Slashdot Mirror


Blizzard Asserts Rights Over Independent Add-Ons

bugnuts writes "Blizzard has announced a policy change regarding add-ons for the popular game World of Warcraft which asserts requirements on UI programmers, such as disallowing charging for the program, obfuscation, or soliciting donations. Add-ons are voluntarily-installed UI programs that add functionality to the game, programmed in Lua, which can do various tasks that hook into the WoW engine. The new policy has some obvious requirements, such as not loading the servers or spamming users, and it looks like an attempt to make things more accessible and free for the end user. But unlike FOSS, it adds other requirements that assert control over these independently coded programs, such as distribution and fees. Blizzard can already control the ultimate functionality of add-ons by changing the hooks into the WoW engine. They have exercised this ability in the past, e.g. to disable add-ons that automate movement and facilitate 'one-button' combat. Should they be able to make demands on independent programmers' copyrighted works, such as forbidding download fees or advertising, when those programmers are not under contract to code for Blizzard? Is this like Microsoft asserting control over what programmers may code for Windows?"

25 of 344 comments (clear)

  1. This is rediculous by kcbanner · · Score: 4, Interesting

    When I used to play WoW, I used many addons that made up for Blizzard's shortcomings in the UI. If the authors want to charge for these addons Blizzard should have absolutely no say in the matter. The developers are improving Blizzard's product to a more playable state, Blizzard should be paying them.

    --
    Obligatory blog plug: http://www.caseybanner.ca/
    1. Re:This is rediculous by Rabbitbunny · · Score: 5, Insightful

      Exactly, Blizzard derives increased value from users taking the time to level a second character due to QuestHelper. Many users use Auctioneer. While those are free with exceptional support there are also many that are not free such as Zygors' Guides ($50), Carbonite ($2.50/mo), Brian Kopp's Guide/Addon ($59.99), Joanas' Levelling Guide ($77), and QuestUp ($47).

      You'll note that the paid addons are for quest assistance.

      You'll note that Brian Kopp (previously featured on slashdot) is now making cash by selling an ingame version of his guide, me thinks this is retribution.

      Also, as an addon author myself I can only say "Go ahead, turn off all your API's, see how that works out. I can farm other games".

    2. Re:This is rediculous by Anonymous Coward · · Score: 3, Insightful

      Don't forget Blizzard likes to copy popular addons and make them into their own UI release.

    3. Re:This is rediculous by jombeewoof · · Score: 5, Informative

      FTFA or website rather.

      Paraphrased because I don't want to open the site up again.
      YOU CAN SOLICIT DONATIONS FROM YOUR WEBSITE OR DISTRIBUTION METHOD, BUT NOT IN GAME.

      sorry for the caps, but I think you're not smart enough to read small letters.

      --
      Linux Zealots: Smarter than Mac Zealots, but still zealots.
    4. Re:This is rediculous by DJRumpy · · Score: 4, Insightful

      I think it has more to do with fairness than anything else. Blizzard has always taken a strong stance on balance. If someone produces a UI addon that makes the game easier, but only for those that can afford it, it creates an inbalance which in turn could upset Blizzards financials. If these addons a free, then they are available to anyone with the will to install them. It makes good business sense that they would attempt to control addons like this.

    5. Re:This is rediculous by illegalcortex · · Score: 3, Informative

      Your post speaks of a complete lack of experience with how addons wind up on WoW users systems.

      The minority of an addon's users get it from the authors website. Most get them from 3rd party websites (that may or more likely may not be good about providing some donation link) or they get them through 3rd party addon management programs that allow the user to never have to glance at the original author's website.

    6. Re:This is rediculous by Altrag · · Score: 4, Insightful

      Lets try that again:

      such requests should be limited to the add-on website OR DISTRIBUTION SITE and should not appear in the game.

      Of course its up to curse.com and whoever to actually implement the charge-throughs (or simply not allow direct downloads for addons that wish to charge), but Blizzard themselves isn't denying the fact that users mostly go to curse.com or wowinterface.com or similar.

      On the other hand, if curse & friends decide not to bother, it will make it extremely hard for new addons to get exposure if they want to charge.

    7. Re:This is rediculous by astrocanis · · Score: 3, Interesting

      I disagree. I think this has absolutely nothing to do with what is immediately visible. Microsoft is going to, via it's subsidiary Massive, "offer" in-game ads to WoW players. Nobody is quite sure what form that could take. However, as Activision signed an exclusive with MS for this, any in-game advertising not explicitly created by MS will be a violation of that exclusivity. Money talks. Customers only matter any more in terms of demographic and purchasing profile. Even in WoW. Actually, since Activision took over, especially in WoW.

