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E3 - So, How Did It Go?
With all of the journalists at last week's E3 event home and rested, the post-game analysis is definitely something to take note of. The elbow room at Barker hanger was appreciated, but many folks were frustrated that the hotel and hanger format was hell on shoe leather. Despite that, everyone seemed to appreciate the ability to actually hear and play the games, even if it meant that they couldn't make it around to every single title this year. The only person I saw saying that the event was an unqualified failure was Michael Pachter, the well-known games industry analyst. Calling the event 'a terrible disappointment', Pachter lamented the almost complete lack of coverage from the mainstream press; a result of the removal of the public and consumer-focused elements of the show. For the views of industry heavyweights, Kotaku put the question to Sony's Jack Tretton, Microsoft's Peter Moore, and Nintendo's Shigeru Miyamoto. Their quote from Tretton summed it up nicely, I think: 'From a personal standpoint I think we need to figure out why we're doing E3.'
From a personal standpoint, they do need to figure that out. It's a waste of time and money for games that already cost too much and take too long to produce. If they really need to put all of their eggs in one basket and announce everything in one fell swoop of wasted efforts, then they could start their own individual conventions... It seems to work well enough for Blizzard and Id.
"He who can destroy a thing, controls a thing." --Paul Atreides, Dune
"The only person I saw saying that the event was an unqualified failure was Michael Pachter, the well-known games industry."
Did anyone read this before posting it? I mean subtle spelling and punctuation mistakes slip through, but there's a freaking word missing here.
Michael Pachter, the well-known games industry.
You'd think he'd appreciate the event a bit more seeing as how it was thrown in HIS honor!
No.
Thank you for your business.
~Jack Tretton
Since the whole POINT of the show is now the journalists, shouldn't it have totally centered around them?
That's a common misconception. It is NOT about the journalists. It's an industry business to business conference, where hardware and software producers network with the distributors. It evolved into a media circus and now is used to market games to the public, but the reason for the big change this year is that the big names threatened to withdraw if the public and the 3rd-tier journalists weren't excluded.