Apple Shifts iTunes Pricing; $0.69 Tracks MIA
Hodejo1 writes "Steve Jobs vowed weeks ago that when iTunes shifted to a tiered price structure in April, older tracks priced at $0.69 would outnumber the contemporary hits that are rising to $1.29. Today, several weeks later, iTunes made the transition. While the $1.29 tracks are immediately visible, locating cheaper tracks is proving to be an exercise in futility. With the exception of 48 songs that Apple has placed on the iTunes main page, $0.69 downloads are a scarce commodity. MP3 Newswire tried to methodically drill down to unearth more of them only to find: 1) A download like Heart's 34-year-old song Barracuda went up to $1.29, not down. 2) Obscure '90s Brit pop and '50s rockabilly artists — those most likely to benefit from a price drop — remained at $0.99. 3) Collected tracks from a cross-section of 1920s, '30s, and '40s artists all remained at $0.99. Finally, MP3 Newswire called up tracks in the public domain from an artist named Ada Jones who first recorded in 1893 on Edison cylinder technology. The price on all of the century-old, public-domain tracks remained at $0.99. (The same tracks are available for free on archive.org.) The scarcity of lower-priced tracks may reflect the fact that the labels themselves decide which price tier they want to pursue for a given artist; and they are mostly ignoring the lower tier. Meanwhile, Amazon's UK site has decided to counter-promote their service by dropping prices on select tracks to 29 pence ($0.42)."
Meanwhile, Amazon's UK site has decided to counter-promote their service by dropping prices on select tracks to 29 pence ($0.42).
At the risk of sounding like an Amazon shill, Engadget helps those of you looking to get this week's disposable music that's shoved down your gullet on the radio.
They are not without flaw though, even their Barracude by Heart is a confusing $1.29 (must have been an expensive song to produce) and I also rarely find their $0.79 tracks. I think albums on both sites are a standard $10 though, correct? So it's not that big of a difference for people like me that are interested in the artist and the album as a whole when the other 11 tracks aren't phoned in. Sometimes I find shorter albums a few bucks cheaper on Amazon. Haven't cared to check iTunes for that.
Hope the Amazon US site follows suit with that 29 pence action.
My work here is dung.
Does it surprise anybody that the labels would not drop prices when not forced to? There is no competition between different labels to sell the same product (song) so why would they drop the price on a desired product (song) ?
Cemil.
It looks like that really is the answer.
Knowledge is how to play a game, intelligence is how to win, wisdom is knowing what game to play.
The funny thing behind the "lowered" prices is that various albums used to be offered for $10 with no hullaballoo at all. I bought Throwing Copper (a 90's alt-rock masterpiece) in 2005 for $6, and I bought Blues Travelers' Four just last year for $6.41, both from ITMS. The price of each of those albums now: $10. Admittedly, I didn't get DRM-free versions for the lower prices, but it still seems fishy.
Makes one wonder how many albums like this have actually seen stealth price increases.
We have Amazon. The only thing keeping iTunes relevant is the fact that Apple won't let anything else talk to the iPhone, and they refuse all other music players for the device.
This is a bad move in my opinion and will only encourage piracy. If you do the math, you'll realize that for someone to legally acquire say, 20GB worth of music (3MB avg.) at $1.00 per song, it would cost nearly $7,000. The thing is that as time goes on, hard drives are only going to be getting bigger and cheaper. Additionally as fast broadband becomes even more widespread it will mean that illegal downloading will become easier and the price factor with eventually decrease to nothing.
How much do you think some TV show is worth to a typical viewer? How about a song? Even though it might be $1.00-$1.29 today, as people get more media with the same investment in space and time the value is only going to decline. Your iPod can hold more, so you want more media to fill it up. NOBODY is going to spend $6,000 on their music collection. Well I suppose SOME people might, but certainly nobody that I know would ever even think about paying that much for something they can get for free (and at the same, or near-same quality). Only a dollar per song sounds pretty reasonable, but if you have a 160GB iPod, filling it up will cost $48,000! $48,000?! Just think of what that kind of money can mean to somebody. Pay off the credit card debt. Get a new car. Remodeling. Any number of major things.
