Do Retailers Often Screen User Reviews?
Mechanist.tm writes "I recently purchased a NAS from a well-known online computer component shop. I have purchased several items from the website and have never had much trouble before. That was until I realized what I had bought was a terrible NAS. All the reviews on the site from users seemed very good. After a little research, it became clear that the product in question was indeed terrible. After finding the product pretty much useless for its intended purpose, I proceeded to write a review for it on the website to inform other would-be buyers. After about a week, I noticed that the review never made it up there, so I wrote another one just in case. After several attempts to leave a negative review for the product, I realized that the website was screening reviews and only posting the ones that made the products look good. All the reviews on the website are positive; I've only found one at less than 3 out of 5 stars. Is this legal? Ethically speaking, it's wrong, and it's intentionally misleading to the customer. Is there a good place to report behavior like this? How common is this among online retailers who provide user reviews?"
> All the reviews on the site from users seemed very good.
A retailer who has only good things to say about his own product. Amazing.
Warning: this article may contain humor, sarcasm, parody, and perhaps even irony. Read at your own risk.
Who the hell does Mechanist.tm think they're protecting from not telling us who's screwing customers over in his example? Don't be a cunt; tell us what site it was that was filtering NAS reviews.
And really, it depends what the site says. Click here to see: "some" reviews, "selected" reviews, any number of ways to word it so as to be misleading, but nice and legal.
Stupid, sexy Flanders.