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Effect of Virtual Avatars On Real-Life Behavior

Betsy Carroll writes "The Stanford research group on virtual teams discusses how the appearance of one's avatar in virtual worlds has an effect on real life behavior in an NPR interview. The researcher they speak with focuses on the concept of vicarious reinforcement for changing behavior. They also talk a bit about identity issues surrounding the avatar and the 'real' physical self."

33 of 189 comments (clear)

  1. Audio-only by CogDissident · · Score: 5, Insightful

    Anyone else ever get annoyed at audio or audio/video news? I'm at work, can't listen to those.
    Transcripts, much more helpful

    1. Re:Audio-only by Fear+the+Clam · · Score: 2, Insightful

      Hell, yes. I can read several times faster than the taking head in the suit can speak and can skim if the article is crap or stuff I already know.

  2. Long Story Short by TubeSteak · · Score: 2, Interesting

    They seem to be saying that seeing a skinny avatar of yourself can condition you to see that weight change is possible & attainable.

    Seems to be they're heavily implying that thinspiration is a good idea.

    I'd like to see the followup studying looking into longterm issues of body dysmorphic disorder or compulsive exercise.

    --
    [Fuck Beta]
    o0t!
    1. Re:Long Story Short by Plugh · · Score: 2, Funny

      no matter what you do, you cannot change your species.

      Tell that to Michael Jackson
    2. Re:Long Story Short by sexconker · · Score: 2, Interesting

      Or, you know, men have the same issues too.

      Wrestlers and jockeys (the ones that ride horses, and possibly emu) are worse than fashion models when it comes to killing themselves via starvation/binging & purging.

      In terms of societal acceptance, everything from rogaine to viagra, from going to the gym 7 days a week to buying a sports car falls in the same category. Plastic surgery has a rapidly growing market with men, and in a few years, you'll be excusing yourself from a meal to go powder your nose (the one on your face).

      The point at which it's a disorder is when it negatively affects your health or social life inadvertently. (Going to the gym is supposed to make you fit, but it can injure you too. Completely ditching your fat, smoker, drunken friends is good for your health, but it can also ruin your social life. Of course, you could also very well be fine with ditching those losers.)

      A common symptom of these disorders is that people hold themselves to unreasonable standards, such as thinking 100 pounds is fat for them, but 115 pounds on that other person looks so good. They do not (that I know of) look in the mirror and physically see themselves as fat (unless it's one of those fun house mirrors).

      Where I live, the latest fad is biking. Some of these people have serious issues.

  3. Look no further than LARPers by dave562 · · Score: 4, Interesting

    I'm sure that the stereotype is familiar enough to /.ers. Most of us know those people who have been playing roleplaying games for so long that their personality becomes the character that they play. There are the Vampire players who really believe that they are walking undead. There are the D&D players who eventually get into Wicca and other "majik" kind of stuff to the point where they believe that they can cast spells and talk to spirits. I think it's basic psychology that anybody who spends any significant amount of time pretending to be someone else will eventually manifest behavorial changes.

    1. Re:Look no further than LARPers by CogDissident · · Score: 2, Funny

      Ah, good old chicken or the magical zombie egg circular reference.

      In my opinion, LARP is actually a good thing as it forces social interaction on a group of people who are the types to live in their parents basements.

    2. Re:Look no further than LARPers by Chris+Mattern · · Score: 2, Funny

      There are the D&D players who eventually get into Wicca and other "majik" kind of stuff to the point where they believe that they can cast spells and talk to spirits.


      I would've bet anything that Jack Chick didn't post to Slashdot.
    3. Re:Look no further than LARPers by demi · · Score: 2, Funny

      Look, I didn't spend all those years playing Dungeons and Dragons and not learn a little something about courage.

      --
      demi
    4. Re:Look no further than LARPers by Phrogman · · Score: 2, Informative

      There are the D&D players who eventually get into Wicca and other "majik" kind of stuff to the point where they believe that they can cast spells and talk to spirits...

      Or possibly, you know, they might develop an interest in a bona-fide religion, whatever you may personally think of it. Are you suggesting that if someone plays a Cleric in AD&D they are suddenly going to become a rabid Christian fanatic? (Oh maybe not, I forgot that D&D used the trappings of Christian beliefs and religious organizations but didn't actually include the Christian Mythos in Deities and Demigods)

      Overall thats a pretty fucking obnoxious attitude to hold in my opinion. Sure, Wicca and other Pagan religions may seem odd or even silly to you, but to many thousands of people they are quite valid as religious beliefs and sincerely held. Me, personally, I think that many members of Christianity believe some utterly whacko things, but its their right to believe what they want so long as it doesn't adversely impact others. Freedom of religion and all that.

      Yes I am Wiccan, but believe it or not I became interested in it long before D&D even existed, and years before I started playing it in University :P.