I'd say we are QUITE past the point of something "worth paying for". As soon as a person downloads a song "illegally" they cross an invisible line and are now "pirates". And of course once you do it once, it's so easy to do again. That makes it sound like a drug but it's true. If you can get something easily for free, what's the point in paying for it? The best reason I can think of is if you get a significant amount of value added by actually paying for it. When this happens people become significantly more selective about what they DO actually pay for verses what they download for free. And of course, the media itself is practically free.
Basically I think that if companies what to directly sell their media to consumers, it will have to cost fractions of a cent, and they're going to have to come up with some clever ideas on how to provide it to make it easier than simply downloading it for free. It'll probably have to offer other value as well.
For example with TV shows companies should experiment with broadcasts which actually "upgraded" for the web. The idea is that you put your show online with ads for people to see for free. In terms of music, I think bands should get "distributors" which distribute all their music in very large inexpensive packages. Then the band can offer their music for free download on their website for their casual fans, but while simultaneously selling media and merchandise to their more loyal fans (who don't mind spending a little bit to support the band) with added value. I think there are still many ways to make good money off of media, but the truth is that the pay per unit or copy model is dying and won't be around much longer.
It will be very interesting to see what happens to sales on this.
There is a price where profit is maximized. Go too high and the sales drop eats more then the added profit per unit provides.
Old saying: "Fast nickels are better than slow dimes." Let's see if Apple has switched from the former to the latter.
Bantam Dominique roosters crow a four-note song. Once you've heard it as "Happy BIRTHday" you can't NOT hear it that way
In the Label's mind:
1.) In demand tunes should be higher-priced due to supply and demand.
2.) Older obscure tunes should be higher priced to recoup production costs over the smaller sales volume.
Historically, big labels would have lower prices on new releases by B-list or unknown artist that they were pushing to break big, or leftover stock that didn't sell and was never going to sell. Digital downloads mean no leftover stock or inventory costs. There may be some "teaser tracks" out at $0.69, from major labels, but not many. I could see an artist on their own label or a small independent selling that low if it would bring a much wider audience to their work.
DMCA - Chilling free speech since 1998.
I realize it makes too much sense for the RIAA to ever agree to it, but the prices should be based on demand. If a song gets downloaded a lot at $.99, then bump it to $1.29. If a song isn't getting downloaded, then drop the price to $.69. That way if a song becomes hot for some reason, they would get more money, and if a song is forgotten, the bargain shoppers will be more inclined to buy it (assuming you could search by price).
I...I'm attacking the darkness!
This is Apple we're talking about, so what would anyone expect? I mean, they add money for adding a white apple to a laptop, so clearly, a few cents here and there on each and every song wouldn't warrant a change.
Actually this is not Apple we're talking about. From what I understand, the labels are the ones behind the price increases. Apple had to basically agree or the labels wouldn't allow Apple to have them on ITMS.
Brand fanboy, brand hater; Opposite sides of the same coin.
Except that the whole "sell the crap for cheap" part is missing.
The real "Libtards" are the Libertarians!
I don't get the correlation between the size of one's hard drive and the price of music. Why does owning more storage space entitle a person to fill it up for the same price as last year's smaller drive?
A post a day keeps productivity at bay.
It's amazing to see that people are being forced to pay anything at all for music recorded in the 1920's, 30's and 40's. With the huge majority of these recordings, none of the artists are still alive, nor the producers or other personnel who worked on the recordings.
To say that somehow somebody today still effectively "owns" those recordings and deserves control over them as "properties", and ought to be able to force other people to pay for them, is just a completely absurd situation. These "owners" had no involvement at all in producing the recordings. And the recordings themselves likely made all their investment back plus profits several decades ago.
