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ESPN's Play To Make ISPs Pay

lochii sends us to Wired for reporting on ESPN's game plan to extract royalties from all ISPs, for a "license" for their users to view ESPN video. Currently, according to ESPN, 40% of US Internet users connect through ISPs who are paying the (undisclosed) fees; others are unable to view the content. Quoting: "This is a reversal of the model pushed by some major broadband companies that would like to charge content companies for the right to use their pipes. If other full-length video providers like Hulu and HBO get in on the act, the time could be approaching when you'll choose your Internet service based on what selection of content it offers. Eventually, popular non-video websites might follow suit. Imagine a future water cooler conversation over broadband choice: 'I went with Comcast 'cause they get Yahoo.'"

4 of 355 comments (clear)

  1. Do I pay twice by Ummon · · Score: 4, Interesting

    So what if my ISP is my cable provider (effing Comcast)? Am I effectively paying twice for this content?

  2. Re:Net Neutrality by UnTdWrLdGv · · Score: 5, Interesting

    TV is a dead business model, and they need to get on the bandwagon. Ever since I got Hulu on my Xbox, I've discovered how much I just don't care, and don't need, cable/satelite tv.

    Does Hulu offer 5.1 Dolby Digital and 720p or better resolution with ZERO commercials and live sports? Once I can get that quickly and easily on the net without having to wait for someone to upload a torrent and then wait again for it to download AND live sports, I will be done with cable/satellite. But until that day I will bite the bullet and over pay because of the quality and convenience. I hate my cable company, but as a sports fan and an A/V nut, I'm stuck with them for now.

  3. Call Them by fwr · · Score: 4, Interesting

    If you don't like this, call them at 888-549-3776, and go on their web site and write a complaint and ask for a refund if you ISP is paying them, and charging you, and you don't want their "service." If you really want to make a difference, pick a random day of the week and time and schedule a reminder to call them once a week on this topic. It does cost them, and they will take notice, if enough people call them enough times on a regular basis. A short-lived complaint blast that goes away after a day, or week, will either not be noticed, or ignored because it was a one-time event. You can also contact your congress critter and tell them you would like them to investigate such practices and put a stop to it. But again, it would be better if you regularly brought this to their attention rather than a one-time event.

  4. Re:Who wants net neutrality NOW? by Ihmhi · · Score: 4, Interesting

    No, it'd probably convince them to buy companies that can do shit like ESPN is doing and screw over their competition.

    Who says Hulu has to make an offer? If Verizon offers them millions of dollars to only work exclusively with Verizon, who's to say Hulu wouldn't take it?

    s/Hulu/$ANY_MAJOR_CONTENT_PROVIDER