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Apple Is Now the #1 US Music Retailer
Quantrell writes "A leaked e-mail shows that Apple hit the #1 spot for music sales in January. The article speculates that consumers cashing in their holiday gift cards may have played a role; but of course Wal-Mart and the other retailers sold gift cards too. The news is a mixed bag for the record labels. 'For the music industry, there is a dark side to Apple's ascension to the top of the charts. Buying patterns for digital downloads are different, as customers are far more likely to cherry pick a favorite track or two from an album than purchase the whole thing. In contrast, brick-and-mortar sales are predominantly high-margin CDs.'" We recently discussed Wal-Mart's role in the music business, back when they were selling nearly 20% of US music. For January Apple was at 19% and Wal-Mart at 15%.
The only reason apple don't offer all their music without DRM is because the record companies won't let them. They are allowing amazon to have DRM free music in order to try and reduce apple's marketshare and thus reduce apple's chips at the negotiation table with the record companies.
Now that Apple has replaced Wal-mart as the 1000 pound gorilla in music retail, maybe the company will be able to drag the music industry into the new millennium.
If someone says he and his monkey have nothing to hide, they almost certainly do.
Not so much a mixed bag as it is further evidence that the RIAAs business model is flawed.
Here they have the worlds largest brick-and-mortar store and the most influential online music retailers moving ungodly units of their crappy products and still they cry poverty.
Furthermore, Wal-Mart has also done the same thing by basically dictating that it will start selling CDs at $9-$10 or it won't sell them at all. I'm kind of shocked the music industry just sat back and let that happen (even though it joys me to see people able to buy Beatles albums at a decent price). I mean, why should Wal-Mart be able to dictate MSRP? Oh, that's right, they are the all-encompassing Wal-Mart
Either way, I find it humorous that what seems to be a 'dark side' for the RIAA is actually beautiful for the end consumer. I wish the RIAA would step back and look at how they could maximize profits now that distribution could be digital. Would I still be spending ~$20 a month on music if each song were ten cents? No, I'd probably go nuts and be spending $50 a month and I bet people that spend no money on music would start to slowly $5 or $10 for some popular albums. Just a though, I really wish they would look more at maximizing profits by lowering cost on something that can be copied for free and distributed cheaply.
My work here is dung.
As of Feb 26 2008 iTunes is the #2 retailer in the US. http://www.apple.com/pr/library/2008/02/26itunes.html
What the article is talking about is a 1 week period in January (most likely caused by all the people using their Christmas gifts of iTunes gift cards) where the store sold more music. Overall though, it still remains number two.
Legally obligatory sig : My opinions are my own... etc etc
"more importantly though this "cherry picking" shows the record labels that consumers are tired of the same market drivel and if you give us good content that we like we'll pay."
Do you really think it shows that? I don't.
I think it shows that people are ever more shallow in their music tastes and now only want those one or two big hits, ignoring the rest of the material. How many times have you listened to an album, or an artist's entire catalogue, and come to love one of the b-sides or album tracks more than the one or two big hits? For me it's a lot.
But then I suppose I'm not buying Britney or whatever the big thing is that the idiot children listen to these days.
Actually, artists got it worse. Theoretically artists should have benefited financially from digital downloads but the opposite is occurring thanks to the labels. Apple takes their $0.29 from every $0.99 track to pay for the hosting, distribution, credit card fees, etc. The remaining $0.70 goes to the label to take their cuts before passing the royalties to the artists. However, the labels are taking their cuts as if the sale was a physical medium and are still charging the artists for manufacturing and distribution costs. Manufacturing costs no longer apply, and Apple handles the distribution. But I'm sure somewhere in the fine print of the record deal that allows the label to charge for whatever they want.
I'm not sure the amount of independent artists that Apple has but a few years ago they signed some major indie labels.
Well, there's spam egg sausage and spam, that's not got much spam in it.
You should be thankful for Apple and the fact that they are #1. It's because of Apple that the labels have allowed Amazon to sell MP3's without any kind of DRM whatsoever. If Apple had never gotten such a stranglehold on the digital marketplace, most of the labels would have never allowed Amazon to sell DRM free music. I'm glad that Apple is where it is and I hope that people continue to buy music from them. I won't be among them but as long as Apple keeps doing what it's doing, the labels will allow Amazon and others to sell music without DRM as a counterweight and smart consumers will be able to purchase legit, DRM free music.
Please. Remember Apple, like Walmart, is a reseller. They have to abide by the vendor (music labels) on their product. One of the restrictions of Apple reselling is that they have to use DRM for music the labels insist on having DRM. If Apple was so keen on locking you into their product, they wouldn't be selling DRM free tracks at all, and the iPod wouldn't play AAC or MP3. In fact, they would have created their own proprietary music format instead of extending AAC to include DRM. I wonder which company would do that?
Well, there's spam egg sausage and spam, that's not got much spam in it.
Have you heard of iTunes Plus? No? Then investigate it and then kindly STFU.
Last I checked that other company would license their embedded codec with DRM to any manufacturer. Name one player besides Apple's that plays iTMS protected AAC.
Apple sells DRM free tracks. But how many people do you know that buy from iTMS that have a DRM free collection? Even if you bought just one DRMed album, you'd have to keep using Apple's products to maintain that investment.
Don't get me wrong. I have an iPod. But I refuse to buy from iTMS. I'd rather give the same money to Amazon and get my tracks in plain unencumbered MP3.
I get $0.87 to every $0.99 download, and all I did to get my independently released tracks on iTunes was register with a distributor, who handles it all for only a piece of that 12 cents.
"I understand my tests are popular reading in the teacher's lounge." -Calvin to Hobbes
Spoken like someone who never ever worked in the record business, specifically retail & shipping. Ever heard of warpage, bro'? Like, due to 60 shrink-wrapped'records being jammed in every box (standard), high heat, back of the UPS truck? No? Well, back in LA and all over the South we had tons of records that never made it to the shelves. Did they 'break'? Well, no, not exactly. They warped, to an unplayable state. Period. In the early 70s some of the Indie labels and European exporters started using 'loose' wrap, to avoid a a lot of the warping. But that took up space in the standard boxes, so the Big Labels (in the US, UK & Germany) never did get on board with that.
CDs? I wouldn't know, I went back into stagework and studios about 3 seconds after CDs started moving in the shops.
Don't get me wrong, the labels are the most organized gang of corrupt cocksuckers you ever want to know, but the 'breakage' thing did have real relevance after the vinyl content dropped, and the use of tight shrinkwrap became dominant.
I know the allowances for 'returns' on cassettes was much lower than the percentage on LPs, also.
"Breakage" was a concept that retailers had to fight for. The Big Labels didn't just cough it up out of the goodness of their hearts, and it was only after the fact that the Labels realized they could cut corners on inventory & accounting, by just giving all the jobbers and retail chains the same deal. But the retailers were 'caught' between US, the music fans, and THEM, the artists... and as a result, people used to hate the retail chains (I know I did, I worked for a few big ones), but the reality is, we the fans, AND the artists, had the same, common enemy: The Labels... not Sears, or Tower Records... not The Whorehouse (Oops, I meant 'Warehouse'), and not even Apple or Amazon.