MMS Arrives For the iPhone — Will It Crash AT&T's Network?
itwbennett writes "AT&T has said it is already seeing 'record traffic during peak hours of the night' with just the users selected for testing, and so it is 'very nervous' about the spike in traffic that it expects will occur after it launched MMS service for iPhones on Friday. Of course, setting records for MMS traffic isn't that great a feat considering that 'the service in question has been out for years on other handsets and hasn't exactly taken the mobile world by storm. In 2008, MMS made up just 2.5 percent of all messages sent from phones worldwide, meaning about 97.5 percent were SMS text messages, according to ABI Research. ABI expects the MMS share to grow to just 4.5 percent by 2014.' However, the carrier's fears in one respect may have been justified, says ABI analyst Dan Shey: 'Interoperability between carriers has always been an issue, and that's why MMS usage hasn't really taken off.'"
For that matter it'll never got popular. This is partly because operators overprice MMS and because it doesn't really serve that much purpose.
Well, there are a couple of things that you got wrong here. First, overpriced or not, unlimited MMS is included as a part of the data plan you have to buy from AT&T when you have an iPhone. So cost won't matter.
The other is that one reason MMS hasn't taken off is that it's been hard to use on a lot of phones. On some of them the user has to know to go into a different messaging task, or to say create some kind of special message, and do some weird stuff they've never done before. On the iPhone, they added a little camera icon to the left of the text entry box. Couldn't be easier.
Since the "barriers to entry" have now been substantially lowered, iPhone users will indeed start to use the feature more.
John
Wow if cell phone networks were open like the internet, there wouldn't be these types of problems.
FLR
Agreed. Companies today don't provide a service OR a product. They supply profits. Service and products are just the ugly, messy way of moving money from the bottom to the top of the financial pyramid.