Research Determines Women Can Keep a Secret For 47 Hours
A study of 3,000 women aged 18-65 has found that the average woman cannot keep a secret for longer than 47 hours. The study also found that four out of ten admitted that they were unable to keep a secret, no matter how personal or private. Michael Cox, UK Director of Wines of Chile, which commissioned the research, said, "It's official - women can't keep secrets. We were really keen to find out with this survey how many secrets people are told. What we didn't bank on was how quickly these are passed on by those we confide in. No matter how precious the piece of information, it's often out in the public domain within 48 hours."
It would be more relevant if they included men in this study. I've found both sexes to be untrustworthy. Normal, socialized humans appear to have an instinct for being immoral.
The survey was commissioned by the Wines of Chile? One wonders how rigorous this study was, especially given they don't mention asking the obvious alternative group, men. It sounds almost like an Onion article.
It does match my experience, but in general men aren't that great at secrets either-- we just don't find most gossip as interesting. I, for one, forget most of it almost as fast as my gf tells me... Still: never tell a girl something you don't want people talking about the next day. Women are a lot like Facebook, in a way... you don't get to complain about them doing what they do.
This is why astrology is so powerful.
Obligatory Maddox link.