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Bing Users' Click-Through Rate 55% Higher Than Google Users'
An anonymous reader writes "Techcrunch is running a story that shows some pretty significant differences in the clicking habits of users of Yahoo, Google, and Bing. As it turns out, folks who arrive at websites via Bing are 55% more likely to click on an ad than if they arrived from Google (data based on the Chitika network). Essentially, people who use Bing are far more susceptible to advertising. Bing has acquired a decent market share in such a short time, but could it just be that they've reaped the low hanging fruit of those particularly persuaded by advertising? When their huge marketing campaign winds down, what kind of staying power will it have?"
Essentially, people who use Bing are stupid.
Let me fix that for you...
Bing is inferior because Microsoft tampers with the search results to try and benefit its initiatives. I would rather have a more neutral search engine so I would never use it.
This just in: Users who switch to an inferior search engine based on an aggressive advertising campaign found to be more susceptible to advertising! Details at '11!
I guess the good folks at Microsoft have never heard of Adblock+ for Firefox?
I don't see any adverts period.
I once saw some adverts and even clicked one of them (no, it wasn't for a porn site). After spending many hours removing spyware & other crap from my system I moved to Firefox and installed Adblock+.
Bing? Microsoft are too late once again and lack real innovation compared to Google.
They will fail to get significant market penetration and eventually (IMHO) they will do what they did with 'Plays for sure' and close it down.
Unless, they really mess us up with an IE update that makes it almost impossible to use anything other than Bing for searching.
They are dumber, show poorer judgment and click more ads. Is there anything else here I haven't noticed?
http://www.dieblinkenlights.com
The people that use Bing are most likely Windows users.
Who uses Windows?
In my experience there are 3 main groups:
1: Those that have to because of company policy or the need to run a Windows only application.
2: Those that are to cheap to by a MAC
3: Those that are to stupid to use Linux, BSD, Solaris, etc.
Microsoft knows how to push the butons of their drones, and the click through rate just proves this.
* Carthago Delenda Est *
Why is it inferior? Because it has the Microsoft name attached to it?
Yep.
The higher the technology, the sharper that two-edged sword.
Try a search for "Google sucks" on Google and then on Yahoo, Bing, etc.
Then try and tell me Google doesn't filter search results.
BING!
Gay being boinked: What's that noise?
BING! BING!
Gay doing the boinking: Your dingleberries are falling on the floor!
BING!
Gay being boinked: Oh! I just LOVE that sound!
At least IE allows you to easily change the search engine. It even fucking asks you if you want to do so upon initial use.
Safari on Mac does not allow you to use anything but Google.
But who gives a fuck, this is Slashdot.
The users of bing are more susceptible to Internet advertising. This generally means they are of lesser intelligence than others. I can only assume that's why they're using bing.
One could posit that only morons use bing.
They're using their grammar skills there.
Is still less than 2% of something.
Once I was a four stone apology. Now I am two separate gorillas.
Oh boo hoo. Listen to you cry. The true whining of a late-20th/early-21st century technosocialist. Jesus it's going to be a long first few decades of the 21st century waiting for the failed socialist policies of the EU member states to come crashing down before people realize (yet again) that socialism just doesn't work.