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Google Lively To Be an Online Gaming Platform

GamesIndustry.biz recently interviewed Kevin Hanna, creative director for Google Lively, about the virtual environment's beginnings and the plans for its future. Earlier this month, he announced that Lively would open to developers, and now he says the long-term goal is for Lively to be "used as an online games platform." Hanna goes on to say: "I'd like for it to be invisible, where, when it makes sense to have 3D aspects of the web, that everyone will have already downloaded the plug-in, it's one of the first things you do when you install your machine, and you're able to just jump around and play in a creative space. I feel like a big chunk of the games industry out there has a corporate mentality where you're first to be second, and I've been there, where they say, 'Make sure you include this aspect, and this aspect, and this aspect, to ensure that we have an 80 per cent market share.' And it's sucking the life out of what should be the most creative and innovative medium out there."

6 of 123 comments (clear)

  1. Wow. by nawcom · · Score: 3, Funny

    I wonder how many markets Google will get into. I can't wait until Google starts working on their female douche product line. hehe.

    1. Re:Wow. by ivandavidoff · · Score: 5, Funny

      I can't wait until Google starts working on their female douche product line. hehe.

      That would lend a whole new meaning to "googling yourself".

      Or wait, maybe not.

  2. Re:Yeah but... by genner · · Score: 5, Funny

    Yeah but does it run Linux?

    And the answer:

    Requires Windows Vista/XP with Internet Explorer or Firefox

    So....it doesn't run on Chrome?

  3. Re:Linux Support? by not+already+in+use · · Score: 3, Funny

    That's the great thing about Linux -- Choice! Like, the choice to use an operating system with a marginal market share not likely to get commercial support!

    --
    Similes are like metaphors
  4. Re:Acquisitions Leading Towards 3d by gad_zuki! · · Score: 3, Funny

    >Valve denied it was being purchased by Google, but it leads me to believe that the opposite may be true.

    Whoa, I knew Steam was a high-margin money maker, but who knew Value would be buying Google soon?! Between Google's forever tracking cookie and Steam's DRM, it could lead to incredible heights of corporate douchebaggery!

  5. Google Lively To Be an Online Gaming Platform by melted · · Score: 4, Funny

    Here's the translation from the corporate speak:

    "We've released it and no one bit. We have no idea what to do with it, so let us see if we can use other people's ideas for free."