  2. No, it's more like the GPL by BadAnalogyGuy · · Score: 5, Insightful

    If you want to play with their code and platform, you need to follow their rules or not play at all.

    Just as you can't close your code if it incorporates GPL code, Blizzard doesn't want you charging people for your add-ons if you code for their platform.

    1. Re:No, it's more like the GPL by Jurily · · Score: 5, Insightful

      If you want to play with their code and platform, you need to follow their rules or not play at all.

      I was going to call bullshit, but after reading TFA, I completely agree with them in every single point. Misleading summary.

      This is not "software development" in the traditional sense. It's a proprietary platform, where everything you do affects many other people as well. This "unlike FOSS" crap is completely sensationalist.

      Let's see the 'offending' terms:

      4) Add-ons may not include advertisements.

      Oh my, we won't have to get adblock for wow! Outrage!

      5) Add-ons may not solicit donations.
      Add-ons may not include requests for donations. We recognize the immense amount of effort and resources that go into developing an add-on; however, such requests should be limited to the add-on website or distribution site and should not appear in the game.

      Same here.

      So, what was the news again?

    2. Re:No, it's more like the GPL by obarthelemy · · Score: 3, Insightful

      Really, the news is that WoW (especially high end PVE and PVP) is not playable without a few addons (5 ?), and is really much better if you have a bunch of them (I have 20-30).

      Blizzard does not even offer an AddonStore, or an addon update tool.

      Blizzard is trying to have it both ways:
      1- having a crappy client that is so lacking in so many respects that add-ons are at minimum an appreciable comfort, but really more of a vital necessity; Blizzard is counting on hackers to fill the gaps, which they usually do much better than blizzard's efforts.
      2- preventing devs from selling their work, or requesting donations at all within the game. At minimum, allowing for a reminder that "The Autoroxx Addon survives thanks to your donations, go to ... to contribute" when logging in would be... elegant.

      Blizzard should implement an AddonStore modelled on the iPhone's Appstore, with free and not free addons, and share revenue; and also implement an auto-update feature to keep addons up to date.

      If a lot of people are willing to pay for an addon, it is a strong signal that the addon is useful, and blizzard should either license it to include in their vanilla client, or try to duplicate it.

      The best reasons I can think of why Blizzard is not doing that yet is
      1- they actually want players to visit those addon sites, that are owned by gold sellers. I'm growing very suspicious of the relationship between Blizzard and gold sellers, given how little they do to rein them in.
      2- they know they can't do addons right (right now, they seem to be unable to do basic class design right), and just want a free ride on the back of unpaid devs.

      --
      The Cloud - because you don't care if your apps and data are up in the air.
  3. Changes don't forbid advertising or donations by TimTucker · · Score: 5, Informative

    Just skimming through the changes, it doesn't look like they forbid advertising or donations: just in-game advertising or requests for donations. (i.e.: an add-on developer would still be perfectly free to solicit donations or include advertising on the site where they offer the add-on for download)

  4. Re:pedantry by BadAnalogyGuy · · Score: 4, Insightful

    And you can develop your add-on for WoW and not follow Blizzard's rules as long as you never distribute it.

    Your pedantry doesn't really prove anything, though.

  5. QuestHelper by ZorbaTHut · · Score: 5, Informative

    I'll chime in here.

    I'm the current sole author/maintainer of what I believe is the world's most popular World of Warcraft UI Mod, QuestHelper. About half a year ago I took it over from an abandoned/unmaintained and rapidly degrading state, and I've treated it like a full-time job since. I'm perhaps two or three weeks ago from releasing Version 1.0, which is a huge set of changes to dramatically reduce CPU and memory usage, as well as produce better output from the mod and be far, far easier to maintain and modify in the future.

    I used to be fully donation-supported - that means my apartment in the Bay Area, food, gas, utilities, all of that, thanks to the generosity of users.

    The funny thing about donations is that a lot of people will gladly donate, but you have to remind them. Depending on how you count it, adding a simple unobtrusive message on logon saying "hey we're donation-supported, if you really like QH please donate" increased income anywhere from five-fold to hundred-fold. That said, even with that message, my income was starting to drop below sustainability levels - I was hoping that v1.0 would fix that, as well as breaking some code in the Wowmatrix client that was actually disabling my donation request.

    (Ironically, it seems like the message may not have been noticable enough, as a large number of people have told me that they never even saw it after using QH for months. So it goes.)

