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BBC Backpedals On Linux Audience Figures

6031769 writes "After recently claiming that only 400 to 600 Linux users visit the BBC website, the BBC's Ashley Highfield has now admitted that they got their numbers wrong. The new estimate is between 36,600 and 97,600 according to his blog post. He stops short of describing how Auntie arrives at these two widely different sets of numbers and how their initial estimate is two orders of magnitude out."

38 of 330 comments (clear)

  1. ah by wizardforce · · Score: 4, Funny

    They used Excel to calculate the first set of figures

    --
    Sigs are too short to say anything truly profound so read the above post instead.
    1. Re:ah by Dunbal · · Score: 4, Funny

      Either that, or the promised "Free Laptop" from Microsoft failed to arrive.

      --
      Seven puppies were harmed during the making of this post.
    2. Re:ah by mrbluze · · Score: 4, Funny

      They used Excel to calculate the first set of figures

      .. which came complimentary with their Microsoft site license (both Excel and the figures!).

      I'm so hurt. All this time I trusted the BBC as a veritable, reliable news service. I feel so.. so.. violated!

      ...not!

      --
      Do it yourself, because no one else will do it yourself. [beta blockade 10-17 Feb]
  2. Did Micro$oft have anything to do with it? by cashman73 · · Score: 5, Interesting
    According to this, the BBC signed an agreement with Micro$oft, er, ... the devil, ... back in September of 2006 to collaborate on, "search and navigation, distribution and 'content enablement'". Makes you go, "Hmmmmmmmmm?",...

    1. Re:Did Micro$oft have anything to do with it? by Tim+C · · Score: 3, Informative

      The BBC stats on Linux userbase is flawed for the same reason. Linux users don't return when the content is incompatible.
      In the article originally posted about this a little while ago (that these new figures are correcting), it was made perfectly clear that the figures were for the whole of the bbc.co.uk domain not just the new streaming media stuff. Of course Linux users return to the BBC site - it's one of the most popular sites in the UK. The Windows-only section is a new, so-far tiny addition.

      This is nothing like non-iPod owners using or not using iTMS (although I own an ageing iRiver and still use iTMS from time to time...). The vast majority of the content on the bbc.co.uk domain works just fine with Linux, as it's plain old HTML web pages.
  3. Media companies will attemt to suppress Linux by Zombie+Ryushu · · Score: 5, Interesting

    I think that media companies are going to fight until the bitter end to supress Linux users because so much of their DRM technology just doesn't work. Microsoft will play ball with DRM Media companies, Linux users are much more likely to fight.

    I have a theory that even if Linux users outnumbered Windows users, Game companies and Media companies would continue to do whatever they could to make Games and Media incompatible making the majority of people criminals so that they could stay in control of their content no matter what.

    Despite all the trolling that everyone says how horrible Linux is because companies produce broken hardware that don't support it, plays musical chairs with chip sets, Linux is turning into one of the greatest OSes the world has ever seen. Lets make sure 2008 is not the last year of Linux. Lets make sure Linux does not go quietly into the night,

    1. Re:Media companies will attemt to suppress Linux by Nazlfrag · · Score: 4, Funny

      It sounds outlandish, but when MS and the DReaM team gang up, hideously nightmarish shit like tilt bits and encrypted fucking system busses are the result. I think you're right, but I see the MS lockin and DRM lockin monsters being vanquished by Global Benevolent Dictator Linus the week after he is appointed lord and emperor over all mankind. Unfortunately we will have to wait till 2038 for this, at which time a rebellious renegade decides to port an ancient operating system to a revolutionary closed source architecture and MS is reborn. So the cycle of the saga of the ages continues, waxing and waning in the aeons.

    2. Re:Media companies will attemt to suppress Linux by mpe · · Score: 3, Insightful

      I think that media companies are going to fight until the bitter end to supress Linux users because so much of their DRM technology just doesn't work. Microsoft will play ball with DRM Media companies, Linux users are much more likely to fight.

      Thing is that DRM is unworkable on any platform. It's especially pointless in the BBC case, since all the material in question has previously been broadcast (to all of the UK together with parts of Eire, France, Belgium and The Netherlands).

  4. Different sets of numbers? by smurphmeister · · Score: 5, Funny
    He stops short of describing how Auntie arrives at these two widely different sets of numbers and how their initial estimate is two orders of magnitude out.

    English to metric conversion?

