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Murdoch Demands Kindle Users' Info

In yet another move to display how antiquated and completely ignorant of digital culture he is, Rupert Murdoch has started demanding that Amazon hand over user info for all Kindle users. This demand comes right after Murdoch just finished negotiating a larger share of revenue from Amazon sales. At least Amazon hasn't decided to comply with this request yet. "'As I've said before, the traditional business model has to change rapidly to ensure that our journalistic businesses can return to their old margins of profitability,' Murdoch said. 'Quality journalism is not cheap, and an industry that gives away its content is simply cannibalizing its ability to produce good reporting.'"

20 of 433 comments (clear)

  1. Link? by Anonymous Coward · · Score: 5, Insightful

    What the hell is this? Twitter? some blag? Where on earth is the link to TFA?

  2. Quality journalism really isn't cheap by basementman · · Score: 5, Funny

    Quality journalism really isn't cheap, Slashdot can't even bother to link to an actual source for any of this information.

    1. Re:Quality journalism really isn't cheap by PitaBred · · Score: 5, Insightful

      That's stupid. Cable television got popular because it provided more content than you could get for free, and because (at least initially) it didn't have advertising that the OTA channels did.

      The problem is that Murdoch thinks that someone owns the news. That is seriously different than the television situation. You CANNOT copyright facts. It would be perfectly legal for someone to read the WSJ, rewrite the stories, and give them away for free with small ads nearby. And I suspect that is exactly what will happen if paywalls are erected.

      Microtransactions DO NOT WORK. They never will work... the cost to do the transaction will always be higher than the value transferred. I am not going to put payment details into every random site I want to look at. Nor is anyone else. Some very specialist sites can do that, but for everyone as a whole? It'll never happen.

      Things will remain free because that's what the marginal cost drives them to. Hell, look at your comment... should I have paid a microtransaction fee to look at it? Should you get reimbursed for writing it? How about my response here... should I charge you for being able to read it?

      The mistake everyone is making is thinking that journalism from newspapers is somehow special. It isn't. In fact, bloggers and many other people who are actually close to the action do a better job of reporting what is actually going on, instead of it being skewed through the lens of a reporter that may or may not give a shit about the subject matter being reported.

      My point is that the world is changing. Newspapers are no longer the gateway to information. And if they insist on trying to do things like charging micropayments, all they will do is accelerate their demise. Unless they do something like the RIAA/MPAA and essentially buy off some senators and judges and so on. I know that's what the AP is trying to do.

  3. Quality Journalism? by Senjutsu · · Score: 5, Funny

    What does Rupert Murdoch, of all people, know about Quality Journalism?

    1. Re:Quality Journalism? by joocemann · · Score: 5, Insightful

      I was just about to post this... Everything he controls is pure blather and bustle. I hope he starts 'charging' so he can find out how much people truly value his sputem.

    2. Re:Quality Journalism? by edmicman · · Score: 5, Funny

      How the fuck did this get published?

      I imagine they hit "Reply to This", typed in a reply, hit "Preview", then "Submit".

  4. Re:Story link? by silmarilwest · · Score: 5, Informative

    Here's one.
    Would have been helpful to include in the original article.

  5. Story link to DailyFinance.com article by davidwr · · Score: 5, Informative

    Murdoch's ultimatum to Amazon: Give us Kindle subscriber names or else

    Jeff Bercovici
    Aug 5th 2009 at 7:00PM

    Rupert Murdoch's mad as hell, and he's not going to take it anymore. High-handed treatment from Amazon, that is.

    On News Corp.'s (NWS) fiscal-year-end earnings call with analysts, the notoriously shoot-from-the-hip mogul suggested that The Wall Street Journal will cease to be available on the Kindle e-reader unless Amazon starts offering a more generous revenue split and more publisher-friendly policies.

    Murdoch acknowledged that the Journal recently negotiated a slightly larger share of the revenues Amazon gets from selling Kindle subscriptions to the paper, "but it's not a big number, and we're not encouraging it at all because we don't get the names of the subscribers," he said. "Kindle treats them as their subscribers, not as ours, and I think that will eventually cause a break with us."

    Jeff Bezos, consider yourself warned.

    On the call, News Corp. announced adjusted full-year operating income of $3.6 billion, a 32 percent year-over-year decline largely attributable to the advertising recession afflicting print and broadcast television. Much of the call was devoted to News Corp.'s intensive drive to get consumers to pay directly for digital content of all kinds. Murdoch revealed that the company plans to introduce pay models for all its news websites by the end of the next fiscal year. Moreover, he said that it won't be only the newspaper sites that adopt this change; foxnews.com, he said, will also start charging for content. "It has a huge and loyal and profitable [web] audience already," he said.

    "As I've said before, the traditional business model has to change rapidly to ensure that our journalistic businesses can return to their old margins of profitability," Murdoch said. "Quality journalism is not cheap, and an industry that gives away its content is simply cannibalizing its ability to produce good reporting."

    Other highlights from the call:

    -Murdoch on this year's television advertising: "We're doing well, or we think we're doing well, on the pricing, but we'll probably keep more back for the spot market than last year....There's money around. I'm not saying there's a vast recovery or anything like that, but we are in the process of reaching understandings with a lot of advertisers."

    -On whether News Corp. will develop its own e-reader to compete with the Kindle: "We're not in the hardware business."

