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Google Planning To Serve "High Quality News" Passively

krou writes "The Wrap has an interesting interview with Eric Schmidt on Google's new plan for news. Google is apparently planning on rolling out 'high-quality news' to users who are not actively searching for news. It's expected to launch in approximately six months' time, and the first two news organizations to be involved will be The New York Times and The Washington Post. 'Under this latest iteration of advanced search, users will be automatically served the kind of news that interests them just by calling up Google's page. The latest algorithms apply ever more sophisticated filtering — based on search words, user choices, purchases, a whole host of cues — to determine what the reader is looking for without knowing they're looking for it. And on this basis, Google believes it will be able to sell premium ads against premium content.' Although Schmidt said that companies like the New York Times won't get any of this ad revenue, he commented that it will push stories to users who want them, drive up traffic to those stories, and in turn bring higher advertising rates for those stories." As VentureBeat points out, Google hasn't officially confirmed any of this, and with no ad revenue going to the other companies, it only partially addresses complaints that Google is profiting unfairly from the work of news publications.

17 of 72 comments (clear)

  1. So Much for the "Passive" Exposure by RobotRunAmok · · Score: 5, Interesting

    Now who can I actively pay *not* to be exposed to stories from the NY Times or the Washington Post?

    Maybe Google can get paid twice: once by the rags to get their stories shoveled to the top of the heap, and another time by the users to get them buried back down again.

    Pretty clever, Google, now that I think of it...

  2. So if my most common search terms are... by Anonymous Coward · · Score: 3, Funny

    So if my most common search terms are "boobies" and "robots"
    It's going to show me NYTimes articles about just that? Sweet.

  3. Re:I guess that Google knows what's best for us. by COMON$ · · Score: 3, Funny
    not all the junk that Google (or anyone else) thinks that I want.

    Ummm pardon me for asking but isn't that what a search engine does? Gets you what you they think you want? If someone developed a tool that gave me exactly what I wanted regardless of my syntax...sign me up and where do I buy stock?

    --
    CS: It is all sink or swim...oh and did I mention there are sharks in that water?
  4. Re:I guess that Google knows what's best for us. by PotatoFarmer · · Score: 5, Insightful

    They get you what they think you want after you ask for it. That's a critical difference between what Google does now and the proposed new system.

  5. Slashdot is my news by AwooOOoo · · Score: 2, Funny

    ...so in six months time google will link me to slashdot?

  6. Re:Haw. by flyneye · · Score: 2, Insightful

    umm, yeah, uh, like the propaganda spread by news agencies anywhere outside north america is any less population pacifying propaganda and advertisments than the Washington Post or National Enquirer.
          My favorite example is perhaps Englands "The Sun"

    --
    *Repent!Quit Your Job!Slack Off!The World Ends Tomorrow and You May Die!
  7. Re:I guess that Google knows what's best for us. by COMON$ · · Score: 3, Insightful

    Ya I know ;) Even when you ask for something they are just doing a best guess. Getting exactly what you asked for is akin to solving for Zeta in a Taylor series. But yes, I love google for it's simplicity, I don't need another yahoo.com throwing random data to generate revenu...

    --
    CS: It is all sink or swim...oh and did I mention there are sharks in that water?
  8. I see new Firefox add-on coming by hwyhobo · · Score: 5, Interesting

    two news organizations to be involved will be The New York Times and The Washington Post. 'Under this latest iteration of advanced search, users will be automatically served the kind of news that interests them just by calling up Google's page.

    If it comes from The New York Times or The Washington Post, then it is extremely unlikely that it will contain anything that interests me.

    I see very little long-term benefit to Google from this, and I see a lot of potentially pissed off users who do not want to be spoon fed NYT or WP crap. Seriously, anyone can find whatever news sources one wants today on the net. Why the hell would I want to have that crap shoved into my face every time I want to do a search?

    I will bet you within weeks of Google launching this idiocy, someone will write an add-on for Firefox to block it.

    --
    End anonymous moderation and posting on /.
  9. WTF? by Locke2005 · · Score: 5, Funny

    Google is apparently planning on rolling out 'high-quality news' to users who not actively searching for news.

    This to be followed by rolling out 'high-quality porn' to users who are not actively searching for porn (a small minority of google searches, to be sure.) Later, they plan to roll out V14gr4 and p3n1s enlargement ads targeted solely at women. Their new slogan: "Google... we know what you're really looking for!"

    --
    I've abandoned my search for truth; now I'm just looking for some useful delusions.
  10. Oh boy by dedazo · · Score: 5, Insightful

    Grammar aside, this is downright scary:

    'high-quality news' to users who not actively searching for news

    If I'm not actively searching for news it's probably because I'm not interested in news at that particular moment, whether they are high quality, sponsored or not.

    It seems Google is actively trying to find exciting new ways to become annoying.