    1. Re:Different sets of numbers? by JasterBobaMereel · · Score: 5, Informative

      The British use metric more than 'merkins, we have it as a standard (except for a few exceptions, hey we're British...)

      In what other country can you buy a litre of petrol, drive a mile down the road at 30mph, under a 1.3m high bridge to buy a pint?

      --
      Puteulanus fenestra mortis
    2. Re:Different sets of numbers? by Anonymous Coward · · Score: 3, Funny

      You've have the conversion wrong as well cause if you drive under a 1.3 m high bridge you won't make it to the pint, at least not with your head in the same place

  5. Re:Nothing is solved, though by jmv · · Score: 4, Interesting

    Right, so where is the 64-bit version of Flash?

  6. Re:Sounds like good news to for the Linux communit by whoever57 · · Score: 3, Insightful

    Yeah, it went from a lot less than 1% to, less than 1%.
    Actually, I think it went from < 1% to "we are clueless". There is no explanation of the revised figures, where the original one came from, so why assume that the new figure correct?

    Also, given the Linux-unfriendly nature of the BBC's site, how many Linux users either don't visit it purely because of the Linux-unfriendly nature of the site, or set their user-agent to look like Windows?
    --
    The real "Libtards" are the Libertarians!
  7. Re:Hit Bots by RuBLed · · Score: 4, Funny

    Can't we just rent a partion of Storm Worm botnet to do this... ohhh wait....

  8. Astronomy Related? by hyades1 · · Score: 4, Funny

    Does this have anything to do with the "Intergalactic missing mass" in the other story? Perhaps the astronomers and the BBC should get together and compare notes. Maybe they'd find enough mass to account for the formation of galaxies and locate all those missing Linux visitors in one easy step.

    --
    I've calculated my velocity with such exquisite precision that I have no idea where I am.
  9. Re:Nothing is solved, though by dwater · · Score: 4, Funny

    > > Install the 'flashplugin-nonfree package'.
    > Gaa! Move the quote mark one word to the left.

    What? "Install 'the flashplugin-nonfree package'"?

    That doesn't work either. :p

    --
    Max.
  10. Comment removed by account_deleted · · Score: 5, Insightful

    Comment removed based on user account deletion

  11. 300-600 Linux flavours? by HyperJ · · Score: 3, Funny

    Maybe they counted the wide variety of Linux flavours rather than individual users.

    1. Re:300-600 Linux flavours? by defnoz · · Score: 3, Funny

      No, no - they were right the first time. 600 Linux users using 97,600 distros.

  12. Re:Nothing is solved, though by calebt3 · · Score: 5, Informative

    Ever hear of Gnash?

  13. slashdotted perhapsity? by Tablizer · · Score: 5, Funny

    stops short of describing how Auntie arrives at these two widely different sets of numbers and how their initial estimate is two orders of magnitude out.

    Simple, one is before being slashdotted, and one is after.

  14. But what we really want to know is by Tablizer · · Score: 3, Funny

    how many Commodore-64 visitors?

  15. Re:Nothing is solved, though by dbIII · · Score: 5, Funny

    how about something that just works?

    What about the BLINK tag. Just as annoying as flash, carries just as much useful content as most flash but less resource intensive all around.

  16. Re:Sounds like good news to for the Linux communit by aichpvee · · Score: 3, Insightful

    By that logic, how is mac a priority for anyone either?

    --
    The Farewell Tour II
  17. Are other Linux estimates wrong? by Chrisq · · Score: 5, Insightful

    I would assume that the BBC did not invent its own method of measuring web traffic, but uses some package or service. If this got the number of Linux users so drastically wrong, how many other site's estimates of Linux users incorrect too? Could a lot more people be using Linux than we are told?

    1. Re:Are other Linux estimates wrong? by Nullav · · Score: 4, Insightful

      Or perhaps they just pulled a small number out of their collective asses in order to avoid porting iPlayer to other operating systems.

      --
      I just read Slashdot for the articles.
    2. Re:Are other Linux estimates wrong? by Jane_Dozey · · Score: 4, Insightful

      No-one? *I* want the iPlayer to be ported. I don't expect the BBC to put out their programs for free in an open format. I'd love it if they did but I have no expectations that they will. Since I'm all paid up on my license fee I want to be able to access the BBC services that I've paid up for, regardless of what operating system I'm using.

      --
      Silly rabbit
    3. Re:Are other Linux estimates wrong? by Anonymous Coward · · Score: 3, Insightful

      It's about time somebody asked...

