Microsoft Seeking Hot-Or-Not Patent
theodp writes "In its just-disclosed patent application for the Online Personal Appearance Advisor, Microsoft describes the 'invention' of its three Microsoft Research employees in these words: 'The contributor uploads self images for viewing and rating (or voting) by viewers who choose provide an opinion on different fashion and/or cosmetic looks of the contributor.' So what do you think — is Microsoft's invention really Hot or Not?"
I vote that news "HOT".
I hate sunlight, fresh air and physical activity. I'm pasty white and commonly sport cheeto stains on my shirt.
Am I hot or not?
Be you Admins? nay, we are but lusers!
Well Hot or Not is mainly about breasts and not about fashion. This is what might differ.
They're trying to secure as many patents that could potentially bring them some sort of income NOW, lest they go bankrupt in the future.
The vagueness of this patent could easily cover someone's picture on Facebook if they said "Tell me how I look!", "What do you think of this makeup?", or "Do you think the pocket-protector goes with these pants?" Back off Microsoft - you're not IBM - leave the pointless patents to them...
Like anyone in their right mind would take the advice from MS on fashion issues. They have a hard enough time trying to keep their OS running and that's their main job. If they can't do that I hardly think their fashion advice will be any better.
I always preferred the approach of howmanywouldittake.com (now defunct)...
always seemed so much more realistic to rate attractiveness by required level of intoxication than some artificial 0-10 scale
In other news... there's a revolution going on in Iran and it's turned violent.
But that's not Stuff That Matters, so yeah, let's talk about Microsoft's stupid patent applications because that's News For Nerds.
Intellectual property is a serious point of discussion. China's monopoly on tea and silk caused empires to rise and fall.
If patents go to far, they can completely destroy the incentive people have to innovate, as all their innovations will be reliant on other patented processes. If Yahoo had owned a patent on internet search, then Google would never have had a chance to monetize Pagerank. But Yahoo would never have gotten so far, because previous companies would have patented the technology Yahoo used.
The medieval guilds arrested a lot of development, by guarding their secret knowledge. The Masons were not powerful because of their political connections, they had political connections because they simply knew how to build stone buildings. Sure, they had earned that knowledge from previous Masons, but the process of knowledge transfer was so opaque that corruption and inefficiencies were bound to creep in.
The printing press destroyed the monopolies of the guilds, because their knowledge could be cheaply and efficiently disseminated. Open source, the FSF, Wikipedia and other open movements are furthering this movement.
But patents are a way for the establishment to fight back, and try to create an environment in which they can reap more profits than a free market would allow.
So yes, it is Stuff That Matters.
I think a lot of these bogus patent filings from Microsoft simply show that the people at Microsoft have not the slightest idea of what is going on in the real world. Microsoft is designing software for the last century. Even Bing is merely a Google clone.
Microsoft can suck my nasty balls.
+10, Hot!
Microsoft Employees get a $2500 bonus for every patent. They don't have to write it either, The patent lawyer does.
All you do is describe the idea and give any pertinent documentation and someone else converts it to a patent.
I have a few MS patents under my belt when I worked there.
(Score: -1, Delusions of Grandeur)
[0003]A variation on this model is also applied to rating websites where users can rate other on physical appearance, pets, personality and other user traits and attributes. In voting sites, typically, it is a general purpose question posed to viewers, and once the viewers have answered the question they tend to leave the website to do something else. In other rating websites, when viewers have rated an image, the viewers are presented with a seemingly endless series of other images to be rated or voted on, the purpose of which is to generate a flow experience so the viewers will stay at the website to continue participating. This process can generate revenue for advertisers by presenting advertisements while the viewers are voting. Moreover, there is a fascination with anonymously critiquing the appearance of another person.
So, Microsoft is claiming this invention does something more than that. Now, l haven't read it, so I can't comment further, but the discussion should be "what's the supposed improvement", not "zomg Microsoft has never heard of Hot or Not!"