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Dell's Adamo Goes After MacBook Air

Posted by kdawson on from the what-would-michael-do dept.

MojoKid writes "Adamo, pronounced 'A-dahm-o,' means 'to fall in love with' in Latin. Dell is certainly hoping you'll fall in love with this notebook's looks as well as its functionality. The Adamo's chassis is milled from a single piece of aluminum and features precision detailing with a scalloped backlit keyboard. Even the fan holes, which are punched out squares, have an attractive modern design. The Adamo features a thin 0.65-inch profile and weighs four pounds. The new ultra-portable will also offer Intel Core 2 Duo processors and DDR3 memory (up to 4GB), a 13.4-inch 16:9 HD display and a 128GB SSD hard drive. Pricing starts at $1,999 with Vista Ultimate 64." The Dell infomercial spokesmodel (video at the bottom of the link) concludes, "Adamo resulted from the union of technology with pleasure for the style-conscious individualist." OK, so he's no Steve Jobs.

19 of 337 comments (clear)

  1. I am disappointed by overzero · · Score: 5, Funny

    "Adamo resulted from the union of technology with pleasure...."

    A laptop is not the first thing I thought of when seeing that phrase. Not that sort of laptop, at least.

    1. Re:I am disappointed by sootman · · Score: 5, Funny

      O M F G... did you catch the "unboxing" bit? A plain fucking brown cardboard box?!?!? (At the 30-second mark.) Dude--if it's a plain-ass cardboard box, don't show it in the ad! My only guess is that this was done by some guys who got some advance knowlege of impending layoffs at Dell that snuck into their boss' office and saw their pink slips in his drawer.

      Yeah, I'm sure this is really keeping Steve Jobs up nights. Maybe this was Mike's plan--to have Steve die in a laughing fit. Steve's probably conference-calling Phil Schiller and Tim Cook right now, saying "You know, I'm gonna retire early. You guys will be fine without me."

      OK, just finished the video... so it's two pounds heavier than the Air and still no optical drive?!?!? The ports can't weight that much. What the fuck is it made from, lead?

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    2. Re:I am disappointed by overzero · · Score: 5, Funny

      I'm pretty sure the writer for that just won a bar bet with his friends.

      "Adamo was created to elicit desire and redefine the image of power."
      -Are we talking about a penis here?

      "Once you hold it, you won't want to put it down."
      -Yup, definitely a penis.

      "People will stare and that's OK."
      -I do what I can for the world.

      "Because with this ultra-thin, portable aphrodisiac at your side, lack of attention won't be a problem."
      -Wait... ultra-thin? Staring is no longer OK. =(

      "The whole product just feels very solid."
      -Now we're talking. I'll just let that last remark slide.

      "We wanted to make sure the product appealed equally to women and men."
      -...

  2. An Adamo without Vista by Anonymous Coward · · Score: 5, Funny

    An Adamo without Vista is like chocolate cake without mustard.

    Give me the computer without slathering it up with old smelly mayonnaise, please. Thanks.

  3. $1999 with "Vista" by girlintraining · · Score: 5, Funny

    Could I maybe get it for $1000 without Vista?

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  4. I can picture it now... by larry+bagina · · Score: 5, Funny

    Dell Ad Exec #1: We need a foreign spokesman to give our product a refined cosmopolitan vibe. We can save some money by using an employee.

    Exec #2: How about one of mexican janitors?

    Exec #3: How about one of our indian support staff?

    Dell Ad Exec #1: Ok, maybe not. I think my cock-tease secretary mentioned her boyfriend was European. That's close enough.

    --
    Do you even lift?

    These aren't the 'roids you're looking for.

  5. Re:Eevrybody's SURE to get in line for that... by __aaclcg7560 · · Score: 5, Funny

    You're paying extra for Steve Jobs' blessing with Apple. Who the heck wants to pay extra for Mike Dell's blessing?

  6. Re:poor latin by damburger · · Score: 4, Funny

    "People called Romanes they go the house"?

    --
    If we can put a man on the moon, why can't we shoot people for Apollo-related non-sequiturs?
  7. All your love needs by SuperKendall · · Score: 5, Funny

    Adamo. For all your computer love needs. I guess.

    New slogan: "Adamo. There's a port for that."

    --
    "There is more worth loving than we have strength to love." - Brian Jay Stanley
    1. Re:All your love needs by 93+Escort+Wagon · · Score: 5, Funny

      Adamo. For all your computer love needs. I guess.

      New slogan: "Adamo. There's a port for that."

      Adamo. It's like a MacBook Air, but crappier.

      Adamo. Apple's price, Dell's quality.

      Adamo. Because we saw Vista running on a MacBook Air once.

      Adamo. Because "Adammit" probably wouldn't sell well.

      Adamo. If we really knew Latin, we wouldn't be working for Dell now would we?

      --
      #DeleteChrome
    2. Re:All your love needs by somersault · · Score: 5, Funny

      Adamo. Because we heard geeks really dig Battlestar Galactico.

      --
      which is totally what she said
  8. Re:Holy mother of God, this is lame by Reality+Master+201 · · Score: 4, Funny

    Yeah, holy shit. Marketing a product as being cool and hip is the least cool, most deeply unhip thing they could have done. Fuck firings, I'm surprised there haven't been any suicides.

  9. Re:Holy mother of God, this is lame by DigiShaman · · Score: 4, Funny

    "Ultra thin portable aphrodisiac"

    Money quote right there, baby!

    --
    Life is not for the lazy.
  10. Nugget alert by BorgCopyeditor · · Score: 4, Funny

    That's ADMIRAL Adamo to you, nugget.

    --
    Shop as usual. And avoid panic buying.
    1. Re:Nugget alert by Plug · · Score: 4, Funny

      Nonsense. We all know a Dell Adama would have no networking.

  11. Re:Four pounds? by Fred_A · · Score: 5, Funny

    yes, but it's a sony...

    And you know what they say : "better safe than Sony".

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  12. Re:And people bitch about Apple? by sootman · · Score: 3, Funny

    It's a MacBook Air killer because, at 4 pounds, if you drop it on the Air a few times, the Air will probably break first.

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  13. Re:Can you change the battery? by earnest+murderer · · Score: 4, Funny

    I took my batteries out to save the weight.

    --
    Platform advocacy is like choosing a favorite severely developmentally disabled child.
  14. Re:Holy mother of God, this is lame by rdnetto · · Score: 4, Funny

    http://www.youtube.com:80/watch?v=QUJqWc6seYk

    Slashdot, the only website where people actually put the port number in links...

    --
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