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TiVo PC Could Be a Game-Changer

Posted by kdawson on from the and-you-thought-google-had-the-goods-on-you dept.

An anonymous reader sends in an article by Andrew Keen (author of "The Cult of the Amateur") about TiVo's new TiVo PC, which he believes could seal the fate of advertising on online videos. Just as TiVo let viewers zap commercials on broadcast TV, TiVo PC — a TV tuner that can be plugged into a PC — will let Net viewers of the likes of Hulu.com and ABC.com skip commercials in the nascent medium of online video. Keen believes that TiVo's business model involves (besides selling lots of $199 boxes) mining and selling the far richer stream of user behavioral data that TiVo PC will enable.

3 of 191 comments (clear)

  1. Author an Idiot! by jdc180 · · Score: 4, Informative

    The Tivo Software for the PC is simply a reproduction of the Tivo software in the tivo boxes that works on your Windows PC. It's not going to allow you to skip or record online videos, it will allow you to skip and record TV.

  2. Troll alert by CSMatt · · Score: 4, Informative

    For those unaware of who this is, this is the guy who compared user-generated content to communism.

    I'm not kidding.

    1. Re:Troll alert by BruceCage · · Score: 4, Informative

      Ah yes, the guy who wrote the book titled "The Cult of the Amateur: How Today's Internet is Killing Our Culture" or the full subtitle of "How blogs, MySpace, YouTube, and the rest of today's user-generated media are destroying our economy, our culture, and our values".

      Some more great quotes from Andrew Keen in an interview with Paula Newton on CNN.

      "I think we've got to learn to read and listen to professionals rather than ourselves, because ultimately they're the ones who are experts, they're the ones who know how to collect the news, they're the ones who know how to make great music and compelling movies not ourselves. "

      "The beauty of mainstream media is that you have editors, you have gatekeepers, who are relatively objective, who are professional, who ensure that the majority of the news is unbiased."

      Perhaps one of these days I'll actually read into this guy some more under the guise of "Know Thy Enemy", but at the moment I have better things to do with my time.

      He's also given a talk at Google by the way.

      --
      Perfect is the enemy of done.