So why is it that people today are still willing to pay money to get the recordings of these long dead artists? Because they fear legal prosecution for pirating them, of course. The "owners" of this ancient music are nothing other than manipulators of a team of lawyers that will threaten anyone who attempts to access the recordings without payment. Are there some who really feel ethical compulsion to pay for such recordings? Do they really feel they're stealing from somebody by not paying? It's pure absurdity.
This is certainly not what the copyright system is for but it's no surprise that there are people out there abusing the legal system in pathetic attempts to leech "money for nothing" from people who just want to hear the great music produced in those time periods.
The scarcity of lower-priced tracks may reflect the fact that the labels themselves decide which price tier they want to pursue for a given artist; and they are mostly ignoring the lower tier.
that's ok, I'm just gonna "mostly ignore" the legal alternatives to bittorrent
TIAEAE!
"Your favorite artist" sees just about zilch from CD sales, unless they're totally independent. If you want to support them, go see them in concert.
Another reason is that the tracks are not available elsewhere. One can pick a single anecdotal example and say, look, they are selling music that is free elsewhere. My anecdotal example is that I have bought tracks there that I needed in a hurry that I have found no where else. A dollar to solve a problem was a bargain. Some people hate paying a penny more than they have to, likening it to theft, but I am willing to pay for service.
That said I find myself buying from Amazon, both physical media and downloads. This will only increase as ITMS is now 1.29. I wonder if this is a ploy by labels to forestall the monopoly that the iTMS might become, or a ploy by Apple to sacrifice quantity and make it up in higher per sale profits. Honestly it is not every user that is sophisticated enough to do anything outside of the program they use. Look at how many people are afraid of OO.org. Look at how may people said how horrible VLC was in a recent thread here on /., even though we can assume many that those people probably have little experience with the program. Now assume they are also afraid of many other things outside of their comfort zone, like ripping a CD or importing music from Amazon.
In any case music has been in a deflationary spiral for years. The last time we saw music keep up with inflation was the introduction of the CD. Now tracks have been stagnant at 99 cents for 5 years, and even if we believe that they were massively overpriced to begin with, we must assume that an adjustment would happen, at least for premium tracks at a premium store. So instead of all tracks inflation adjusted to $1.15, most tracks stay cut rate, while some rise above inflation. And there are still discount places like Amazon, which, as i said, is where I prefer to shop.
"She's a scientist and a lesbian. She's not going to let it slide." Orphan Black
Do you really believe any label with an iota of intelligence would pull all of their work from a distribution network like iTunes? Both sides have power in a situation like this, and the $1.29 is most likely a compromise between the two. Apple is out to make money just as the RIAA is. They hold their customers with just as much contempt as any faceless corporation.
"Never let your sense of morals prevent you from doing what is right" - Salvor Hardin
"A download like Heart's 34-year-old song Barracuda...."
I bought this song when it was released. Thanks for making me feel old.
The value of 10days of music versus 20days is not twice as much. This should be reflected. If I listen to 3hours of music a day with 10,000 or 100,000songs my enjoyment only increases marginally.
If you think about it like a radio station it makes more sense. E-radio stations are charged per song they play. That price is based on number of listeners. So with an infinite number of songs available (like a radio station) paying to broadcast to an audience of 1 (me). It would probably cost me something like 2$ a month if i listened 5hrs/day (I'd pay 5~10x that). With INFINITE music available. Explain why this isn't available. I mean I suppose I could try to actually set up an e-radio with 1 listener and negotiate deals with record companies but that seems needlessly difficult.
This is why gift cards are a bad idea. They instantly made my $75 of gift cards worth about $50.
Do you really believe any label with an iota of intelligence would pull all of their work from a distribution network like iTunes?
No, but how many labels actually do have an iota of intelligence?
Advanced users are users too!
