Netflix and iTunes Rentals Aiming At Different Crowds

Engadget notes an article in the New York Times discussing the substantially different markets that Netflix and Apple's movie rentals are aiming for. The site views the loosening of Netflix streaming restrictions as a reaction motivated entirely by the iTunes movie rental announcement, but beyond that the two services seem to have little connection. From Engadget's observations: "After speaking with Netflix's Reed Hastings, it was found that the vast majority of its streamable content was 'older,' and considering that users of this service can never look forward to brand new releases being available, the cost (i.e. free to most mail-in subscribers) makes sense. As for Apple, it's able to focus on crowds who are looking for a more robust, generally fresher selection, but of course, you'll pay the premium each time you indulge. Furthermore, Netflix has yet to make transferring video to any display / device other than your monitor easy, and while an LG set top box is indeed on the horizon, the differences in content selection are still likely to lure separate eyes."

Comments

Re:Exactly what is new about AppleTV?

[Rude Turnip]

Right now I'm using an Xbox 360 for exactly the same purpose. However, it only "works good enough" for me because I have the patience and know-how to get the most out of my Xbox. Aside from games and a built-in (but NOISY) DVD player, Apple TV has the following things going for it over Xbox 360:

-Your purchases get backed up to iTunes on your PC. It annoys me to no end that every other week or so I have to delete shows I've paid for because you can't back up programming to your computer.

-Your purchases are denominated in actual currency, not "Microsoft Points." Enough said on that point.

-Built-in video podcast browsing...once the software update hits Apple TV, of course. There is no straightforward way to watch these on Xbox 360. There is a lot of good, free, legal programming out there (Web Drifter, Diggnation, Stranger Things, NASA). With the 360, you need either the Zune software, Miro or iTunes to aggregate the podcasts. In the 2 latter cases, you then need a UPNP/DLNA server to serve the videos out to the 360.

-Better video support. The 360 plays H.264 videos (my DVD rips) just fine...however, Windows Media Player does not catalogue them into my library. I should not have to hack my registry to force it to do so. Importantly, I should not have to rely upon 3rd party software (TVersity) to serve out such videos. The other way to do it is to download Microsoft's Zune software, which natively catalogues H.264...one hell of a way to run a company, Microsoft, no consistency across the board and every step is taken to lock me in, which results in crippled hardware.