    Now, I'm not donation-supported. I can't put that message up, and I know from experience that I won't get enough without it. I can keep up the donation box on the actual website, but the fact is that just won't provide enough for me to keep going - most people don't even look at the website. I should mention that I fully believe this is within Blizzard's rights to do - I don't have any grounds to sue or anything - but I do believe it sucks. So I'm going to be releasing version 1.0 (watch for it in 2 or 3 weeks, it'd be sooner but I'm going to GDC and that will eat a week), and then just putting it in a mothballed maintenance release, as the remaining donations I'll get anyway should be enough for that.

    I think this is a mistake caused by Blizzard's overzealous legal team. I think, for some reason, Blizzard is terrified at the idea of anyone besides them making money on anything related to their game. I'm not sure why they're banning donation requests ingame but not out-of-game - I think they're just confused. However, they've killed off a good number of UI mods thanks to this, and I think ultimately this is going to hurt them quite a bit.

    I'll field questions, as long as they're sanely-written.

    If you'd like to donate, I'd love for a little bit extra to cover the 1.0 release - here's the link. Anything you can give is appreciated, of course, though not expected and not required.

    Also, if there's any business managers out there who have a clever idea for how to still make a living off this, let me know. I'll pay you with a reasonable fraction of the results ;)

    --
    Breaking Into the Industry - A development log about starting a game studio.
    1. Re:QuestHelper by Rabbitbunny · · Score: 5, Interesting

      Christ, I thought you were just big headed since I've never heard of your addon.

      http://www.wowinterface.com/downloads/info9896-QuestHelper.html 3,215,622 Downloads
      http://wow.curse.com/downloads/wow-addons/details/quest-helper.aspx 20,949,412 Downloads
      http://wowui.incgamers.com/?p=mod&m=6145 49,914 Downloads

      (balance this with Auctioneer, which has a paltry 12 million downloads..)

    2. Re:QuestHelper by ZorbaTHut · · Score: 3, Interesting

      True. I don't think it will be enough, though if it turns out to be, I may re-evaluate things.

      A lot of people seem to be misinterpreting what I'm saying here (I don't say you are, necessarily, I'm just pointing this out.) A lot of people think that I don't like Blizzard's new policy, and thus I'm taking my toys and going home. This isn't actually what's happening. I *don't* like the new policy, but that's not what the real problem is.

      The problem is that the new policy makes it so I can't make a living off Questhelper. If I can't make a living off Questhelper, I'm not going to keep treating it like a full-time job.

      If someone figures out how to make it work like a full-time job again, I'll go back to it, but I don't actually think it's possible.

      --
      Breaking Into the Industry - A development log about starting a game studio.
    3. Re:QuestHelper by ZorbaTHut · · Score: 3, Informative

      As an added bonus, offer some sort of special add on to donation users only (IE, donate and you get access to a new addon). Or, have a beta version of your newest add-on available before the official release with the use of donations.

      These specific things are not permitted - in general, I can't tie *anything* UI-mod-related to money, in any form.

      I cannot offer any sort of in-game incentive to donation. I cannot offer beta versions, I cannot offer unlocked features, I can't even make a little sprite that says "THANKS FOR DONATING" that you can right-click to turn off.

      As for a question...How fast do you think this change will be noticeable for the average player?

      There will be a chunk at the beginning (QH, Carbonite, nUI, Mappy et al), but the bulk of the effect will be a largely-unnoticable reduction in the number of people who bother to write UI mods. I'm pretty sure it'll be impossible to actually calculate, and largely impossible to detect.

      --
      Breaking Into the Industry - A development log about starting a game studio.
    4. Re:QuestHelper by ZorbaTHut · · Score: 3, Insightful

      Companies like Blizzard are very conscious of the "in-game experience" and want to control that as much as possible.

      I agree with this, but keep in mind that UI mods are entirely voluntary - if someone doesn't like the donation nags, they can turn off QH. Also, fewer UI mods being available means, on average, a worse experience for players.

      As for it "hurting them", unfortunately I think you over-estimate how many of their 12 million users even use plug-ins, never mind base their continued patronage on their availability. I would be willing to bet that if they turned off the add-on API tomorrow, they'd lose less than 1% of their player base. There would be some grumbling from another 1% - 2%, but in the end it really wouldn't matter much.

      I estimate that Questhelper alone is used by 10-20% of the WoW player base. I think there would be more grumbling than you think.

      --
      Breaking Into the Industry - A development log about starting a game studio.
    5. Re:QuestHelper by ZorbaTHut · · Score: 4, Funny

      I'm pretty sure I have more users than many entire MMORPGs :)

      --
      Breaking Into the Industry - A development log about starting a game studio.
    6. Re:QuestHelper by ZorbaTHut · · Score: 4, Informative

      Actually, all of those downloads occured after I took over development - curse.com did a major site redesign a month or two after I started things up, and as part of that, they reset the download count.

