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Net Radio Exec Says "Don't Mention Linux"
Barence writes "It might be reliable enough to power their device, but it seems some companies are still a bit reluctant to use the 'L word' when talking about their products. Speaking at the launch of the touchscreen Pure Sensia digital radio, director of marketing Colin Crawford was pressed for specifics of the new device's software. But after his CEO reminded him that the new radio was based on a Linux OS, Crawford remarked: 'I don't like the using the word "Linux" on a radio.'" Of course the presence of (possibly embedded) Linux may not have any relevance to consumers in some products; but does the word itself carry a commercial stigma?
I reminds me of an episode of Northern Exposure. Maurice had a fit when Chris, the DJ, told the story of the city's founding by a pair of Lesbians.
Learning HOW to think is more important than learning WHAT to think.
But he's right. Linux is really nerdy from a marketing perspective. It comes off sounding inaccessible and just... well... the bad type of geeky.
The problem is that it's generally connected to Linux users.
Maybe it's a competitive advantage and they don't want to advertise all the details of what lets them produce a device cheaper and faster than their competitors. Really, the you-know-who community needs to stop seeing adversaries around every corner.
We do not speak his name! He-who-must-not-be-named!
You are saying that because your are bitter that your previous plan of them going "Ooh what is that?... OMG a penguin how cute! Wanna go out?" failed. And now your new plan for "Ooh a Mac, how hip! Wanna go out?" isn't giving any results either but it was too expensive for you to admit failure yet. All along the solution was so simple: "no one has ever not been laid because they run Windows!"
per dolorem ad astra
no no... dont mention the war!!!!!!
--john cleese
You've forgotten a major angle on this: "Ooh a Mac, you must have money! Wanna go out?"
512 MB RAM, 20 GB disk, 200 GB transfer, five datacenters. $19.95/month.
See this. Enough said.
The game.
Linux = security risk only if you use Windows and you piss a Linux user off.
To a Linux user who pisses a Windows user off, well, let's just say this particular relationship isn't reciprocating.
I hate printers.
Ooh, kinky! Wanna go out?
I hate printers.
Linux is an important OS to some companies, but they don't like mentioning its name.
Therefore, Linux blew up their volcano.
Simple, really.
You've forgotten a major angle on this: "Ooh a Mac, you must have HAD money! Wanna go out?"
There, fixed that for you.
Fair enough, but the majority of them are still idiots.
So their reaction is "Ooh, a mac clone with firefox stickers! You've obviously got too much time! Wanna go out"?
Marketing people are not idiots because they cant program a computer.
True, that is not why they are idiots.
- Connect to my ISP (the software connects and then crashes before I type my password)
- Run my ISP's web accelerator software (simply doesn't run)
Oh my! 1998 called, they want their AOL CD's back.
> you get to choose exactly what is there and exactly what isn't.
You've never used Debian and apt-get, have you?
imminently hackable
I'd say you meant eminently, but on second thought, imminently is fine too.
Well, Linux beings are just a bunch of daemons bound together, after all.