I reluctantly purchased an ipod a few years ago. I didn't know just how much Id grow to love this thing. I love being able to take tunes with me where-ever I go. Then my laptop crashed, I was able to get all my tunes off the HD but wasnt able to get them all loaded back onto the iPod from the fresh XP installation on the same LT.
ALL of the songs I purchased without DRM I am unable to get back onto my iPod as well as a few others as I changed my password from time to time and cant remember which PW I used when I purchased certain tracks.
So, iTunes sucks major ass. You can't tell me that Apple doesn't have a record of the songs I purchased over the years. I can't download again one's I've already purchased. It's BS.
Now, I purchase all my tracks on CD, rip them using cdparanoia and copy to my iPod. iTunes manages the mp3s I create for my own personal use and my podcasts/vidcasts.
Keep your money as well as your sanity - rip CDs for personal use and dont buy from Apple.
Apple didn't fool the press. This is being reported as "Apple raises prices 30%".
There's a clear reason it is priced higher: It was in Guitar Hero II. Both my sons and all their friends know Barracuda, and not because of their love for classic rock.
NOBODY is going to spend $6,000 on their music collection. Well I suppose SOME people might, but certainly nobody that I know would ever even think about paying that much for something they can get for free (and at the same, or near-same quality).
Actually, you can easily find entire albums on bittorrent at lossless quality (.flac) and of course DRM and watermark free ... only thing is if you're looking for something a bit obscure you'll have a tough time finding it.
As I see it, the convenience factor is really all there is.
"The amount being paid to the music industry, even though [these] games are entirely dependent on the content we own and control, is far too small," Warner Music Group CEO Edgar Bronfman told analysts last summer.
Guitar Hero drives much more sales than your ad agencies and your lawsuits, assholes. The funny thing is that the recording industry are beginning to attack their own kin, MTV Games!
Do you really believe any label with an iota of intelligence would pull all of their work from a distribution network like iTunes?
Yes. They already act together in lawsuits and pricing, why not act together in leaving iTunes for a company willing to give them the price they want? iTunes cannot survive without the labels, but the opposite isn't true (in the short term, anyway).
If "your favorite artist" is signed to a major label, or to an imprint of a major label, then he/she/they is/are in permanent debt slavery. Neither album sales nor concert ticket sales nor t-shirt sales nor anything else will remedy that; the outlay for concert tours comes from the label just like the outlay for recording, album production, distribution, etc.
I would happily pay for music from the early 20th century. It's hard to find, especially in high quality restoration. So if somebody goes to the trouble of collecting it, restoring it, digitizing it, and making it convenient to find and download then they deserve to make a profit.
I agree that century-long copyright is immoral, but not because it makes old music commercially valuable. It's immoral because it denies the value of old music to society. I have some old 78 RPM Victrola records that I digitized and restored. I wanted to host them on an ad-supported site for others to download and thought I was in the clear since they have no copyright notice and seemed to predate the oldest active copyrights. But then I learned that their legal status is unclear and the still-existing record companies might have grounds enough to come after me. So now they're just gathering dust on my hard drive.
It could be Apple charging more, or it could be the labels acting together to weaken Apple by setting lower prices on other retail outlets. The goal being to ensure that the power to control pricing remains with the labels, not with Apple.
Based on past performance, I'm inclined to believe the labels are making a power play rather than Apple making a cheap profit.
emusic.com is another viable alternative to Itunes.
-No DRM
-MP3 Format
-Large Selection(Though it is true they tend to have better alternative selections and fewer name-brands)
->$1 per track. (I pay $0.21 per)
There is life in music beyond what is shoveled through the pop radio and TV ads.
The problem with economic "laws" is that unlike scientific laws they don't change even when a perponderance of evidence is put forth against them.
The "Law" of Supply and Demand is still used as a foundation of many economic theories even though great evidence can be put forth that it is inadequate and poorly suited for explaining most economic climates.