      I'm rather proud to have broken 20 million. That's a lot of downloads. :)

      --
      Breaking Into the Industry - A development log about starting a game studio.
    7. Re:QuestHelper by FatdogHaiku · · Score: 3, Interesting

      Start a subscription based newsletter. New releases get announced to donating newsletter subscribers first, along with links to download "BETA" (wink wink) releases using the subscribers info (too many downloads from one subscriber and they lose their subscription to your newsletter. Actually have the older releases for free download, so it can be shown that you are not charging for the product. Your newsletter is another product. The people that support you are your real time beta testers, nothing to do with the ability to download your "current" product... Hope you find a way to make it workout.

      --
      You have the right to remain sentient. If you give up the right to remain sentient, you will be elected to public office
  6. Re:Good choice by rob1980 · · Score: 5, Informative

    All this will do is reduce the number of addons available.

    No it won't, it'll just reduce the number of addons spamming your message window with "OMG PLZ SEND MONEY". TFA specifically says you can solicit donations on your website for your work, you just can't charge for it or advertise in game.

  7. Targetting "Carbonite"? by Nakor+BlueRider · · Score: 3, Informative

    It's just conjecture of course, but from poking around a couple wow-specific boards and discussions going on there, it looks like the only two well-used add-ons this will affect are Carbonite and QuestHelper. QH apparently had a minor request for donation in-game that they will likely just remove. Carbonite however has full-on subscription plans they require for their "full" version. I looked around their site and forums but couldn't find anything official as to what they're planning to do.

    Possibly impacted by this also is the bejeweled add-on; I don't believe this was open source?

  8. Their house, their rules. by nobodyman · · Score: 5, Insightful

    If someone takes the time to code the addon they should be able to ask for whatever they want for it

    Nope, when you live under someones roof you play by their rules. It might be kindof a dick move, but it's their API and they have every right to control how it's used. And it's not like this stipulation is unheard of; Microsoft has similar rules surrounding use of their GamerTag API as well as Google Maps with their free API (this is an oversimplification, but in general you are not allowed to use GMap mashups in for-pay websites).

    It is their labor not Blizzard's.

    Not to belittle the work of modders, but the fact that they can write add-ons at all is due to the substantial amount of resources that Blizzard has invested not only in the development of the API, but also the game itself and the massive server infrastructure.

    I may not like it (I haven't decide either way yet whether it's a good or bad move - I'm very wary of Blizzard ever since the bnetd fiasco). But they are absolutely within their rights to do this.

  9. What an idiotic statement by Sycraft-fu · · Score: 3, Insightful

    You don't need addons. You may like addons, but you sure as hell don't need them. WoW is perfectly playable without any addons. In fact, I know a number of people who play with a very minimal number of addons for the reason that addons usually break when a new version comes out. So they don't use man, and the ones they do use are non-critical. Personally I use a few, but none that are "I must have it or I can't play." I am perfectly capable of disabling all my addons and still doing just fine.

    What's more, WoW has a very good UI built in. I've played more than a few MMORPGs (Everquest, DAoC, EvE, Starwars Galaxies, and Warhammer) and WoW has be far the best UI. It is easy to use, and includes a high degree of built-in customization. For that matter, the addon interface is just another level. The most basic is the point and click menus and such. If you need more complexity, there's macros which require some basic scripting but not much. Need more than that? No problem you can full out program the UI using XML and LUA. What's more, you can share it with the world.

    Also, Blizzard DOES take popular addons and make something like them in the game. Biggest one I can think of is the raid frames. Back in the day, there was no display for the whole raid, and thus no easy way to heal a raid. CTRaid became popular for this reason. It was a pain in the ass to use, and kinda flaky at times, but useful to raiders. So what happened? Blizzard modified WoW to have it's own raid frames, and to give addons like CT easy means of communicating things.

    Your post just sounds like whining about a game that won't do things "Your way." Well ok, but recognize you aren't the only player. Lots of people may not think that "your way" is right. So if you don't find it fun, go find another game to play. Seriously, WoW isn't the only game out there, not even the only MMO. Some people like other games, nothing wrong with that. However, if your bitch is with the UI, well I'd be prepared to be disappointed. WoW's UI is one of the very best. That was only of the biggest pains when I tries Warhammer. The UI in that game was so rouge as compared to what I was used to in WoW. It wasn't horrible, but it wasn't near as good as what WoW had.