      Go on any website and ask "Who uses Linux?" "Nobody!" "That's funny, the Linux folder has the most activity." "Well, of COURSE it does! THIS site draws a disproportionately large number of specialized geeks who would be more likely to run Linux!"

      I've had this exact same conversation on Slashdot, Digg, Reddit, Fark, Netscape, NeoWin, DZone... "nobody uses Linux", but wherever you go, there's these thousands of Linux users with you, and it's always dismissed as a statistical fluke for just that website.

  18. just be compliant to open and published standards by 2ms · · Score: 3, Insightful

    The guy doesn't have a clue. He looks at Linux as BBC's nuisance. In reality, the nuisance to everyone, BBC included, is that BBC has apparently ignored openly published industry standards. Adhere to the simple and straight-forward standards rather than locking self in to working with MS, and you're automatically compatible with viewers on [b]any[/b] operating system. Do that and you don't even have to think about that obnoxious OS created by hacker nobodies.

  19. Re:BBC is hopelessly biased... by Anonymous Coward · · Score: 4, Informative

    The BBC is not state run or state owned. If you think the BBC is biased in favour of the Labour government you aught to read some of the recent history between the two. Sure the BBC has a bias but it is one all of its own and compared to the other companies you mention it as close to impartial as makes no difference.

  20. Re:Nothing is solved, though by Spy+der+Mann · · Score: 3, Interesting

    Ever hear of Gnash?

    No, I hadn't. Thanks for the info. Now what we need is a Flash Professional (you know, the Flash editor/maker) equivalent for Linux.

  21. 'Strategic Partnership' with Microsoft? by Anonymous Coward · · Score: 3, Interesting

    It's interesting in the interview how Highfield denys that he and the BBC is in league with the devil (his words not mine). How then do you explain press releases like "BBC and Microsoft sign memorandum of understanding as BBC seeks new strategic partnerships to underpin creative future" - http://www.bbc.co.uk/pressoffice/pressreleases/stories/2006/09_september/28/microsoft.shtml?

    The BBC was actually developing its own codec called DIRAC for the iPlayer project but its demise coincided with the hiring of former senior Microsoft executives to Future Media and Technology team (e.g. Erik Huggers, the MS director responsible for Windows Media Player in Europe).

    This is a classic corporate 'coup d'état' by the Monopolist. A coup that has resulted in ~£100m (~$200m) of taxpayers money going to finance a media product that deliberately excludes large numbers of the UK public and is, as it happens, horribly broken.

    All this is at a time that the BBC is shedding 12% of it workforce, cutting back of its world-renowned R&D efforts and selling off its landmark buildings in west London.

    As the Free Software Foundation put it, the BBC now stands for "Bill's Corrupted Corporation".

  22. Re:Nothing is solved, though by mrjb · · Score: 4, Insightful

    If they really want a cross-platform solution that doesn't rely on the goodwill of browser makers to support the standards, they ought to simply implement the site using Flash. Ehm no. Your suggestion to use Flash is about the worst thing they could do. It would greatly reduce the accessibility of the site, because not all browsers support Flash.

    Let's see: Flash does not allow text-based browsers to access the site. Or search engines. Or WAP phones. Or text-reading browsers for the blind. And that has nothing to do with the goodwill of the browser makers.

    The ONLY way to get a truly cross-platform site is to start by a plain text site, then add layers of gracefully degrading markup, or even gracefully degrading Javascript on top of it, making sure the site never depends on any additional layer of functionality on top of it, making sure only to use the standards that *are* properly supported.

    And let's not forget that *any* web application depends on standards: TCP/IP for starters, then HTTP, then HTML. If the browser manufacturers fail to adhere to these standards and the sites break because of it, those manufacturers should get their act together and fix that. But going for some obscure third-party technology is hardly a solution, especially when that 'solution' causes more problems than it solves. As someone who also does professional web development, though, I think the BBC also should get their act together and hire some designers that *do* know how to make the site accessible regardless of browser or platform. It is possible to do that- the standards in vigor are actually quite well-designed. And fortunately, there are workarounds for most of the problems that certain browsers cause by not following those standards.

    --
    Visit http://ringbreak.dnd.utwente.nl/~mrjb/growingbettersoftware to download your free copy of the book
  23. Re:Sounds like good news to for the Linux communit by NickFortune · · Score: 4, Insightful

    I still don't think that makes non Windows/MacOS support a priority for them

    As a few people point out on the BBC site discussion, no one is asking the BBC to support Linux. What we are asking is that they don't lock us out by selecting a closed protocol, especially one from a company openly hostile to free software.

