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Toyota Demands Removal of Fan Wallpapers
An anonymous reader writes "TorrentFreak reports that Toyota's lawyers have recently contacted computer wallpaper site Desktop Nexus in a blatant example of DMCA abuse. Toyota issued a blanket request to demand the immediate removal of all member-uploaded wallpapers featuring a Toyota, Lexus, or Scion vehicle (citing copyright violation), regardless of whether Toyota legally holds the copyright to the photos or not. When site owner Harry Maugans requested clarification on exactly which wallpapers were copyrighted by Toyota, he was told that for them to cite specifics (in order to file proper DMCA Takedown Notices), they would invoice Desktop Nexus for their labor."
All you're doing is taking down free advertisements all around the world and giving yourself a bad name...
What I'd like someone to do is to produce a DMCA takedown order for Toyota on a piece of clothing that is worn by an actor in one of Toyota's ads.
It would be better to serve them an order to remove all ads containing clothes for copyright violation and then invoice them when they ask you to indicate which ads are violating copyright.
"Tell me doctor, with all of your defenses, are there any provisions for an attack by killer bees?"
Directly attacking the fans who are providing free advertising of your product is about as stupid as it gets.
If they cannot point out the specific photos they own copyrights with, Nexus does not have to comply out of obscurity of the notice. Simple as that. Try to bring that to court Toyota!
While we're at this spread the word to all major news network and let them broadcast the clip for a few minutes in evening news (or better yet, put that in the Morning section of Headline News). Let's see who is the ultimate winner here.
You can ignore physics all you want, rest assured that it won't forget you.