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EA - Wii Caught Us By Surprise

Posted by Zonk on from the they're-getting-better dept.

A Next Generation story details comments by EA's CEO John Riccitiello about the surprise hit that is the Wii. The exec as much as admitted that they 'bet on the wrong horse' by focusing on the PS3 and 360 during the console transistion, and now are turning the mighty corporate ship as fast as they can to stay with Nintendo's success. "Nevertheless, Riccetello said that EA had the second-largest market share on Wii as of March with 19 percent, thanks mainly to Tiger Woods PGA Tour. Only Nintendo had a larger share. The firm shipped six new Wii titles in fiscal 2007. EA also shipped eight titles on Nintendo DS. The emergence of online, wireless and geographical differences in the console realm also made things complicated in fiscal '07."

4 of 185 comments (clear)

  1. Bad joke by east+coast · · Score: 4, Funny

    The Wii caught them so off gaurd that they nearly pissed themselves.

    Thankyou, thankyou, I'll be here all week.

    --
    Dedicated Cthulhu Cultist since 4523 BC.
    1. Re:Bad joke by dintech · · Score: 3, Funny

      EA have matured as a company. We know that with age you've always got to consider Wii well in advance. You certainly don't want to be caught short. Looking round EA's forthcoming lineup I definitely see a lot of Wii coming soon.

  2. Oblig. Reply by Anonymous Coward · · Score: 2, Funny

    Thats what she said!

  3. Re:Surely it did by Fozzyuw · · Score: 3, Funny

    What do you want them to do, change the rules?

    Yes! =)

    --
    "The past was erased, the erasure was forgotten, the lie became truth." ~1984 George Orwell