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In-Game Gold Farming a $500M Industry

SpuriousLogic brings us this excerpt from a BBC report: "Prof. Heeks said very accurate figures for the size of the gold farming sector were hard to come by, but his work suggested that in 2008 it employs 400,000 people who earn an average of $145 (£77) per month creating a global market worth about $500m. ... Already, he said, gold farming was comparable in size to India's outsourcing industry. 'The Indian software employment figure probably crossed the 400,000 mark in 2004 and is now closer to 900,000,' said Prof Heeks. 'Nonetheless, the two are still comparable in employment size, yet not at all in terms of profile.' Prof Heeks suspects gold-farming might be an early example of the 'virtual offshoring' likely to become more prevalent as people spend more time working and playing in cyberspace. " We discussed the life of a gold farmer last year.

7 of 201 comments (clear)

  1. It's quite a paradox. by Kingrames · · Score: 5, Insightful

    When I was unemployed, I saw the gold farmers as a scourge, letting people pay to get stuff for nothing.

    Now that I have a job, and next to no time to play the games I like, it pisses me off that I never have the in-game cash to get the stuff I'd need to play alongside my friends without letting them down.

    It's a real shame on both ends of the spectrum. Them, for giving people the easy way out, and the game makers, for requiring so damn much of a time investment.

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    If you can read this, I forgot to post anonymously.
  2. Re:Obligatory Penny Arcade post by narcberry · · Score: 5, Insightful

    Game creators work so hard to stop these guys... Maybe they should realize their content sucks if people are willing to pay to skip it.

    Thanks China, for $5, you saved me two weeks of grinding!

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    Modding me -1 troll doesn't make me wrong.
  3. Re:it shows you why happiness is fleeting by Lemmy+Caution · · Score: 5, Insightful

    The reason it seems odious is because the very act of farming highlights the paradox that threatens the very reason one plays: MMOs are work disguised as leisure.

  4. News flash! by Drakonik · · Score: 4, Insightful

    This just in! People get paid to do work others don't want to do! Details at 11.

  5. Re:Obligatory Penny Arcade post by Das+Modell · · Score: 4, Insightful

    As far as WoW goes, the content doesn't suck but going through it multiple times is undoubtedly boring. Some measures have been taken to correct the situation, but they can't make it too easy for the players.

    The only thing that really needs to go away is reputation grinding. WoW is a grinding game but there's a difference between running instances, leveling up and grinding one spot for a week straight (or longer) for reputation points.

  6. Re:Obligatory Penny Arcade post by WinterSolstice · · Score: 5, Insightful

    Agreed.

    I played fanatically 1-55. Loved it, and then got above 55 and started having to grind for MC and all that stuff. Getting together huge Raid groups sucked too. It became a real job, and the differences between characters vanished. Hunters had to be spec'd and armored like this. Warriors like this. Etc etc.

    So I went and created a new player, and it was a BLAST doing it all over again.

    Gold farming exists to address the desire for an easy out. It's not so much the low levels (where a small amount will get you totally set) but the high levels where it takes 20 hours a week just to keep up.

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    An operating system should be like a light switch... simple, effective, easy to use, and designed for everyone.
  7. Well the thing is by Sycraft-fu · · Score: 4, Insightful

    Some people LIKE to grind. Don't ask me why, I'll never get it but I know a number of WoW players that enjoy grinding. So WoW provides grinding for them to do, and rewards for it. Blizzard's theory seems to be that whatever you like to do, they are going to give you plenty of it to do and rewards for doing it. You want to do 5-mans? Go to it. Want to PvP? Sure. Whatever you like, you can do it.

    The problem comes from people who aren't playing the game for fun, but playing because they want to be better than other people. The want to have the best gear, most stuff, etc. Thus they run in to things that are grind rewards. They don't want to do those, so they buy gold instead.

    The grind isn't the problem, the people who don't play to have fun are.