Microsoft To Exit the Zune Business?

thefickler writes "According to Microsoft's quarterly filings to the Securities and Exchange Commission, the Zune platform experienced a revenue drop of 54 percent, or $100 million. This compares to relatively healthy sales of the iPod, which were up 3 percent in the same period (though revenue did drop by 16 percent). Obviously, with the recent job cuts at Microsoft's Entertainment and Devices Division, pundits are wondering how soon until the Zune also gets the chop. As one pundit wrote: 'Microsoft, by now, should be realizing that it's never going to be as "cool" as Apple, so why waste its time with the Zune where it has no competitive advantage?'"

Comments

What really runined it was...

[Joce640k]

Steve Ballmer saying "squirt".

Heckuva marketing slogan, that one.

wheres

[ionix5891]

the "suddenoutbeakofcommonsense" tag

Re:wheres

[buchner.johannes]

everyone misspelled it

Wrong approach...

[rts008]

Just rename it the iZune, eZune, or better yet, the ieZune...slap a Vista Capable sticker on it and it can't help selling like hotcakes!

*crickets chirping*
Well, then again, maybe not.

No-one will miss it...?

[Joce640k]

Nobody except this guy:

http://sydfish.files.wordpress.com/2008/04/zune-tattoo.jpg

Oh, now I see why it failed...

Re:Had to remind myself what a Zune looked like. U

[David Gerard]

I don't see what anyone could possibly think was wrong with the Zune logo.

Re:I used to be just like you.

[tmalone]

...I haven't touched Pocket IE in a very long time.

Neither has Microsoft.

Windows 7 = cool

[duckInferno]

Any Windows 7 beta user will tell you that Microsoft are definitely capable of "cool". I fully predict Win7 to be a resounding success, both in sales and in actual performance and usability terms. This is personal, but I find it to be superior to OS X even in its current beta state.

Success aside, the "coolness" of this OS could lead to a rise in the number of MS fanbois (yes they do exist). This, combined with MS's newfound "coolness" (assuming it persists), could just breath new life into their Joe Sixpack consumer products like the Zune.