    -On rumors that Guardian Media Group may close the Observer: "I did read that document that went to the staff of the Guardian that swore allegiance everlastingly to the Guardian but said nothing about the Observer. I think I made the same conclusions as everybody."

    -On whether News Corp. would buy the Observer: "Hell no. Why?"

    --
    Knowledge is how to play a game, intelligence is how to win, wisdom is knowing what game to play.
    1. Re:Story link to DailyFinance.com article by MightyYar · · Score: 5, Informative

      So it sounds like, as expected, he doesn't want the contact info of every Kindle owner - just the ones who subscribe to the WSJ. This doesn't exactly seem like an outrageous request. He'd have this info if you had to buy the subscription directly from the WSJ rather than through Amazon. It's just a matter of bargaining with Amazon for a bigger slice of the revenue.

      --
      W..w..W - Willy Waterloo washes Warren Wiggins who is washing Waldo Woo.
    2. Re:Story link to DailyFinance.com article by commodore64_love · · Score: 5, Funny

      Dear Mr. Murdoch:

      Please accept this letter in the full spirit that it is intended. You opined, "Kindle treats them as their subscribers, not as ours, and I think that will eventually cause a break with us" to which I wish to sincerely respond:

      Fuck you.
      Signed,
      Jeff Bozos

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    3. Re:Story link to DailyFinance.com article by cob666 · · Score: 5, Insightful

      He'd have this info if you had to buy the subscription directly from the WSJ rather than through Amazon.

      Yes, but he wouldn't have this information if you walked into a book store and bought the paper from them, even if you bought the paper every single day which seems closer to how the Kindle process works.

      --
      Do what thou wilt shall be the whole of the Law - Aleister Crowley
    4. Re:Story link to DailyFinance.com article by Brian+Gordon · · Score: 5, Insightful

      Yeah but the reason I buy from amazon is that I only have to trust that one very trustworthy vendor. Only Amazon has my card info and my address. If I want to buy a book, that doesn't mean that some random bookstore in North Dakota now has my personal information.. it's all handled through a trusted party.

    5. Re:Story link to DailyFinance.com article by Shakrai · · Score: 5, Funny

      it's all handled through a trusted party.

      I thought you said you were buying them from amazon? I'm confused ;)

      --
      I want peace on earth and goodwill toward man.
      We are the United States Government! We don't do that sort of thing.
    6. Re:Story link to DailyFinance.com article by timeOday · · Score: 5, Insightful
      But amazon does know who the WSJ/Kindle subscribers are. The article summary is painting Murdoch as a dinosaur who just doesn't understand how things work these days: "In yet another move to display how antiquated and completely ignorant of digital culture he is, Rupert Murdoch has started demanding that Amazon hand over user info for all Kindle users"

      In fact, by any reasonable measure, "digital culture" has vastly increased publishers' awareness of who their customers are and what, precisely, they are reading and ignoring. So the premise of the summary's bias is blatantly false. Right or wrong, Murdoch's demand is perfectly in keeping with the times. And it is not at all a foregone conclusion that Murdoch's business instincts are wrong; he believes good reporting is worth paying for, and Kindle WSJ subscribers are examples of precisely that.

  6. Quality Journalism? by steve_thatguy · · Score: 5, Interesting

    Sure, *quality* journalism probably isn't cheap, but if Rupert's paying much for Fox News-caliber journalism, he's getting ripped off.

  7. after reading the article.... by bigredradio · · Score: 5, Informative

    It looks to me like he is not requesting every kindle users info (as the headline suggests). But he is requesting that when a user subscribes to The Wall Street Journal via a kindle, they are a customer of TWSJ and not Amazon. Sounds reasonable to me. That way the user could change devices and keep their subscriptions.

  8. Re:Story available... by commodore64_love · · Score: 5, Funny

    6101 5823 0090 5121
    EXP 01/10 CVV number 876

    Okay now please forward a link to to my email address. Thank you.

    --
    "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
  9. Re:So what? by twmcneil · · Score: 5, Insightful

    The dead-tree publishers have your address so they can deliver their product to you. They may have your phone number as well so they can contact you concerning their product. The electronic publisher has your IP address so they can deliver the product to you and they might have your email address so they can contact you concerning the product.

    Murdock doesn't need or deserve any additional demographic information concerning his subscribers. He already has all that he needs. He's asking for additional information above and beyond what is required to conduct the transaction. That's the big deal.

    I too can see why he expects this information - he's old and living in the fantasy of world passed by.

    --
    "The ferrets, they're every where I tell you!"
  10. Re:Yet another reason to avoid a Kindle by MightyYar · · Score: 5, Funny

    Sony is usually held as an example of a consumer-friendly, trustworthy corporation.

    --
    W..w..W - Willy Waterloo washes Warren Wiggins who is washing Waldo Woo.
  11. Re:Story available... by demachina · · Score: 5, Insightful

    Since when has any member of the Murdoch media empire ever engaged in "Quality journalism". This is the owner of Fox News who went to a court of appeals to affirm their right to force their journalists to lie in their broadcasts. This is the owner of the network which, in the weeks before the invasion of Iraq, ran stories that Saddam had drones he was planning to use to spray chemical and biological weapons on American cities.

    Granted the WSJ is probably still doing useful reporting, I don't think Rupert has managed to infect it with his spin machine.... yet.

    --
    @de_machina