Inside the AP's Plan To Security-Wrap Its News Content
suraj.sun writes with an excerpt from this story at Ars Technica that the "Associated Press, reeling from the newspaper apocalypse, has a new plan to 'wrap' and 'protect' its content though a 'digital permissions framework.' The Associated Press last week rolled out its brave new plan to 'apply protective format to news.' The AP's news registry will 'tag and track all AP content online to assure compliance with terms of use,' and it will provide a 'platform for protect, point, and pay.' That's a lot of 'p'-prefaced jargon, but it boils down to a sort of DRM for news — 'enforcement,' in AP-speak."
If it were, then whoever moderated this post would have read the Ars Technica story. The "wrapper" and DRM are nothing but an HTML microformat, which enables categorizing and parsing, but has zilch to do with enforcement.
The best thing about a boolean is even if you are wrong, you are only off by a bit.
Associated Press
The Associated Press Board of Directors today directed The Associated Press to create a news registry that will tag and track all AP content online to assure compliance with terms of use. The system will register key identifying information about each piece of content that AP distributes as well as the terms of use of that content, and employ a built-in beacon to notify AP about how the content is used.
"What we are building here is a way for good journalism to survive and thrive," said Dean Singleton, chairman of the AP Board of Directors and vice chairman and CEO of MediaNews Group Inc. "The AP news registry will allow our industry to protect its content online, and will assure that we can continue to provide original, independent and authoritative journalism at a time when the world needs it more than ever."
The registry will initially cover all AP text content online, and be extended to AP member content in early 2010. Eventually, it will be expanded to cover photos and video as well. AP will fund development and operation of the registry through 2010, until it becomes self-sustaining.
The board announced in April, at its annual meeting, that the Cooperative would launch an industry initiative to protect news content from unauthorized use online. At its meeting today, at AP headquarters, the board voted to approve creation of a news registry that will serve as the foundation of that initiative.
The registry will employ a microformat for news developed by AP and which was endorsed two weeks ago by the Media Standards Trust, a London-based nonprofit research and development organization that has called on news organizations to adopt consistent news formats for online content. The microformat will essentially encapsulate AP and member content in an informational âoewrapperâ that includes a digital permissions framework that lets publishers specify how their content is to be used online and which also supplies the critical information needed to track and monitor its usage.
The registry also will enable content owners and publishers to more effectively manage and control digital use of their content, by providing detailed metrics on content consumption, payment services and enforcement support. It will support a variety of payment models, including pay walls.
In other action, the AP Board also voted to approve rate assessment reductions for broadcast members of the Cooperative. Under the plan, AP will reduce local TV members' basic text assessments by 10 percent in 2010. The amount of rate reduction per station varies depending on the level of services received. At its annual meeting in April, The Associated Press announced assessment reductions for member newspapers, the second year rates were reduced. AP member radio rates were adjusted several years ago to include added discounts, day-part service options and barter pricing.
About The AP
The Associated Press is the essential global news network, delivering fast, unbiased news from every corner of the world to all media platforms and formats. Founded in 1846, AP today is the largest and most trusted source of independent news and information. On any given day, more than half the worldâ(TM)s population sees news from AP.
I rather like this alternate interpretation of the infographic the AP used to explain their new scheme. Found via BoingBoing.
09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0
So, if you can't be bothered to RTFA, the AP obviously has no idea what they're talking about. Some snake oil salesman came along and told them that Microformats are magic digital beans that will protect their content with some sort of "tracking beacon" that will phone home and prevent infringement.
This is so cluelessly ridiculous that I can't decide if it's hilarious or just sad.
Comment removed based on user account deletion
Republicans are farmers, miners and oil drillers and then small business owners at the core. There are plenty of rank and file Republicans who would just as soon let IP laws fall by the wayside because liberals are so concentrated in businesses that benefit from copyright laws.
This is my sig.
Perhaps they're paranoid that the profits of the past will be plundered by pilferous and plagiarizing pirates.
You want the truthiness? You can't handle the truthiness!
AP has asked the Government to examine Google News and other content aggregators, claiming they contribute insufficiently to their income.
"The newspapers put their content up on the web for free and then Google, the freeloading bastards, tell people where to find it. We told them to pay up or stop using our stuff, and they said OK, they'd stop using our stuff! We need the Government to bring back balance, 'balance' defined as being able to make them give us money because we want it. You'd think the Internet wasn't invented to give news publishers and record companies free money!"
The AP argues that traffic from search engines does not make up the cost of producing the content. "Ad revenue has collapsed, so search engine traffic doesn't bring in enough views to pay for itself. Our inability to sell ads is clearly Google's problem."
The AP suggests the exploration of new models that "require fair acknowledgement of the value that our content creates, both on our own site through DRM and lawsuits and 'at the edges' in the world of search and aggregation. Basically, they should just give us money because we want it. And the music industry too. How about a bailout? Go on, gi's it."
http://rocknerd.co.uk
You've got to be kidding. Was that just a gut feeling? Have you ever heard a Republican say anything of the sort?
Maybe you should email members of your delegation and ask. I did, and I can assure you that Republicans from my state are wholly dedicated to "Protecting America's Intellectual Property and Competitiveness(tm)". The ranking member and former chair of the House committee charged with overseeing IP (the Judiciary Committee), Lamar Smith, is one of the strongest allies the IP cartels have ever known. Additionally, in his position he's protected the corrupt the Eastern District of Texas.
The IP debate is still far too esoteric for members of either party to be shamed into saying "no" to the cartels.
Oh, and this is interesting: do a whois for 143.231.249.141 and look at this: http://en.wikipedia.org/w/index.php?title=Lamar_S._Smith&action=history. Self-editing from a House.gov network. Stay classy, Lamar.
You have perhaps not considered the possibility that the plan is actually to lobby for the new DMCA exemption guidelines for this year to include language which prohibits people from circumventing their new protection. They could ask for this under the grounds that it's necessary to protect the cultural "treasure" that is the national press.
The land shall stone them with the bread of his son.
I think you're wrong on the last count. I think they are thinking primarily of 'legitimate' aggregators. I think their entire plan is predicated on being able to coerce large search engines to comply with their rules of behaviour with regards to their material.
I agree that this is technically naive and suicidal as a business tactic. Even if the large search engines agree to whatever conditions are put on the use of the content, they'll only do so to the extent that playing nice serves their needs. The only leverage AP would have in case of non-adherence to their rules is the suicide option - cutting off access to their own content.
But vested interests the world over have demonstrated their capacity for self-inflicted damage and, more to the point, their ability to damage others on their way down.
Count on a large-scale political push to 'protect their rights' - and to enumerate those rights in the most profit-making way possible, even if that means trashing fair use entirely.
Count as well on Google, Microsoft and whoever else is running a top-tier US-based search engine to compromise themselves (and their service) in order to avoid getting kicked out of the boys' club that is the American corporate establishment.
And count on the anarcho-geeks of the world to have the entire process deconstructed, reverse-engineered and made a mockery of within about 4 days, too. They will be litigated and even prosecuted for their pains.
The net result will be that AP's demise will be delayed by a few months, and the development of a robust, gift-based online economy will be delayed by some multiple of that.
Crumb's Corollary: Never bring a knife to a bun fight.