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McCain Campaign Offers Rewards For Turn-Key Comments
According to a story at the Washington Post, John McCain's presidential campaign is offering more than moral suasion to fire people up for a McCain presidency; they're also offering ready-made snippets of rhetoric for interested supporters to supply under their own names in public comments to online news sources and forums. Such pre-written commentary by itself is neither new nor necessarily nefarious, but it seems a bit off-kilter that prolific commenters are eligible for rewards — not just campaign swag like hats and stickers, but higher-ticket items like a ride with McCain on his campaign bus. Probably a script could be whipped up to compare the canned suggestions on the site with "grassroots" comments on political news sites around the web.
The trolls just write themselves...I'll attempt to rise above.
Still, it's pretty damn pathetic when you can't trust your supporters to express their own opinions to the point where you have to give them your opinions to reprint.
Ah fuck it. Lets burn some karma..."I guess all his supporters are too senile to remember what he stands for?" or maybe "He flip-flops so often that it's safer if they just cut and paste?" Maybe "Since most of his supporters are illiterate, it's the only way they can meaningfully contribute. Coming next month, a McDonalds-style interface with pictures of common attack points (a flat tire, little back guy in diapers, a black playing card, etc)."
I am so sick of "talking points." It just reeks of brand advertising.
ad logicam Claiming a proposition is false because it was presented as the conclusion of a fallacious argument.
Considering one of McCain's selling point is supposed to be experience, why does his campaign keep making rookie mistakes?
He repeatedly mentions his opponent by name in speeches and on his web site (why give the other guy free publicity?), he refers to the border between two countries which don't border each other, and now this.
It's not stupid because it isn't done, it's stupid because people will do it anyway. Supporters (not just McCain's) will cut-and-paste talking points from the candidate on their own. A program like this just makes them, and him, look like idiots.
that the McCain campaign hasn't quite adapted to the changes technology has made in politics.
It isn't so much that his campaign lags in exploiting social networking techniques to its advantage. It's more that they haven't grasped the full implications of things like YouTube.
Politicians have always tuned their message to their audience, but in a world of cell phone video cameras and YouTube, your audience is always potentially much greater than the people sitting in front of you. It's important not to actually contradict yourself, and when you get caught contradicting yourself the worst thing you can do is to deny it. The assertion, contradiction and denial make a nice little YouTube vignette. Especially if all three bits are delivered in your trademarked blunt, plainspoken style.
This is probably why the campaign has changed its policy on access. McCain has always be famously accessible to reporters, taking questions for as long as anybody could think of any, spending lot of one on one time. This week they've switched, and now he's only giving scripted statements.
This is more of the same. They're trying to feed their blogosphere partisans the way they feed their mainstream media henchmen, even though (ironically) you have to be a lot more discreet with that sort of thing in the blogosphere.
I'm not saying McCain is necessarily worse than any other politician. Possibly Obama's just a slicker liar. Obama reminds me of Eisenhower, who had the gift of redirecting pointed questions in the direction he wanted the be questioned. For some reason, the television camera simply adores Obama; he's more relaxed and comfortable on camera than Phil Donahue.
But whether or not Obama's the real thing, or the slickest phony in a generation of politicians, McCain has definitely let his ... shall we say strategically tailored representations of the the truth ... show plainly for all to see. This is stuff that would have gone unnoticed ten years ago, or it it was noticed, reported in words rather than shown issuing from the candidate's mouth.
Post may contain irony: discontinue use if experiencing mood swings, nausea or elevated blood pressure.