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Denon's $499 Ethernet Cable

Guysmiley777 writes with what looks like a very late (or very, very early) April Fool's joke: "Denon's $499 Ethernet cable 'brings out all the nuances in digital audio reproduction.' Sure, that seems plausible. After all, nuances in digital signals are so subtle. Oh, and 'signal directional markings are provided for optimum signal transfer.'" Considering that $499 will get you a competent laptop these days, I wonder how big the market is for such a thing — then I look at Stereophile magazine's annual list of recommended components. The "view more images" link shows that they take cable porn seriously at Denon.

4 of 719 comments (clear)

  1. In other news... by Radium_ · · Score: 5, Insightful

    A fool and his money are soon parted

  2. Is ALL Denon suspect? by hirschma · · Score: 5, Insightful

    I was thinking of buying a Denon AV receiver for my home theater upgrade.

    Then I see this. Are all their claims just sheer puffery? How can I take their brand seriously?

    If this Ethernet garbage is just an aberration, don't they know that doing it will have the reverse effect on consumers with clue?

    1. Re:Is ALL Denon suspect? by ScrewMaster · · Score: 5, Insightful

      There are very few established brands anymore. Unfortunately for us and the Europeans, China has been using our brand-consciousness against us for some years now. Old-line American audio equipment manufacturers like Marantz sold their names and are now just marketing fronts. The point being, a particular model from a particular maker may be good quality and worth the money, but you can no longer depend upon branding as a reliable indicator of quality. You need to do your research first before you plunk down your money (good advice in any event, but it's especially true today.)

      --
      The higher the technology, the sharper that two-edged sword.
  3. Re:It's worth every penny by jimmydevice · · Score: 5, Insightful

    For $499.00 is should come with a hot 6 foot tall blond virgin.