I've never been much of a computer gamer. I've always liked E3 for the focus on the consoles.
One thing that really stuck out, and this always seems to happen at pretty much every conference, is that some celebrity or designer comes out to highlight a game and they come off sounding stiff and awkward. The lady talking during the Assassins Creed preview made me cringe. The Madden demo also felt forced. Please reherse or find some more genuine presenters. It makes everything look more professional. Last year Sony was horrible for this reason.
Overall, not a bad showing, but it didn't feel as though they were trying to generate a lot of buzz. Maybe that's just an effect of the new format of E3 though. Looking forward to both of the press conferences tomorrow and what Sony and Nintendo have in the works.
The console has fewer capabilities than a comparably-priced personal computer these days, and it has only been the exclusive publication deals that have drawn people to buy the 360 at all.
really? i agree that it was a forced event, but microsoft has never been known for their people skills. bash the presentation all you want, but their console is pretty good. i'd like to see the $3-400 multi-core 3.2 ghz computer you have been gaming on.
also, saying that "it has only been the exclusive publication deals that have drawn people to buy the 360 at all" is like saying disneyland is only popular because its the only place where you can find all of those rides.
Beware the Jubjub bird, and shun the frumious Bandersnatch.