    --
    Web2.0: I love when people Flickr my cuil and digg my boingboing until my google is reddit and I start to yahoo
    1. Re:Oh boy by Jason+Levine · · Score: 2, Insightful

      "No actively searching for news" probably means that someone is doing a Google search on the normal Google home page but the search terms match up with some news story. For example, I'm going to Disney World soon, so when I heard about a possible Swine Flu case in Orlando/Disney, I was interested. I searched Google for "Swine Flu Orlando". Along with the search results were Google News results. I wasn't actively looking for news, but the Google News links were welcome additions to the search results.

      --
      My sci-fi novel, Ghost Thief, is now available from Amazon.com.
  11. Re:Haw. by jellomizer · · Score: 2, Insightful

    What do you expect it to cover? Tracking an infectious disease actually seems like a good use of the media to me. Would you rather read about The presidents new Dog, or the fact the a lot of people doesn't like the presidents view or a lot of people who does. Do you want to fucus on everything that is wrong with the world and make you feel more depressed or all the good things so you get cavities. Do you want to read transcripts of the entire debates that goes on in the House of Representatives.

    There is a lot of stuff that goes on in the world, that can be covered. And almost anything that goes on is of interest to someone. News outlets need to balance importance and popularity of such venues.

    The problem I see with Google News is that it will give news that people want to see, not necessary news that will broaden their views.
    I want to see news that makes the Republicans look like a bunch of whinny babies when they are in the minority, however if the republicans are in charge I want the democrat minority look like brave people standing up for our rights.

    --
    If something is so important that you feel the need to post it on the internet... It probably isn't that important.
  12. That's nice, but will I be able to SHUT IT OFF? by BattyMan · · Score: 2, Interesting

    I'm (attempting) working on a slow dial-up connection. By "slow" here, I mean _maybe_ 5 or 10 Kb/s (according to the 'bloze "Task 'Manager'"'s Network meter, which I have no way to fracking calibrate.

    This is all that the PHB will shell out for. AOHell works well enough for him (at home, on a different machine and phone line) and he sees no need for anything else. When the Boss comes in and says "hook me up to my email", he's already dismayed that I shun his AOHell, its proprietary dialer, and its (automagically launched!) Internet Exploiter, favoring instead Firefox and an AT&T account (that he got as a freebie with his web hosting deal). He has immense difficulties with the fact that "it doesn't look the same as at home". Hey, at least I got him to upgrade it to unlimited from the original 9 hrs/month. I was able to get that only by fighting him over the AOL connection for a week or so. When I dial up here, it throws him off at home, he'd redial and throw me off, etc. Can you say "counterproductive"?

    I digress. My POINT is that AOHell has recently added (their) news to their main email interface webpage, complete with rotating photos to completely saturate my 5Kb connection, making it unusable unless one _immediately_ reloads the optional "low-bandwidth, basic mode" version. If Google does this too, and I cannot shut it off, it will make Google absolutely useless to me.

    Excerpts from "Top Ten Things You're Likely To Hear From A Frustrated Digital Engineer":

    "You _need_ a REAL Internet connection. Dial-up, particularly AOHell, does not count."

    "As your digital technology consultant, I advise you to network together all those old DOS machines. It's their only hope."

    "One must be ignorant, misguided, or masochistically insane to expose a Micro$oft system to the Internet."

    "NO ONE should use Internet Exploiter."

    And I've already been downmodded before for that last one, so flame away.

    I'd also express agreement with the chap a few posts back who opined: "I'll pay attention to American news when it quits being a fucking joke".

    --
    Exceeding the recommended torque is not recommended.
    1. Re:That's nice, but will I be able to SHUT IT OFF? by NeoSkandranon · · Score: 2

      Sorry, anything useful you might have to say was drowned out by all your retarded "AOHell" words making you sound like an angry highschooler.

      --
      If you can't see the value in jet powered ants you should turn in your nerd card. - Dunbal (464142)
  13. I think, therefore I am a Google profile by Snotman · · Score: 5, Insightful

    What is a person and their interests? At what point does Google create a prison for a person by creating a profile that represents your interests you can't break free of? What does it say about "I" if "I" can be quantified? Does "I" ever need to break free of their profile because in reality, we all filter on an implicit profile within ourselves and it never changes. After all, the profile is about opt-out of information as much as opt-in. So, when your profile prevents information from reaching you because it is filtered out, the bars of the prison are realized. In the end, does this make you stupider?

    For instance, let's say I am a person that believes that the dark ages were good and the world is flat. Will information to the contrary ever come my way if I am identified as a backward person? How would I ever become enlightened to opposing view points if I am always presented with affirming information on my world perspective.

  14. Re:I guess that Google knows what's best for us. by maxume · · Score: 2, Funny

    If you are doing that many personal searches at work, your boss can't be that much of an A-HOLE.

    --
    Nerd rage is the funniest rage.
  15. Re:Haw. by mpeskett · · Score: 2, Funny

    Don't be silly, the Sun isn't news... it's more like a comic, but the jokes aren't as clever.