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Effect of Virtual Avatars On Real-Life Behavior

Betsy Carroll writes "The Stanford research group on virtual teams discusses how the appearance of one's avatar in virtual worlds has an effect on real life behavior in an NPR interview. The researcher they speak with focuses on the concept of vicarious reinforcement for changing behavior. They also talk a bit about identity issues surrounding the avatar and the 'real' physical self."

2 of 189 comments (clear)

  1. Audio-only by CogDissident · · Score: 5, Insightful

    Anyone else ever get annoyed at audio or audio/video news? I'm at work, can't listen to those.
    Transcripts, much more helpful

  2. Re:RTFA!!! by truthsearch · · Score: 5, Funny

    I'm going to be modded funny! I'm going to be modded funny! I'm going to be modded funny!

    *crosses fingers*