    We're quite happy to organise our own support, thank you. All we ask is that the beeb picks a format where we can do so legally. I really don't see how they can justify any other course of action.

    Do you?

    --
    Don't let THEM immanentize the Eschaton!
  24. Re:BBC is hopelessly biased... by MadMidnightBomber · · Score: 3, Insightful

    The government always moans about the BBC, whatever the current flavour of government. The Tories moaned, now Labour are moaning. The BBC is obviously doing their job reasonably well.

    --
    "It doesn't cost enough, and it makes too much sense."
  25. It's not just about the Linux figures. by DrXym · · Score: 3, Insightful
    The point is that the BBC could have engineered a mostly platform neutral file delivery / playback platform for no additional cost to themselves or licence payers. For example Java is pretty much ubiquitous from one platform to the next so it would have been entirely feasible to construct an app for showing listings and downloading episodes that ran anywhere. Make the videos use a standard such as H264 and then they'll play back on just about any player too. Supporting multiple platforms would be relatively easy with Java.

    Instead of doing this they engineered some bizarro Windows-only, IE-only, WMP-only solution consisting of server side sniffers, activex controls, 3rd party controls and proprietary JS & HTML which is not only horrifically complicated but doesn't even work properly from one Windows OS to the next, or one IE version to the next, or one WMP to the next. Use Vista? Screw you. Use XP with IE7? Screw you. Use XP with Firefox? Screw you.

    Even DRM seems like a weak excuse for using WMP. Why not tie content to a TV licence by watermarking it? The user might have to register for the service and login but that's the only inconvenience. Afterwards let them do what they like with the content since its H264. It's not like the market for Eastenders episodes is massive anyway, and if by chance someone did abuse the service you can use the watermark to trace and prosecute them.

    It seems like someone in the BBC is desperately trying to justify a very bad decision by marginalising the critics as unimportant. In reality the BBC ignored a great chance to develop a cross-platform solution and hopped in bed with Microsoft. Now they're wondering why nobody including the few people who got iPlayer to work are happy with piece of crap that produced.

  26. Re:Sounds like good news to for the Linux communit by NickFortune · · Score: 3, Insightful

    When was the last time the BBC had to justify a stupud decision?

    I dunno... how about the Andrew Gilligan/David Kelly flap? Or the recent hoo-hah over phone-in lines. Hell, right now, BBC production staff can't even override a poll to choose the name of a kitten without heads having to roll. And that's just off the top of my head.

    This lack of accountability is what you get from a company guaranteed money from anyone who watches a TV.

    I don't see any way in which the commercial channels are accountable to me or any other member of the public. If I don't like some decision by ITV, the answer is going to be, "you're not an advertiser, so we don't care". At least the BBC are supposed to be accountable to the British public.

    Which of course is why the debate is happening at all, as opposed to us just being told to get lost, which is what would happen if this was a commercial broadcaster.

    --
    Don't let THEM immanentize the Eschaton!
  27. Good interview with Ashley Highfield by psr · · Score: 4, Informative

    Linked from TFA is a BBC produced podcast interview (available in Ogg Vorbis format, CC Attr-NC-SA) with Ashley Highfield which is extremely enlightening.

    Rather than the very lightweight interviews I've read with him lately (I don't care if he has an iPod!), this is pretty in depth, and Mr Highfield comes across as having quite a lot of clue. It's well worth listening to.

    To make a few of the points from the interview:

    • It sounds like there's going to be up to four different iPlayers:
      1. The windows one (currently in Beta)
      2. One for virgin media set-top boxes (Virgin has a monopoly on Cable TV in the UK). (coming around Christmas)
      3. The flash based streaming one (coming after Christmas)
      4. One for Macs, which is based on Adobe AIR, and allows downloading (not announced, and they won't until they know that it works
    • It seems that there isn't a plan to allow downloading for Linux, because as Mr Highfield (correctly) says, open source and DRM are incompatible. DRM can never work on Linux (not that it works anywhere else), and so while they're thinking about providing the iPlayer on Linux, it will only be in a future beyond DRM.
    • There's also some interesting stuff about how much it would cost for the BBC to buy all of the rights for their programming (lots) and how the Beethoven experience experiment changed the landscape

    All in all, a very interesting listen.

    --
    psr --History is ending.