      The best way to get rid of these stereotypes is to stop perpetuating them

      Now as to the LARPERs, well those guys are batshit crazy so I agree with you there :)

      --
      "The first time I got drunk, I got married. The second time I bought a chimpanzee, after that I stayed sober" Arian Seid
  4. MMORPGs by techpawn · · Score: 3, Funny

    What's this say about the MMORPGs? You know, Many Men On Line Role Playing Girls...
    Picture yourself as a thin girl with big boobs..?

    --
    Ask not what you can do for your country. Ask what your country did to you
    1. Re:MMORPGs by trongey · · Score: 2, Interesting

      What's this say about the MMORPGs? You know, Many Men On Line Role Playing Girls...
      Picture yourself as a thin girl with big boobs..? Nah.
      I generally make a more substanial build, curvy, nicely proportioned all around. She's gotta have more mass than the weapons she's using, and you find some pretty big weapons in MMOs.

      So why was the totally accurate parent modded "Flamebait"?
      --
      You never really know how close to the edge you can go until you fall off.
  5. Re:RTFA!!! by TubeSteak · · Score: 4, Informative

    I LTFA and it boils down to visualization therapy (they call it 'vicarious reinforcement'). If you 'see' yourself as thinner in VR then you will be more likely to become thinner IRL. They also talk about how picking an attractive avatar leads to more confidence in the real world an hour later.

    I'm pretty sure that's called "priming". Like in all those self help books that tell you to look into a mirror and say "I'm a winner, I'm beautiful, I'm good at math, etc." And it really does work.
    --
    [Fuck Beta]
    o0t!
  6. Role model? by Kelz · · Score: 3, Insightful

    Though I can't HTFA as I'm at work, I'm sure it raises some insightful points. When I create an avatar or online persona, I tend to imbue the characteristics into it that I wish my RL self was stronger in (in this case mostly social awareness and assertiveness). Giant penis jokes aside, does anyone else try to use their alter-ego as a role model?

    1. Re:Role model? by techpawn · · Score: 4, Funny

      does anyone else try to use their alter-ego as a role model?
      Yes! I wish to bathe in the blood of my fallen foes as their allies flee in terror of the sight.
      I'm not sure it would help in IT... Maybe if I was an RIAA lawyer...
      --
      Ask not what you can do for your country. Ask what your country did to you
    2. Re:Role model? by Tpl2000 · · Score: 2, Funny

      Maidens of Anguish? You mean, like, his wife?

      --
      Epic. Just epic.
  7. Re:RTFA!!! by truthsearch · · Score: 5, Funny

    I'm going to be modded funny! I'm going to be modded funny! I'm going to be modded funny!

    *crosses fingers*

  8. Re: Crossing Fingers by TaoPhoenix · · Score: 2, Interesting

    It worked.

    Not enough people are mean enough to reverse-mod you.

    However, something like "insightful" applied to your post comes close to a paradox.

    --
    My first Journal Entry ever, in 8 years! http://slashdot.org/journal/365947/aphelion-scifi-fantasy-horror-poetry-webzine
  9. Re: Crossing Fingers by Anonymous Coward · · Score: 2, Informative

    Not enough people are mean enough to reverse-mod you. Yes, we are. I just didn't have mod points right now.
  10. Death to video by Joe+the+Lesser · · Score: 3, Funny

    Nothing is worse than not being able to get the news beyond the headline because you don't want to stream video. I don't want to waste 5 minutes for a video, I want to waste 20 seconds skimming articles and making assumptions, like I do on /.

    --
    "I only speak the truth"
    Karma: null(Mostly affected by an unassigned variable)
  11. Must be true by elrous0 · · Score: 3, Funny

    I play Second Life. Every day, I now have the urge to fly to work, turn myself into a giant penis, and grief the shit out of every newbie I see.

    --
    SJW: Someone who has run out of real oppression, and has to fake it.
  12. Re:RTFA!!! by story645 · · Score: 3, Interesting

    Not quite priming-which is basically a memory task where you learn to associate a word/object with another, kind of like associating the content of an array cell with it's index (A[0]=B, you teach yourself to think B when you see 0). http://en.wikipedia.org/wiki/Priming_(psychology)
    "I'm going to be modded funny" doesn't 'cause any associative links to be made (which is how psychological priming works-it's Cognitive-Behavioral where you learn to associate your mental image with your wishes and behave based on the new associations) in the brain of the mod-either he mods you up or he doesn't.

    --
    open source modern art: laser taggi
  13. Re:This only works... by PopeRatzo · · Score: 2, Funny

    chips/nachos/doritos/pizza/chinese food/raw cookie dough/pure lard
    That sounds awful. Everyone knows that you never mix doritos and raw cookie dough.

    Crushed potato chip crumbs are much nicer in that recipe.
    --
    You are welcome on my lawn.
  14. Re:RTFA!!! by erpbridge · · Score: 2, Insightful

    The question is, what if your Avatar in your VR is a Undead in WoW? Will you then be Skin and Bones... without the skin?

