Slashdot Mirror


Microsoft Will Stream Ads To Grocery Carts

dptalia writes "Later this year, at ShopRite supermarkets in the eastern US, Microsoft will be rolling out computerized shopping carts. These carts will allow people with a ShopRite card to enter their shopping list on the ShopRite site from home, and then pull up the list on their grocery cart when they swipe their card. The new carts will also display advertisements depending on where in the supermarket the cart is, using RFID technology to help locate it."

5 of 484 comments (clear)

  1. If you don't like the ads... by russotto · · Score: 5, Funny

    ...just pick the shopping card displaying the Blue Screen of Death.

    Actually, given how shopping carts are treated (banged around the parking lot, slammed around by the cart-pushers, left in the rain, cleaned with a high-pressure hose), I suspect quite a few of these will be broken shortly after introduction.

  2. what a great time to be homeless by infonography · · Score: 5, Funny

    Now you can have a shopping cart thats wired for the internet.

    --
    Sorry about the writing. Robot fingers, you know? Cliff Steele in DOOM PATROL #23
  3. A cookie fo your cookies by cygtoad · · Score: 5, Funny

    Hmm... Just what I always wanted.
    So the shopping cart will beg me to buy something as I go near it.
    My daughter already does this for me. I am good.

  4. Grocery list by 4D6963 · · Score: 5, Funny

    Customers with a ShopRite loyalty card will be able to log into a Web site at home and type in their grocery lists; when they get to the store and swipe their card on the MediaCart console, the list will appear.

    ..will appear on the screen for all to see, yay! I can't wait until people take peeks at my grocery list on my hi-tech shopping cart.

    -Strawberries.. Check
    -Whipped cream.. Check
    -Cucumbers.. Check
    -Whiskey.. Check
    -Vaseline.. Check
    -Bullwhip.. Check
    -Laxative suppositories.. Check
    -Making people who read my grocery list look embarrassed.. Check

    --
    You just got troll'd!
  5. The History of Computing in a Nutshell by His+Shadow · · Score: 5, Funny
    Apple gives us the iPhone.


    Microsoft gives us an annoying shopping cart.

    --

    Fiat Homos et Pereat Theos