    I understand what the article is talking about, but this will only work for people with certain mindsets, and who use the VR interface (whether a real VR, or a avatar based system such as SecondLife or ActiveWorlds) in moderation. Using the VR extensively will mean you are giving up time in Real life that could be used moving around and instead settling into a sedentary state.

    All things in moderation.

    As a last note, I'm not even going to get into the case of where a male has a female character as an avatar and tries to look like them....

  15. Re:RTFA!!! by pavon · · Score: 4, Insightful

    That is actually a very interesting conclusion. It really is true that just "thinking happy thoughts" does make you more likely to achieve them, but for naturally cynical people this is easier said than done. If I try to sit there and talk myself up, it usually backfires because the cynic in my just can't help poking holes in everything I'm saying and I end up talking myself down instead. It was easier when I believed in god, because it acted as a way of suspending disbelief.

    What they are saying here is that just the act of imagining yourself as being better, even in the context of an artificial world that has no bearing on reality, has some of the same effects of imagining yourself being a better person in the real world. That seems like it would be a very useful technique. It is probably also part of the reason that MUDs can help asocial people be more social. I had always assumed that it was just because it sidestepped one's fear of external expectations/judgment, but the fact that it also bypasses internal judgment as well is something I hadn't thought of. Oh, and playing MUDs will help me be a better person IRL, so there naysayers:)

  16. Re:RTFA!!! by Falkkin · · Score: 3, Insightful

    I'm going to be modded insightful! I'm going to be modded insightful! I'm going to be modded insightful!

    *crosses fingers*

  17. I don't think I've seen .... by PPH · · Score: 3, Funny

    ... the avatar who lives on cold pizza and pop and lives in his mom's basement.

    --
    Have gnu, will travel.
  18. Re:RTFA!!! by vertinox · · Score: 2, Funny

    They also talk about how picking an attractive avatar leads to more confidence in the real world an hour later.

    So if I pick Sauron as an avatar, I'll be 9 feet tall and able to bash a dozen men with my mace shortly thereafter?

    --
    "I am the king of the Romans, and am superior to rules of grammar!"
    -Sigismund, Holy Roman Emperor (1368-1437)
  19. Re:RTFA!!! by sexconker · · Score: 2, Funny

    Yes, but only after you explain to everyone (for the millionth time) that Sauron is the evil monster/force/eye, and Saruman is the wizard with the white hair. No, not Gandalf, the other one.

    What shitty name picking.

  20. Re:RTFA!!! by CowboyNealOption · · Score: 4, Funny

    But how do you keep normal people's eyes from glazing over as you explain all that??

  21. Here are some good reading links by DocJohn · · Score: 2, Informative
    Here are the projects the researcher is talking about in the interview:

    http://vhil.stanford.edu/projects/

    Avatars and Behavioral Modeling

    Virtual reality enables us to create a powerful and persuasive stimulus: the virtual self. Using digital photographs, we can create avatars that have a striking resemblance to the self. We can then manipulate the virtual self in myriad ways that would be difficult or even impossible in the real world. The virtual self can modify its appearance or perform a behavior that the real self cannot, thus serving as a novel type of model. According to social cognitive theory, models can be valuable stimuli for encouraging the imitation of particular behaviors. Thus, we are investigating how using self-models and virtually manipulating social cognitive constructs such as identification, self-efficacy, and vicarious reinforcement can influence imitation, particularly in the context of health and consumer behaviors. Is seeing the virtual self engage in a healthful activity more or less effective than a virtual other? When an avatar shows positive benefits of using a product in the third person, does the consumer then go out and buy that product? Can behaviors be encouraged by seeing the virtual self model health-related rewards and punishments such as weight loss, weight gain?

    The Proteus Effect

    Cyberspace grants us great control over our self-representations. At the click of a button, we can alter our gender, age, attractiveness, and skin tone. But as we choose our avatars online, do our avatars change us in turn? In a series of studies, we've explored how putting people in avatars of different attractiveness or height change how they behave in a virtual environment.


    Out of the three links to "research" provided, only one links to an actual published paper (the other two are to research papers not in peer reviewed journals).

    So, yeah, in a lab with undergraduate students, some of this stuff may be true. Out in the real world, with real adults working 9 to 5 jobs, with family and kids, maybe not so much....

  22. Girl char on mmorpg by Anonymous Coward · · Score: 2, Interesting

    I played a female girl char on a MMORPG for many years.
    I think it has made me less aggressive, more care about looks, more feminine.

    Sometimes I want to be a girl, because they're so pretty, and I want to have boobs.

  23. Re:RTFA!!! by theTrueMikeBrown · · Score: 2, Insightful

    I'm going to be modded redundant! I'm going to be modded redundant! I'm going to be modded redundant!

    *crosses fingers*